Everest Group PEAK MatrixTM for Banking BPO Service ... · PDF fileInsurance CRM solutions...
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Everest Group PEAK MatrixTM for L&P Insurance BPO
Service Providers
Focus on TCS
September 2016
Copyright © 2016 Everest Global, Inc.
This document has been licensed for exclusive use and distribution by TCS
EGR-2016-1-E-1893
2Copyright © 2016, Everest Global, Inc.
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Everest Group recently released its report titled “Life and Pensions Insurance BPO – Service Provider
Landscape with PEAK Matrix™ Assessment 2016”. This report analyzes the changing dynamics of the L&P insurance BPO landscape and assesses service providers across several key dimensions.
As a part of this report, Everest Group updated its classification of 20 service providers on the Everest Group Performance | Experience | Ability | Knowledge (PEAK) Matrix for L&P insurance BPO into Leaders, Major
Contenders, and Aspirants. The PEAK Matrix is a framework that provides an objective, data-driven, and comparative assessment of L&P insurance BPO service providers based on their absolute market success and delivery capability.
Based on the analysis, TCS emerged as a Leader and also a Star Performer. This document focuses on
TCS’ L&P insurance BPO experience and capabilities. It includes: TCS’ position on the Everest Group L&P insurance BPO PEAK Matrix Detailed L&P insurance BPO profile of TCS
Buyers can use the PEAK Matrix to identify and evaluate different service providers. It helps them understand
the service providers’ relative strengths and gaps. However, it is also important to note that while the PEAK Matrix is a useful starting point, the results from the assessment may not be directly prescriptive for each buyer. Buyers will have to consider their unique situation and requirements, and match them against service
provider capability for an ideal fit.
Introduction and scope
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Banking, Financial Services, and Insurance (BFSI)
Everest Group’s definition of BFSI includes the
following three segments
1 Business-to-Consumer relationships2 Business-to-Business relationships
Focus of this report
Banking
Retail financial services (B2C1)
– Cards
– Retail banking
– Lending
Commercial banking (B2B2)
L&P insurance
Investment banking
Asset management
Custody & fund administration
Brokerage
Notes
There are multiple operating-model alternatives ranging from internal shared services / Global In-house Centers (GICs) to
third-party outsourcing. This package focuses primarily on third-party models
This package covers vertical-specific BPO within the L&P insurance space. It does not include coverage of horizontal
business processes such as F&A, HR, procurement, and contact centers
Health insurance BPO is not covered in this package
Insurance
Life & pensions
Property & casualty
Reinsurance
4Copyright © 2016, Everest Global, Inc.
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Everest Group PEAK Matrix – 2015 L&P insurance BPO
market positions
Performance | Experience | Ability | Knowledge
Leaders
Major Contenders
Aspirants
Star Performers
Everest Group Performance | Experience | Ability | Knowledge (PEAK) Matrix for L&P insurance BPO1
1 Service providers scored using Everest Group’s proprietary scoring methodologyNotes: Assessment for Accenture, Capita, Mphasis, and Xerox excludes service provider inputs on this particular study, and is based on Everest Group’s
estimates that leverage Everest Group’s proprietary Transaction Intelligence (TI) database, ongoing coverage of these service providers, their public
disclosures, and interaction with buyers.Source: Everest Group (2016)
Major Contenders
High75th percentile
High25th percentile
Ma
rke
t su
cce
ss
(Reve
nue,
num
ber
of
clie
nts
, and
reve
nue gro
wth
)
L&P insurance BPO delivery capability
(Scale, scope, technology solutions & innovation, delivery footprint, and buyer satisfaction)
Leaders
75
thp
erc
en
tile
Xerox
HCLCapgemini
Genpact
WNS
Dell
EXL
Accenture
Infosys
Capita
CSC
SE2
Concentrix Cognizant
TCS
Sutherland
AspirantsLow
Low
25
thp
erc
en
tile
Intelenet
Syntel
NIIT Technologies
Mphasis
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TCS is an L&P insurance BPO Star Performer based on
strong forward and upward movement over time on the
Everest Group PEAK Matrix
Change in TCS’ positioning on the Everest Group PEAK Matrix for L&P insurance BPO
Market success in 2015
Registered healthy revenue growth to maintain its
high market share
Signed new deals and expanded its large client base
Capability enhancements in 2015
Strengthened its delivery footprint by adding another nearshore
center
Made in-house investments and improved its analytics capabilities
Ma
rke
t s
uc
ce
ss
Major Contenders
2014
Leaders
TCS
Delivery capability
2015
Source: Everest Group (2016)
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TCS (page 1 of 6)
Everest Group – assessment1
Delivery capability
Market successScale Scope
Technology and
innovation Delivery footprint Buyer satisfaction Overall
Leaders Major Contenders AspirantsMeasure of capability: Best-in-class Not mature
Along with being one of the largest players in the L&P insurance
market, TCS posted exceptional growth in 2015 to be positioned as a Leader and a Star Performer on the L&P insurance BPO PEAK
Matrix
It has outstanding buyer satisfaction scores, with its clients highlighting its transformational capability and accessibility of
resources With extensive coverage of onshore, offshore, and nearshore
locations, TCS has an excellent shoring mix
Though it has a good spread of buyers by size,
most of its buyers are UK-based. TCS must continue to build its presence in the United
States and other geographies
There is scope to expand its capabilities, especially for complex processes such as
regulatory compliance Buyers would like to see more proactiveness and
innovative solutions from TCS
Strengths Areas of improvement
1 Based on contractual and operational information as of 2015.Source: Everest Group (2016)
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TCS (page 2 of 6)
L&P insurance BPO – overview
Recent acquisitions and partnerships
2014: Partnered with CII to drive completion of UK insurance certifications
2013: Implementation of web chat platform for customer
services
Recent developments
Improvement in TCS BaNCS platform to expand process automation
Invested in technology such as “digital pre/post retirement
advisor”, “mobile-based dashboard”, and “Microsoft’s dynamics CRM solution”
Development/implementation of varied automated processes including auto identification, desktop automation, reconciliation,
email management, and work allocation
Developed a TCS Risk and Compliance Solution (TRACS) tool for comprehensive operational risk and control assessments in
a unified environment Analytics - Developed solution for data management and
modeling, fraud analytics, and customer lifetime value
People : Investment in talent pool by hiring SMEs in Life and Retirements
Suite of services
New business and underwriting support Policy servicing and claims transformation
Insurance CRM solutions – customer interaction management
Robotic Process Automation (RPA) Analytics and insights
Actuarial services
Company overview
Tata Consultancy Services (TCS) is an IT, consulting, and business
process services organization. TCS' offerings include new business,
policy administration, claims administration, regulatory compliance, and distribution channel management services. TCS’ ValueBPSTM
approach helps enterprises achieve business outcomes by leveraging domain expertise and operations redesign methodologies such as
FORETM, robotic process automation (RPA), analytics and insights,
unique IT-BPS synergy, Business Process as a Service (BPaaS) models, and Business Process Management (BPM).
Key leaders
Dinanath Kholkar, Vice President & Global Head, Business Process
Services (BPS) Arun Batra, Global Head, BFSI, BPS
VR Krishnan, Head, Insurance BPS
Headquarters: Mumbai, India
Website: www.tcs.com
2013 2014 2015
Revenue (US$ million) 3751 330 415
Number of FTEs 5,1501 5,100 5990
Number of clients 16 22 26
1 2013 FTEs and revenue includes horizontal services such as F&A, SCM, and HR services.Source: Everest Group (2016)
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TCS (page 3 of 6)
L&P insurance BPO – key delivery locations
Kolkata
BengaluruMumbai
Peterborough
Pune
Liverpool
GurgaonCincinnati
Nagpur
Bristol
Santiago
Chennai
Source: Everest Group (2016)
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Split of FTEs by location
FTEs in numbers
56%41%
3%
TCS (page 4 of 6)
L&P insurance BPO – capabilities and key clients
L&P insurance BPO FTE mix by
processes covered
FTEs in numbers
Insurance BPO revenue mix by
geography
Revenue in US$ million
Insurance BPO revenue mix by
buyer size1
Revenue in US$ million
100% = 5,990New
business
management
Policy
servicing and
reporting
100% = 415
88%
7%4%
Europe
UK
North
America
100% = 5,990
Nearshore
APAC
Offshore
100% = 415
59%
40%
1%
Large
Small
Medium
1 Buyer size is defined as large (>US$10 billion in revenue), medium (US$5-10 billion in revenue), and small (<US$5 billion in revenue).Note: Based on contractual and operational information as on December 2015.
Source: Everest Group (2016)
Key L&P insurance BPO engagements
Client name Region Client since
Indian operations of a leading UK financial services provider India 2015
Dutch insurance arm of a leading Chinese insurer Europe 2015
Top five superannuation player in Australia Asia Pacific 2013
UK's largest insurance, pensions, and healthcare provider Europe 2012
Fortune 100 annuity and retirals provider North America 2010
Fortune 50 insurer North America 2008
Phoenix Life Europe 2006
Claims
processing
Onshore
47%
29%
17%
6%
Other
1%
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TCS (page 5 of 6)
L&P insurance BPO – technology solutions/tools
Application LoB
Year
launched Description
No. of BPO
clients
Robotic Process
Automation (RPA)
N/A1 2014 TCS RPA solution is a suite of self-learning and non-intrusive robots developed to
address multiple business process scenarios.
<5
TCS digital
insurance agent
solution
N/A 2012 A tablet-based application which that in operationalizing all the day-to-day activities of
insurance agents, enabling them to be more effective at both sales and customer
service.
<7
TCS digital
insurance virtual
advisor solution
N/A 2012 An online virtual companion that aims to provide self-service to the web user, by
automatically sensing user’s need for assistance on a web page and pops up an
animated character prompting for help. It provides a humanized computer interface to
users. Users can interact with the animated character either by speaking to the
character or using a web chat.
<3
TRAPEZETM N/A 2011 TRAPEZE encompasses practices, solution accelerators, and methodologies that
ensures seamless transition, superior delivery, transparency, and value creation for
customers. The TRAPEZE solution set includes banking suite, transition manager,
process management suite, governance suite, knowledge management suite,
document manager, business continuity manager, and analytics platform.
<10
1 N/A refers to Not AvailableNote: The above list is only illustrative and not exhaustive
Source: Everest Group (2016)
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TCS (page 6 of 6)
L&P insurance BPO – technology solutions/tools
Application LoB
Year
launched Description
No. of BPO
clients
Claim fraud model N/A1 2015 Predictive modeling for suspicious fraud detection for life insurance at claim
registration and NB stages
N/A
Insurance
collections /
Persistency
modelling
N/A 2015 Set of propensity models to develop effective collections and revival campaign
strategy for insurance customers
<3
Customer
segmentation &
CLTV
N/A 2014 Customer segmentation and CLTV framework for life insurers. A value-based
segmentation can be used to manage all aspects of customer interactions including
campaigns, servicing etc.
<3
TCS BaNCS N/A 2009 TCS BαNCS is a holistic suite of solutions for insurance companies and diversified
financial institutions. Each solution in the TCS BαNCS family has been designed to
run as a scalable and robust service, fully integrated with existing business models,
enterprise infrastructures, and technology architectures. TCS BαNCS insurance
covers multiple lines of business across various geographies - property & casualty,
extended warranty, workers compensation, individual life, group life, and reinsurance.
The breadth of the solution caters end-to end Insurance operations starting from
product configuration, new business, underwriting, policy administration, claims
administration, intermediary & commission management, reinsurance, and
accounting. Additionally, there are separate offerings for product workbench (rule-
engine driven product configurator) and agent workbench (offline quoting tool for the
agents) across different lines of business.
<10
1 N/A refers to Not AvailableNote: The above list is only illustrative and not exhaustive
Source: Everest Group (2016)
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Appendix
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Everest Group classifies the L&P insurance BPO service
provider landscape into Leaders, Major Contenders, and
Aspirants on the Everest Group PEAK Matrix
1 Service providers scored using Everest Group’s proprietary scoring methodologySource: Everest Group (2016)
Everest Group Performance | Experience | Ability | Knowledge (PEAK) Matrix1 for L&P Insurance BPO
Top Quartile performance
across market success
and delivery capability2nd or 3rd quartile
performance across market
success and/or delivery
capability
4th quartile performance
across market success
and delivery capability
High
Low
25
thp
erc
en
tile
75
thp
erc
en
tile
75th percentile
Ma
rke
t s
uc
ce
ss
(Re
venue
, num
be
r o
f clie
nts
, a
nd
re
venue
gro
wth
)
Aspirants
Leaders
Major Contenders
Low High25th percentile
L&P insurance BPO delivery capability
(Scale, scope, technology solutions & innovation, delivery footprint, and buyer satisfaction)
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Service providers are positioned on PEAK Matrix
based on evaluation across two key dimensions
Measures success achieved in
the market. Captured through
L&P insurance BPO revenue,
number of clients, and
YoY growth
Ma
rke
t s
uc
ce
ss
Measures the scope of
services provided
across LoBs,
geographies, and buyer
sizes
Measures the capability
and investment in
technology solutions
and ability to deliver
value-added services
(innovation) with high
technology leverage
Measures the delivery
footprint across regions
and the global sourcing
mix
Measures ability to deliver services successfully
Captured through five subdimensions
Measures the scale of
operations (overall
company revenue and
relative focus on the
vertical)
Scale ScopeTechnology solutions
and innovationDelivery footprint
Delivery capability
Measures the
satisfaction levels1 of
buyers across:
Business drivers
Implementation
Process expertise
Relationship
management
Buyer satisfaction
1 Measured through responses from referenced buyers for each service providerSource: Everest Group (2016)
Aspirants
Leaders
Major Contenders
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Year 1
Year 0
Service
provider
Additionally, Everest Group confers the “Star
Performers” title on the providers that demonstrate
the strongest forward movement over time on the PEAK Matrix
2016 L&P insurance
BPO Star PerformersDelivery capability
Methodology
Everest Group selects Market Star Performers based on the relative YoY movement of each service provider on the PEAK Matrix
Market success dimension
In order to assess advancements on market success, we evaluate the performance of each
service provider on the PEAK Matrix across a
number of parameters including: Yearly ACV growth
Number of new contract signings Value of new contract signings
Delivery capability dimension
In order to assess advancements on capability, we evaluate the performance of
each service provider on the PEAK Matrix
across a number of parameters including: Annual growth in scale
Increase in scope of services Expansion of delivery footprint
Technology/domain-specific investments
The top quartile performers on each of the
specified parameters are identified and the “Star Performer” title is awarded to the service
providers with:
The maximum number of top quartile performances across all of the above
parameters, and At least one area of top quartile performance
advancement in either of the dimensions
The “Star Performers” title relates to YoY performance for a given service provider and does not
reflect the overall market leadership position. Those identified as “Star Performers” may include “Leaders”, “Major Contenders”, or “Aspirants”
Mark
et su
cce
ss
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Does the PEAK Matrix assessment incorporate any subjective criteria?
The Everest Group’s PEAK Matrix assessment adopts an objective and fact-based approach (leveraging service
provider RFIs and the Everest Group’s proprietary databases containing providers’ deals and operational capability
information). In addition, these results are validated/fine-tuned based on our market experience, buyer interaction,
and provider briefings
Is being a “Major Contender” or “Aspirant” on the PEAK Matrix an unfavorable outcome?
No. PEAK Matrix highlights and positions only the best-in-class service providers in a particular functional/vertical.
There are a number of providers from the broader universe that are assessed and do not make it to the PEAK
Matrix at all. Therefore, being represented on the PEAK Matrix is in itself a favorable recognition
What other aspects of the PEAK Matrix assessment are relevant to buyers and providers besides the “PEAK
Matrix position”?
The PEAK Matrix position is only one aspect of the Everest Group’s overall assessment. In addition to assigning a
“Leader”, “Major Contender” or “Aspirant” title, Everest Group highlights the distinctive capabilities and unique
attributes of all the PEAK Matrix providers assessed in its report. The detailed metric level assessment and
associated commentary is helpful to the buyers in selecting particular providers for their specific requirements. It
also helps providers showcase their strengths in specific areas
What are the incentives for buyers and providers to participate/provide input to the PEAK Matrix research?
Participation incentives for buyers include a summary of key findings from the PEAK Matrix assessment
Participation incentives for providers include adequate representation and recognition of their capabilities/success in
the market place, and a copy of their own “profile” that is published by Everest Group as part of the “compendium of
PEAK Matrix providers” profiles
FAQs (page 1 of 2)
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What is the process for a service provider to leverage their PEAK Matrix positioning status ?
Providers can use their PEAK Matrix positioning in multiple ways including:
– Issue a press release declaring their positioning/rating
– Customized PEAK Matrix profile for circulation (with clients, prospects, etc.)
– Quotes from the Everest Group’s analysts could be disseminated to the media
– Leverage the PEAK Matrix branding across communications (e-mail signatures, marketing brochures, credential
packs, client presentations, etc.)
The provider must obtain the requisite licensing and distribution rights for the above activities through an
agreement with the designated PoC at Everest Group
FAQs (page 2 of 2)
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Everest Group is a consulting and research firm focused on strategic IT, business
services, and sourcing. We are trusted advisors to senior executives of leading
enterprises, providers, and investors. Our firm helps clients improve operational and financial performance through a hands-on process that supports them in
making well-informed decisions that deliver high-impact results and achieve sustained value. Our insight and guidance empowers clients to improve
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