Crowdfunding Anne Strachan. Crowdfunding Anne Strachan.

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Transcript of Crowdfunding Anne Strachan. Crowdfunding Anne Strachan.

  • Slide 1
  • Crowdfunding Anne Strachan
  • Slide 2
  • Crowdfunding Anne Strachan
  • Slide 3
  • If you had the money .. You have 10 . 50 or any amount . You have 10 . 50 or any amount . To give to make a project, a film or any other venture happen .. To give to make a project, a film or any other venture happen .. What questions would you ask? What concerns would you have? What would encourage or stop you giving away your money? What questions would you ask? What concerns would you have? What would encourage or stop you giving away your money?
  • Slide 4
  • The Power of Crowds community Shares cooperatives online giving crowdfunding
  • Slide 5
  • Crowdfunding within a sustainable funding strategy donorfunderpurchase r consum er askingearning giftsgrantstradin g contract s
  • Slide 6
  • Crowdfunding - the basics Register on a platform Work out the rewards Design your pitch Upload a video Access any support Register on a platform Work out the rewards Design your pitch Upload a video Access any support Campaign lasts 30-90 days Use all your networks Use the forum and updates Campaign lasts 30-90 days Use all your networks Use the forum and updates If you reach your target you receive the money. Thank donors Complete the project Send out rewards (all or nothing model) If you reach your target you receive the money. Thank donors Complete the project Send out rewards (all or nothing model)
  • Slide 7
  • Some crowdfunding platforms
  • Slide 8
  • The Campaign strategy
  • Slide 9
  • The most common pitfall
  • Slide 10
  • Your crowd
  • Slide 11
  • Its not just about the money Tip: its not just about the money - it can be a gateway to engagement An opportunity to build community or customer base an invitation to participate in and influence a new venture shared ownership from donation, through reward to celebration Tip: its not just about the money - it can be a gateway to engagement An opportunity to build community or customer base an invitation to participate in and influence a new venture shared ownership from donation, through reward to celebration
  • Slide 12
  • And finally