Post on 12-Apr-2017
|Director & Editor | Jayantika Joshi | Flux Productions|
Evaluation
Create a movie opening sequence for a film with an original plot line. It must fall under the genre of Drama or Comedy. The target audience being teenagers
Brief...
Timetable...Preliminary Planning
1st Shoot
Storyboard
Re-shoot EditingEditing
Rough Cut - without music
Editing
Final Cut
Rough Cut 2 Editing
Case studies... How our Sequence
compares...Comparative:~ Female and Male lead~ Teenagers always present~The theme of Death~Elements of Love story is outlined
Differences:~ Not too much is given away~ The Male lead is the only character formally introduced
Kept to the idea of professionalism in our work with: Filming (shots) The film also has personalized fonts The editing is quite precise Continuity is constant Tension – as which is expected in teen films – is built upon
Conventions...
Challenging ConventionsMale Lead dead ~(first few minutes)Not Caucasian 3 Main character introduced Not too much revealed
Challenge Accepted...
Social Standings...Social Group 1: ProtagonistsRepresented two ways…Breaks conventionsSubmits to some conventions
Social Group 2: AntagonistMale or Female – unidentified genderHard to specify Facial featuresHierarchically, seems stronger than Protagonist
Classic Stereotypes : FemalesBeauty AppealWeak ‘Damsel in Distress’Always has ‘Love-life issues’Sympathetic, caring & compassionate
Stereotypes...
Classic Stereotypes: MaleStrong BraveAlways in ChargeDon’t know how to show emotions
Stereotypes...
Stereotype Our Female Lead
Beauty Appeal
‘Damsel in Distress’
‘Love-Life Issues’
Caring and Compassionate
Comparisons...
Comparisons...Stereotype Our Male Lead
Strong
Brave
Always in charge
Emotionally Bereft
MGM
Working Title
Distributors...Why?• Distributed 21 ‘Jump Street’• Famous distributors• Tend to successfully distribute & advertise
Why?•Independent•They have produced many successfully distributed films•British company
It may do well internationally:Teenagers are everywhereThe audience is variedThe film would be distributed
at the same time everywhere
(Inter)-National...
1. Promote Book2. Poster/teasers release 3. Trailer4. Website
Distributing...Release Date:
Near award season
Demographics...Summary: • Our production will consist of a trio of students aged 16-17
•Two of which will be the main protagonists thereby, attracting an audience of similar age
• There will be a cast of mixed genders but the main protagonist will be Male
• May attract more females than males but the opening sequence will also include elements or horror, which will attract more Male viewers.
Primary Audience = Teenagers
Secondary Audience = Thriller Fanatics
Tertiary Audience = Mid-20’s
Other Audiences...
Clothing – ‘Trendy’ & ‘In Style’Lighting – Daytime (colour graded) Location – PropsMake-up – Co-ordinated with present ideasAge – Teen Race – Not Caucasian
Mis – en – Scene
Most teens preferred beauty appealConstant storyline – clearComedy is encouragedEnjoy Teen dramaRelatability
Audience Feedback...
Used various Camera’sFlip, Camcorder and DSLRLearned how to use/invent TripodiMovie use = editing preciselyHow to reverse shotsColour Grading
Camera & Editing...
Know how to Export Videos efficientlySoftware ControlEditing is easierOverall control – simpleDigital understanding
Production Skills...
Improvements...Precision editingMusic SynchronisationColour Grading
Preliminary Task
Nightmare
Followed the Shot ListFollowed StoryboardAdded very few impromptu ShotsProps on set & on timeCamera Signed out – efficientlyFilming – Stuck to Schedule
Improved...
Used multiple shots & angles for SceneUsed DSLR camera for shotsFilmed many takesDifferent PositionsFocus/Out of focus shots – Only
necessary ones
Quality...
Edited out Shaky FootageChanged anglesRe-Shot Some Scenes
Improved Quality...
WHAT TO IMPROVEUnclear storylineNeeds soundWHAT WAS GOODLiked the colour scaleReverse actionsSerial Killer looked ‘cool’
Audience Feedback
Got audience feedback via:
Survey
Video
Written responses
Audience Feedback
Our video Diaries were all to do with updates
We always focused on one issue at a time
Video Diaries
FluxProductions|Augustina RoseLink to our YouTube Channel