The Power of the Crowd: How Crowdfunding and Sourcing Helped a Video Game

IDAHO ENTREPRENEURSIDEIDE

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Skara is a newly-founded startup company dedicated to the creation of a quality, original, video game. As a startup, they worked hard to gain the societal awareness that larger companies come by naturally. Today, this company has a growing following online, anxiously awaiting the launch of their game and discussing and sharing Skara on online forums and social platforms.

Case study

Services Rendered:Created a Kickstarter Campaign to help them increase their cash flow.Used the funds from this campaign to create marketing strategies to increase their online presence.

Objective:Skara was in need of some serious cash to get started, as well as help growing their Facebook fanbase.

Introduction:

By running a Kickstarter Campaign, we were able to help them obtain 130 backers and $64,000 towards their business. With these funds and crowdsourcing techniques, we were also able to increase their followers from ground zero to over 8,000.

ResultsBy collaborating with Idaho Entrepreneurs to create campaigns that not only raised money for their startup, but also their online following, this new video game company was able to successfully launch and brand themselves.

Summary:

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The Power of the Crowd How Crowdfunding and Sourcing Helped Skara

As a Startup Video Game Company,Skara was in need of some serious cash

as well as help growing their Facebook Fanbase

By running a Kickstarter Campaign,we were able to help them obtain 130 backers

and $64,000 toward their business

With these funds and crowdsourcing techniques, we also increased their fan page

from ground zero to over 8,000

x 64,000 x 130 x 8000