CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF...

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Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees. CROWDFUNDING FOR NONPROFITS © MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Transcript of CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF...

Page 1: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Page 2: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Page 3: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Page 4: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Page 5: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Page 6: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Page 7: CROWDFUNDING FOR NONPROFITS · CROWDFUNDING FOR NONPROFITS CROWDFUNDING STATSHISTORY OF CROWDFUNDING Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms

www.mobilecause.com

© MobileCause 2015. Crowdfunding for Nonprofits Infographic. All rights reserved.

Crowdfunding empowers nonprofit organizations to conveniently raise donations via mobile, social and online networks of volunteers, donors and staff. Donations and donor data are collected in real-time with 0% transaction fees.

Share

$1000 GoalSee who has donated

Make a Donation

Become a Fundraiser

I’m raising donations on Earth Day to preserve the canal’s beauty for the next

generation of kids in our community!

Simpson Wetlands is raising gifts on Earth Day to preserve the canal.

$675 Raised

CROWDFUNDINGFOR NONPROFITS

CROWDFUNDING STATS HISTORY OFCROWDFUNDING

Indiegogo and Kickstarter pave the way as all-interest crowdfunding platforms for individuals to raise money for projects.

2008-2009

20135.1 billion was raised by individuals with crowdfunding platforms of which 30% was donated to social causes.

66 average amount donated by an individual donor.

568 average total amount raised by an individual fundraiser.

8people give, on average, to individual fundraisers.

new donors to nonprofits and 28% will give again.

How it works: Individuals setup personal fundraising pages for projects through 3rd party online services to receive financial pledges from friends and family that are collected when the goal is reached.

Where the money goes: Once a campaign is completed funds are transfered to the bank account designated by the project creator.

Transaction fee and credit card processing: 5%-15% blended transaction fee which includes credit card processing and can go up and down based on credit card type.

Weakness for nonprofits: Organizations do not know who is fundraising or who is making pledges. Additionally, it is difficult for organizations to promote campaigns.

Easy Setup and Promotion for Individuals

Individuals can set up their own fundraising page in minutes from the convenience of a

mobile device and easily share it with mobile, email and social media contacts.

Easy Setup and Promotion for Organizations

Nonprofits promote organization specific crowdfunding setup pages or embed setup forms on their website. Signup pages are

designed to be easily promoted across mobile, social and online channels.

Full Donor and Fundraiser Control

Organizations know who is fundraising and how much is being collected in real-time on behalf of their organization. Nonprofits can

monitor organization and campaign language and branding to ensure

consistency and accuracy of information.

Secure Payments and Donor Data

Following up with donors establishes long- term relationships. Crowdfunding fosters

this growth by capturing all donor data including, but not limited to, name, mobile number, email and

mailing address. Donors receive tax receipts by email and text message. All payments and donor data are

secure. Only trust fully PCI compliant platforms.

71% of Millennials (born 1980-1995) have fundraised for a nonprofit.

Crowdfunding creates a sense of urgency for a specific project, not a general fund.

Crowdfunding is a supplemental source of donations during specific days of giving.

Individuals raise 4 times as much when crowdfunding campaigns are promoted by video.

2014 MobileCause platform enables nonprofits to setup organization specific crowdfunding campaigns in which donations and donor data are received directly in real-time.

4x

62%

Create exclusive clubs and memberships for donors. 2012 study from Yale University finds that offering thank-you gifts in exchange for donations reduces altruism and decreases donations.

TRADITIONALCROWDFUNDING

CROWDFUNDINGFOR NONPROFITS

How it works: Nonprofits drive donors, volunteers and staff to their own website to setup fundraising pages. In minutes, individuals can setup their own page from a PC, tablet or mobile phone.

Where the money goes: Donations go directly to the nonprofit, not individuals. Funds appear in real-time in account.

Transaction fee and credit card processing: O% transaction fee with flat 2.35% (AMEX included) processing fee for all settled credit card donations. No hidden fees.

Strength for nonprofits: All funds are guaranteed to go to the nonprofit. Organizations see how much has been raised and collect full donor contact information. All donors receive official tax receipts.

% %

$

$

HOW IT WORKS

Supporters click to make a donation with a debit/credit card. Donations and donor data go directly into nonprofits account.

Individual uploads a personal photo.

Individual enters a personal message.

New Fundraisers click to setup their own personal page by uploading a photo, message and goal.

Supporters click to easily share page with mobile, email and social media contacts.

Nonprofit uploads inspirational banner which appears on all fundraising pages.

Individual sets a personal fundraising dollar amount goal.

Nonprofit uploads logo and campaign description (bottom) which appears on all fundraising pages.

Anybody can click to see the wall of donors and fundraisers.

Easy to use, step by step, crowdfunding setup for nonprofit organizations.

MobileCause cloud based fundraising features 6 powerful solutions for a new generation of giving: Crowdfunding for Nonprofits, Comprehensive Online Giving, Dynamic Event Fundraising, Text to Donate, Mobile Communication, and Smart Data Records. Each product is designed to help nonprofit organizations raise more money at a lower cost while saving time and resources. Each plan includes strategy support from fundraising experts, turnkey merchant services, and free mobile credit card reader. Customers can be up and running with cloud based fundraising in just hours with no technical skills required. 0% transaction fees for donations. Get started at mobilecause.com/demo

Does your nonprofit organization have star power?

Partnering with a celebrity is a great way to kickstart crowdfunding campaigns.

MOST POPULAR CROWDFUNDINGEVENTS OF 2014

Run, Walk, Rides

Swims

Marathons

Memorials

Birthdays

Weddings

Get started! Crowdfunding at physical events can be an extra-special type of fun.

(888) 661-8804

CROWDFUNDING FOR NONPROFITS DIFFERENCE