Media scenario 6 6 14 rev abp news

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Quick Snapshot Week 15-22’2014 MCCS

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Media scenario 6 6 14 rev abp news

Transcript of Media scenario 6 6 14 rev abp news

Page 1: Media scenario 6 6 14 rev   abp news

Quick Snapshot

Week 15-22’2014

MCCS

Page 2: Media scenario 6 6 14 rev   abp news

ABP NEWS Week: 15-22’14

TG – MF,15+ SEC:ABCMarket - HSM

Page 3: Media scenario 6 6 14 rev   abp news

Hindi News maintaining its # 3 position

Biggest news of the week was ‘Modi’s Oath taking ceremony

as PM of India

GEC

HIN

DI ...

HIN

DI...

KID

S

MU

SIC

REG

SPO

RTS

INFO

LIFE

T...

EN

G

BU

S ...

EN

G E

NT

EN

G ...

0

5

10

15

20

25

30

35

40

45

34

17

85 4 3 2 1 1 1 0 0 0

% Genre Share

Source : TAM Period : Wk 22’2014

SONY MAX IS REPORTED IN HINDI MOVIES

Hindi News Genre rose by 11% VS last week, credit goes to the ‘Oath of New Prime Minister of India Narendra Modi’

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VS. last year 59% increase in terms of shares

Hindi News0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

8.0

4.3

6.8

% Genre Share

Wk 15-22'13 Wk 15-22'14

Source : TAM Period : Wk 15-22’Year : 2013 & 2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .VS last year channel bouquet has increased.

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ABP News among top 2 channels

Aaj Tak ABP News India TV Z News India News NEWS NATION0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20%18%

15%14%

9%

7% 7%

% Mkt Share

Wk15-22'14

Source : TAM Period : Wk 15-22’14

Page 6: Media scenario 6 6 14 rev   abp news

ABP News #2 in Reach

Aaj Tak ABP News

Z News India TV

IBN 7 NDTV India

0

10

20

30

40

50 4541

34 3327 27

CS 15+

Reach

in M

n.

Source : TAM Period : Wk 15-22‘14

Aaj Tak

ABP News

Z News

India TV

IBN 7 NDTV India

0

10

20

30

40

50

60 5450

41 4032 32

CS 4+

Reach

in M

n.

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ABP News among top 2 in most of the markets

Source : TAMPeriod : Wk 15-22’14

Market Share %Channel Mumbai Kol Del Chts'grh B'har Guj Maha MP PHCHP Raj UP WB East West North South HSM AI

Aaj Tak 16% 13% 17% 14% 11% 19% 20% 14% 22% 20% 17% 20% 18% 20% 19% 31% 19% 19%

ABP News 13% 26% 11% 12% 15% 16% 17% 14% 15% 17% 17% 21% 17% 16% 14% 20% 15% 15%

India TV 22% 16% 18% 13% 13% 16% 18% 15% 8% 11% 11% 12% 15% 17% 13% 6% 14% 14%

Z News 7% 10% 8% 7% 9% 9% 9% 10% 11% 8% 10% 17% 12% 9% 9% 6% 9% 9%

IBN 7 6% 6% 7% 3% 7% 4% 5% 5% 7% 4% 6% 5% 3% 4% 6% 3% 5% 5%

NDTV India 7% 9% 7% 4% 5% 6% 6% 7% 8% 5% 7% 6% 5% 6% 7% 6% 6% 7%

DD News 2% 1% 1% 2% 2% 1% 1% 1% 1% 2% 1% 2% 2% 1% 1% 17% 1% 1%

Samay 2% 1% 1% 4% 6% 2% 2% 3% 3% 4% 2% 5% 4% 2% 2% 6% 2% 2%

TEZ 6% 4% 4% 1% 3% 3% 3% 2% 2% 2% 3% 3% 1% 3% 3% 3% 3% 3%

News 24 4% 3% 11% 16% 6% 3% 4% 9% 3% 5% 6% 2% 5% 3% 7% 0% 6% 6%

P7 news 1% 2% 1% 4% 2% 2% 2% 1% 2% 3% 2% 2% 2% 2% 1% 0% 2% 1%

News Express 3% 2% 2% 1% 7% 3% 2% 2% 3% 2% 2% 1% 1% 2% 2% 0% 2% 2%

NEWS NATION 6% 4% 4% 11% 8% 8% 7% 8% 7% 7% 8% 4% 9% 7% 6% 0% 7% 7%

India News 6% 3% 8% 7% 6% 8% 5% 9% 7% 9% 8% 2% 5% 6% 8% 3% 7% 7%

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Top 10 Shows – ABP NEWS

Source : TAM Period : Wk 22’14

Days Time From Time To Programme GenreTVT 000s

Mon 16:58 19:59 NARENDRA MODI SHAPATH SAMAROH Special Telecast 973

Mon 20:57 21:54 PRADHAN MANTRI NARENDRA MODI News Bulletin 534

Mon 19:59 20:52 PRADHAN MANTRI NARENDRA MODI News Bulletin 438

Mon 21:59 22:52 PRADHAN MANTRI NARENDRA MODI News Bulletin 425

Thu 22:30 22:45 FATAFAT 101 News Bulletin 411

Wed 07:55 08:15 FATAFAT 101 News Bulletin 392

Thu 21:59 22:24 24 GHANTE REPORTER News Bulletin 343

Wed 08:22 08:23 MANORANJAN FATAFAT Fi lm Based Magazines 329

Thu 21:30 21:53 PRADHAN MANTRI NARENDRA MODI News Bulletin 309

Mon 14:35 15:59 7 RCR Tele Film/Short Film/Documentary 302

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Network Performance

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MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net0%

5%

10%

15%

20%

25%

30%

25%

22%19%

14%

12%

7%

% Mkt. Share

Wk 15-22'14

Source : TAM Period : Wk 15-22’14

MCCS # 1 News Network

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Thank You