Media scenario week 29'2014 abp news

11
Quick Snapshot Week 22-29’2014 MCCS

description

Media scenario week 29'2014 abp news

Transcript of Media scenario week 29'2014 abp news

Page 1: Media scenario week 29'2014 abp news

Quick Snapshot

Week 22-29’2014

MCCS

Page 2: Media scenario week 29'2014 abp news

ABP NEWS Week: 22-29’14

TG – MF,15+ SEC:ABCMarket - HSM

Page 3: Media scenario week 29'2014 abp news

Hindi News maintaining its # 3 position

GEC

HIN

DI ...

HIN

DI...

MU

SIC

KID

S

SPO

RTS

REG

INFO

EN

G

LIFE

T...

BU

S ...

EN

G E

NT

EN

G ...

0

5

10

15

20

25

30

35

40

45

36

13

6 5 4 3 3 1 1 1 0 0 0

% Genre Share

Source : TAM Period : Wk 29’2014

PLEASE NOTE: REGIONAL GENRE IS WITHOUT BANGLA & MAHA GENRE

Page 4: Media scenario week 29'2014 abp news

VS. last year 24% increase in terms of shares

Hindi News0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

5.2

6.4

% Genre Share

Wk 22-29'13 Wk 22-29'14

Source : TAM Period : Wk 22-29’Year : 2013 & 2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .VS last year channel bouquet has increased.

Page 5: Media scenario week 29'2014 abp news

ABP News among top 3 channels

Neck to Neck with India TV

Aaj Tak India TV ABP News Z News NEWS NATION India News0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20%18%

15%

13%

10%

8% 8%

% Mkt Share

Wk22-29'14

Source : TAM Period : Wk 22-29’14

Page 6: Media scenario week 29'2014 abp news

ABP News #2 in Reach

Aaj Tak ABP News

Z News India TV

IBN 7 NDTV India

0

10

20

30

40

50 4439

34 3327

23

CS 15+

Reach

in M

n.

Source : TAM Period : Wk 22-29‘14

Aaj Tak

ABP News

Z News

India TV

IBN 7 NDTV India

0

10

20

30

40

50

60 5347

41 4033

27

CS 4+

Reach

in M

n.

Page 7: Media scenario week 29'2014 abp news

ABP News among top 2 in most of the markets

Source : TAMPeriod : Wk 22-29’14

Market Share %

ChannelMumbai Kol Del Chts'grh B'har Guj Maha MP PHCHPRaj UP WB East West North South HSM AI

Aaj Tak 15% 13% 18% 16% 11% 18% 19% 14% 21% 20% 15% 19% 19% 18% 18% 34% 18% 19%ABP News 13% 27% 9% 13% 10% 12% 15% 10% 14% 17% 15% 19% 15% 14% 13% 16% 13% 13%India TV 21% 13% 19% 12% 15% 17% 18% 18% 8% 10% 12% 9% 14% 17% 14% 6% 15% 15%Z News 6% 9% 9% 6% 9% 10% 8% 11% 12% 9% 12% 16% 10% 9% 11% 6% 10% 10%IBN 7 5% 7% 6% 4% 8% 5% 6% 5% 7% 4% 7% 6% 4% 5% 6% 3% 6% 6%NDTV India 6% 8% 6% 5% 4% 5% 5% 6% 7% 4% 5% 5% 5% 5% 5% 3% 5% 5%DD News 1% 3% 1% 1% 2% 1% 1% 2% 1% 1% 1% 3% 2% 1% 1% 22% 1% 1%Samay 2% 4% 1% 5% 3% 2% 2% 3% 2% 4% 2% 7% 5% 2% 2% 3% 2% 2%TEZ 6% 8% 5% 1% 3% 3% 4% 2% 3% 2% 4% 5% 2% 4% 4% 3% 4% 4%News 24 5% 2% 10% 12% 8% 4% 4% 9% 4% 5% 6% 1% 4% 4% 7% 0% 6% 6%P7 news 1% 1% 0% 3% 2% 2% 1% 1% 2% 1% 1% 1% 2% 2% 1% 0% 1% 1%News Express 3% 1% 2% 1% 7% 2% 2% 1% 3% 2% 3% 1% 1% 2% 2% 0% 2% 2%NEWS NATION 10% 3% 5% 12% 11% 10% 8% 8% 7% 10% 9% 6% 10% 9% 7% 0% 8% 8%India News 5% 3% 7% 9% 7% 10% 5% 9% 8% 10% 8% 2% 8% 7% 8% 3% 8% 8%

Page 8: Media scenario week 29'2014 abp news

Top 10 Shows – ABP NEWS

Source : TAM Period : Wk 29’14

Date Time From Time To Programme GenreTVT 000s

16/07/2014 20:57 21:50 ABP LIVE News Bulletin 281

16/07/2014 14:26 15:22 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 259

14/07/2014 14:27 15:23 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 257

15/07/2014 14:26 15:23 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 248

18/07/2014 14:29 14:46 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 248

17/07/2014 22:00 22:25 24 GHANTE REPORTER News Bulletin 247

13/07/2014 07:46 07:49 MANORANJAN FATAFAT Fi lm Based Magazines 242

13/07/2014 20:45 20:53 FATAFAT 51 News Bulletin 232

16/07/2014 07:55 08:21 FATAFAT 101 News Bulletin 226

13/07/2014 21:30 21:44 MEIN MOST WANTED SE MILA Interviews/Portraits/Discussions214

Page 9: Media scenario week 29'2014 abp news

Network Performance

Page 10: Media scenario week 29'2014 abp news

MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net0%

5%

10%

15%

20%

25%

30%

24%23%

20%

15%13%

5%

% Mkt. Share

Wk 22-29'14

Source : TAM Period : Wk 22-29’14

MCCS # 1 News Network

Page 11: Media scenario week 29'2014 abp news

Thank You