things.is a design and innovation agency for the Internet of Things

we think the digital and make it physical

services

GOOD DESIGN IS GOOD BUSINESS [Thomas John Watson Jr.]

we work together with organizations to innovate creating hybrid experiences.

EXPERIENCE ECOSYSTEMS

WE ORCHESTRATE SEAMLESS CUSTOMER EXPERIENCES

Designing consumer experiences means explore and shape all the touch-points of the entire customer journey. In the ecosystem perspective, products, services, customers and their tools, are nodes in a web of complex relationships that are critical elements of a brand experience.

Designers are not just designing for a user, or different user roles, but they are designing for a community which have experience of a brand through different channels (mobile, web, social, display, on/off) and multiple interfaces (touch, voice, gesture-based, visual). Creating a customer experience means orchestrating an ecosystem where each touch-point adds to the experience rather than repeating it.

We create experience ecosystems from strategy definition and concept envisioning to detailed interface design.

#orchestra#touchpoint#journey

CONNECTED PRODUCTS

WE INVENT AND EVOLVE CONNECTED PRODUCTS

In the Internet of Things vision, objects are connected and communicate each other sharing information, performing tasks and sensing the world. Objects are not isolated and play an active role within the experience ecosystems.

Recently a new kind of connected objects are emerged from the intersection of design and technology perspectives, representing an anticipation of the Internet of Things: a little printer transforms the stream from friends into a miniature paper, a piano accepts song requests and strikes up in conversation with facing listeners, a white box notifies retweets giving you sweets.

We design connected products that are physical interfaces of innovative services and networked activities: they share content and information, start conversations, and come to have a personality.

#sharing#communicating#sensing

CAPABILITIES

Trend & Design ResearchProduct & Brand EvaluationInnovation ConsultingInteraction/UI DesignPhysical InteractionProduct DesignService Design

Visual DesignParticipatory DesignPrototyping & EvaluationDigital StrategyBrand ExperienceTechnology ScoutingProgram Management

approach

THE BEST WAY TO PREDICT THE FUTURE IS TO DESIGN IT [Richard Buckminster Fuller]

we team up with companies to develop business strategies and design innovative solutions.

we designinnovative

ideas

we prototypeconcept

ideas

we envisionstrategicscenarios

we identifytogether

opportunities

3 421

DESIGN APPROACH

DISCOVERY DAYWe work all day long with the company management to explore business needs and opportunities and to build a brief for a project of business innovation.

#casestudies#benchmarking#designresearch #briefstorming

1 DAY JOINTLY BRIEF

TO START WORKING WITH THINGS

STRATEGIC RESEARCHWe gather consumer insights, conduct design research, and create user scenarios in order to define strategies for business innovation. The Strategic Research lasts 3 weeks and usually ends with the development of a concept idea within the identified strategy.

#designresearch #scenariodefinition#insights #strategy

3 WEEKS STRATEGYTHINGS

TO UNDERSTAND BUSINESS OPPORTUNITIES

INVENTION WORKSHOPWe run workshops bringing together clients in a multi-disciplinary team to envision innovative design concepts of products and services. The outcomes of a workshop are a number of different product/service ideas (usually four/five) that can be further developed for brand communication or design investigation purposes. In a workshop the first versions of new interactive products and services are created. The Invention Workshop goes on for 4 weeks.

#visualdesign#conceptideas#designresearch

4 WEEKS 4/5 CONCEPT IDEASJOINTLY

TO DEVELOP INNOVATIVE IDEAS

HACK LABWe set up a lab for building an interactive prototype of a developed concept idea. Prototypes are the best way to evaluate a concept with stakeholders and potential users. An Hack Lab usually lasts 6 weeks.

#visualdesign#conceptidea#designresearch #prototype

6 WEEKS PROTOTYPETHINGS

TO PROTOTYPE THE CONCEPT IDEA

about

DESIGNING A PRODUCT IS DESIGNING A RELATIONSHIP [Steve Rogers]

we consider design as driver of innovation.

things.is designing the connected world

things.is inventing valuable product and service experiences

things.is focused on design innovation and community creation

things.is ready to start the next evolution of Internet

© Copyright 2013

The Internet of Things S.r.l.Via Bartolomeo Panizza 720144 Milano ITALIAP.IVA 07955680967http://things.is

For inquiries, please contactPierpaolo Bardonipier.bardoni@things.is

Founded in September 2012 THINGS is an agency of CONNEXIA and DOXA group