There are 3 Ground Rules

DisagreeInterruptShare

This is your

presentation!

3 Oct 27, 2011

What’s all the buzz about?

4 Feb 3, 2011

But how does it compare to other methods?

Questions to Ask By Channel:• What is the quality of our

candidates?• What is the total cost to hire?• What is the average time to hire?

Next: A Sneak Preview!

1 in 11 visitors applied. But…• 1 in 7 social media visitors applied• 100% of social media visitors

included social media profiles in their applications

• 3 of 3 recent hires via social networks

• Hired applicants applied < 7 days

Are you sold? :)

Why does this work?

People’s social graph is them telling the world who & what influences their decisions.

Techniques we Followed

Re-TweetingFacebook SharingBloggingLinkedInKnowledge NetworksFoursquare

Twitter

1. 8am or 4pm for max re-tweeting1

2. Coordinate re-tweeting3. Use the phrase “Please ReTweet” 2

4. Include the link to your ad5. Use hashtags

1 Use http://crowdbooster.com/ to find this out for your own twitter account2 http://danzarrella.com/infographic-5-scientifically-proven-ways-to-get-more-retweets.html

Facebook• Share on company walls & groups• Recruiting videos (4x more

shareable)• Company photos

Foursquare• Tips at other locations• Tips and photos about work

environment• Find out where candidates frequent

Knowledge Networks• Build employee’s profiles &

reputation• Find people involved in subject

matter• E.g. Quora.com, LinkedIn Answers,

news.ycombinator.com

Closing thoughts…

It has never been easier to find and recruit the best people.

It has never been easier to find and recruit the best people.

for the competition

your

Questions/Comments?

Feel free to ask now or later joseph@tribehr.com

LinkedIn: http://www.linkedin.com/in/josephfung

Twitter: http://www.twitter.com/josephfung