The New BABOK® Guide v3: Helping You Drive More Value!

BBC Conference– November 5th, 2015

Presented by: Jas Phul, Product Manager – BA Practice Development

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Jas Phul, CBAP

• Jas is a seasoned professional whose career has spanned over 25 years of helping project teams and organizations reach their potential. As a Certified Business Analysis Professional® (CBAP®), a Project Management Professional® (PMP®), a Certified Agile Project Manager (Cert. APM®), and a Certified Change Management Expert (Prosci®), Jas leverages a unique combination of knowledge, skills and experience for each challenge.

• During his career, Jas has experienced a wide variety of industries as a Business Analyst, Project Manager, Technical Specialist, IT Software Development Manager, and Senior Management Consultant. He provides deep expertise in helping organizations leverage and integrate best practices across multiple disciplines to dramatically improve organization performance.

• In his role of Product Manager – BA Practice Development at IIBA® (International Institute of Business Analysis), Jas serves a global community of business analysis professionals, providing innovative products and services that can be leveraged at an organizational level to drive better business outcomes.

Product Manager – BA Practice Development International Institute of Business AnalysisTM

Jas.Phul@iiba.org

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What Do We Need?

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Business Needs

67% 52% 41%

Enabling

Business

Strategy

Optimizing

Business

Processes

Driving

Innovation

42% …of CIOs rated business analysis as the top technical skills gap in their organization in Deloitte’s 2013 CIO Survey.

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The Top 10 Reasons we are here?

1. Uncertainty 6. Diversity

2. Globalization 7. Complexity

3. Innovation 8. Information Overload

4. Technology

9. Supply Chains

5. Government Policy

and Regulation

10. Strategic Thinking &

Problem Solving

Source: https://www.bmgi.com/resources/articles/top-ten-problems-faced-business

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Business Analysis Redefined

“Business Analysis is the set of tasks and techniques used to work

as a liaison among stakeholders in order to understand the

structure, policies, and operations of an organization, and to

recommend solutions that enable the organization to achieve its

goals.” ………………..BABOK® Guide, Version 2

“Business analysis is the practice of enabling

change in an enterprise by defining needs

and recommending solutions that deliver

value to stakeholders.” ………………..BABOK® Guide, Version 3

BABOK Guide v3: Business Analysis Definition

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Start Strong

We create value

Value: the worth,

importance, or

usefulness of

something to a

stakeholder within

a context. Focus

Flexible

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Scenario 1: Where Do I Start?

Systems?

Charter?

Processes?

Goals?

Data?

User Experience?

Business Case?

Issues?

Wants?

Functions?

Structure?

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Business Analysis Core Concept Model

TM

(BACCMTM

)

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Change What are the desired

Changes?

Need What problem or

opportunity are we

trying to meet?

Stakeholder Which Stakeholders

are involved or

impacted?

Solution What is the specific

way we will address

the need?

Context What are the

circumstances

surrounding the

desired change?

Value What Value are we

delivering?

Business Analysis Core Concept Model (BACCM)

BABOK Guide v3: BACCM

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BACCM: Why It’s Important

• Conceptual Framework for Business Analysis

• What business analysis is

• What it means to perform business analysis

• Provides a foundation for the work

• Guides you in building knowledge about the required change

• Guides you in completing your knowledge

BABOK Guide v3: BACCM

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Scenario 2: There’s Too Much Here!

25 BA Tasks

29 Underlying Competencies

Inputs

Outputs

6 Knowledge

Areas

BACCM

50 Techniques

Elements

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Perspectives

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Perspectives Connect BABOK to BA Practice

“Perspectives are used within business analysis work to provide focus to tasks and techniques specific to the context of the

initiative.”

….. A Guide to the Business Analysis Body of Knowledge - BABOK v3

Agile Business

Intelligence Information Technology

Business Architecture

Business Process

Management

BABOK Guide v3: Perspectives

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PERSPECTIVE STRUCTURE

• Each perspective follows a common structure

Change Scope

Business Analysis Scope

Methodologies

Underlying Competencies

Impact on Knowledge Areas

BABOK Guide v3: Perspectives

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How will I

know?

Techniques that

will help?

How can BABOK help?

What does value mean?

Who cares about this?

Has my role changed?

Scenario #3: Deliver measurable business value!

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Today’s Expectations

Deliver Measurable Business

Value

1. Understand Your

Business Model

2. Know Your Competitors & Customers

3. Understand Revenue

Generation

4. Collaborate and

Communicate

5. Assess & Challenge Practices

6. Implement Profitable Change

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BABOK Guide v3 Techniques to Help Deliver Better Business Outcomes

Tips to get you started:

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Thank you!