When you look at the content page for NME you will notice that the use of colour scheme is consistent from what is used on the front cover. By repeating the use of Red, Black and white it almost creates a sense of rhythm through the magazine, this is used to lour in the target audience and almost convince them to continue reading. Also the colours Red, Black and white are very stereotypical colours used to portray the target audience for this magazine, this attracts most viewers.

On the content page the head line ‘NME THIS WEEK’ is cleverly placed to the top left hand side of the magazine, this is because it is normal for the reader to look from left to right from the top of the page so placing ‘NME’ there means the reader will see the logo of the magazine, this is so the reader can identify the magazine before reading it.

To The left hand side of the content page is an added feature labelled the Band Index, this is very informative because it presents all the bands in the magazine and it directs you to the page they are on.

The five banners to the right present what is featured in the magazine, they direct you where to go and inform you about the subjects . I have come to notice that the first thing I look at when I see this content page is the masthead, and when I look at this I follow it over towards the contents page numbers , this is intentionally done to lead the reader to the main feature and content of the magazine. It again continues to lead you round the page .

The composition for this is very well thought of, they have made it so you look from the top left hand side and are drawn towards the right and lead to the main story. The use of text is very basic and easy to read, but at the same time it is bold and stands forward, this type of text is used because it almost symbolises the target audience, loud, expressive, big and bold.

The main image features the main story about the band the Kasabians, the image presents the story described in the sub-heading. The image is large and has a lot going on in it, because the colour scheme features a lot of white in the background, the image which is quit dark stands forward, suggesting this is the main story.

Use of advertisement to invite the audience and inform the audience. Also is a way to make more income. Advertising things such as gigs and subscriptions, things the audience for NME are interested in.

The main image is of one of the members from “BEADY EYE” the use of image is large and takes up a large portion of the page which would lead the reader to thinking this was the main story featured in the magazine, but the main story is of the band “Queen” so this could be a misleading feature to the content page. But it may be that this band is just as important as the band ”Queen” there for because of this they have tried to show both of the two bands to be just as important as one another in the magazine.

When you look at this content page you can see that only two images are used and really only two to three colours have been used. Although this is so, it still looks very professional. By not using so many elements it allows the reader to navigate the page without any trouble, it is also very attractive which draws in reader interest.

The main story in the magazine has been identified on the content page by their use of highlighting the description of the band “Queen” in red underneath a small picture of the band. This has been done because by highlighting the description red will drew the reader towards that description first. They have also made the title “Queen” a lot larger then the other titles featured on the story board, this again is to drew the reader to this particular story.

The logo “Q” is placed to the top left hand side of the page because the reader will be reading left to right on the page, so the producers of the content page have made sure that the first thing you see is the logo of the magazine, again this has been done so the reader can identify the magazine, it also leads the reader towards the title “CONTENTS” again a way to allow the reader to identify the purpose of the page.

When you look at Q’s content page you can see that they have continued a consistent use of the colour red, this has been done to allow the reader to be navigate around the page according to the most and least important information on the page, it is also used to highlight the logo “Q” to allow the readers to recognise the magazine .

Unlike most Contents pages this one does not feature the magazine title(logo). In most cases the title would be featured to advertise and identify the magazine when the reader looks through the magazine, but to replace the same advertisement they show the whole image of the cover to the top left hand side of the contents page. By doing this it does identify the magazine but not so it is entirely clear.

The yellow on the title of the page is brought forward by the black back banner, it draws the reader towards the top right hand side of the contents page, this is so the reader is then drawn towards the stories of the magazine, the use of repetitive colour across the page creates direction for the reader to follow so they can consume the important information.

For the content it features the top stories and what page they are on to allow the reader to navigate round the magazine without any problems. For the most important stories this content page also features pictures, this helps bring in readers because using pictures is interesting and it may be that the reader recognises one subject and is immediately drawn in to reading the magazine.

When you look at this contents page the main image is of “Chiodos” but they aren’t the main story in the magazine. This might have been done to identify the second most important story in the magazine, because even though this has been done it doesn’t take away from the fact “Metallica” are the main story of the magazine, due to the fact they are mentioned more in the magazine then “Chiodos” are.

This contents page doesn’t really contain any large advertisement, but it does kind of advertise a new band. It is presented in a way that they are using different bands to advertise other new bands. For instance the quotation says “ Angles and airwaves? Never heard of them. But Blink 42’s not a bad band” By using this quotation this magazine is advertising and influencing the audience into listening to particular bands and music which will bring in readers by the influence of the media.