Golden Krust News, trends and events 2011- Jerk Chicken and Fast Food Restaurants
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Transcript of Golden Krust News, trends and events 2011- Jerk Chicken and Fast Food Restaurants
RETAIL MARKETING:
GK LAUNCHESHOT, NEW SAUCES!
FRANCHISING POWERS UP WITH GRAND OPENINGS!FRANCHISING POWERS UP WITH GRAND OPENINGS!
GKGolden Krust news, trends & events
LOWELL HAWTHRONE
GK Celerates National Caribbean
Heritage Month
EMPLOYEE HIGHLIGHTS
GK Scholarships Awards
Franchising Facts!
GK Supports Breast Cancer
HIGHLIGHTS:GK Celerates National Caribbean
Heritage Month
EMPLOYEE HIGHLIGHTS
GK Scholarships Awards
Franchising Facts!
GK Supports Breast Cancer
GK
GKWINTER 2011
2. COVER STORY: Golden Krust’s President & CEO Lowell Hawthorne shares insight on how hemanages to keep his company competitive despite a challenging economy.
This Issue
4. Golden KrustContinues to SupportEducationThe company awarded sevenscholarships to US based students on their way to college
7. Thanksgiving GivingGolden Krust fed over 1000meals to the less fortunate forThanksgiving 2010
8. Supporting the FightAgainst Breast Cancer Golden Krust joined forceswith the American CancerSociety to help fight cancer.
10. GK’s Hot, New SaucesGolden Krust’s retail divison launches the newGK sauce line
12. Caribbean Day JoyGolden Krust demonstrated its Caribbean pride throughthe streets of Brooklyn forCaribbean American Heritage Month.
14. Golden Opportunity Looking to own your ownbusiness, consider owning aGolden Krust franchise.Here’s why you should…
12.
4.
3.8.
7.
10.
GK EDITORIAL TEAMCandice Richards
Marketing & PR Manager
Herma HawthorneDirector of Franchise Sales
• CREATIVE TEAM
Bee Harris Creative 483 Cherry Street
Bedford Hills NY, 10705
LB Graph-X Printers, 246 W. 54th Street
New York, NY 10019
•
PHOTO CREDITSDarren Hanson
GK’s Director of Design
Deivid Rd. ValdezMultimedia Specialist
Bronx Community College
Patrick MaitlandEditor Street Hype Newspaper
•
EXECUTIVE LEADERSHIPLowell Hawthorne President & CEO
Haywood HawthorneVice President Manufacturing
Leroy HawthorneVice President Retail
Stephen Ament Vice President of
Franchise Operations
Lorraine Hawthorne-Morrison Vice President of
Real Estate Development & Legal
Lorna Hawthorne Human Resources Director
Velma HawthorneExecutive Chef
Kareen Murray Financial Controller
PUBLISHED BY Golden Krust Caribbean Bakery, Inc. 3928 Park Avenue, Bronx, NY 10458, 1-718-OK-KRUST • www.goldenkrustbakery.com
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
Golden Krust has survived 2010 and now stands at the threshold of 2011 though not unscathed by the crisis created by an unstable economy.
The challenges of the current era have prompted us to think innovatively.
We are resolved more than ever, to maintain a strong brand image,utilizing the resources at our disposal, to ensure that Golden Krust con-tinues to be the brand of choice when it comes to Caribbean cuisine.
The popular English proverb “when the going gets tough, the toughgets going" summarizes the past year very well which was characterizedby both growth and decline. However the challenges taught us to domore with less – we managed to realize higher productivity even with asmaller work force by increasing manufacturing efficiencies. Re-trainingemployees in the art of multi-tasking, cutting back on waste, utiliz-ing the newest technologies in inventory management and implement-ing a stringent quality assurance system helped us to remain afloat.The addition of several new products also increased institutional sales,and provided an impetus for future growth.
Our franchisees were empowered to develop local store marketing initia-tives geared at improving sales performance under the careful guidance ofour Marketing & Operations team who have been finding creative waysto build brand awareness and increase customer loyalty with the imple-mentation of several local store marketing initiatives. For the year ahead,we intend to continue this drive and encourage more of our franchiseesto buy-in to this very cost efficient but effective means of increasing sales.
Giving back to the community has always been our philosophy. I wantto especially thank the many franchisees who jumped on board and per-formed unselfish acts of kindness, many times on their own initiative, tomeet needs in their community. This was demonstrated in large part overThanksgiving when several of our franchisees prepared and served over1000 meals across the five boroughs of New York.
Many of our franchsees are also actively involved with educationalthrusts within their neighborhoods, providing incentives to motivate chil-dren to excel at school. With the help of our customers and franchiseeswe were also able to provide scholarships to twelve students with thefunds collected in our Pennies for Change drive.I believe this kind ofphilanthropic spirit is not only good for business today, but will reapinvaluable returns in the years to come.
In addition to our unrelenting marketing and public relations efforts,our Research & Development Department continuously strives to create
new products to add to our breakfast menu line-up. This day-part isgenerally underserved in most restaurants and the pressure is now on tofind an affordable yet nutritious product that will fall into the grab-n-goconcept. I believe very soon we will be able to roll out a more extensivebreakfast patty line-up within our franchise division.
I am very excited about the recent developments taking place with ournewly expanded sauce product line. Our research has shown that the wetcondiment category in the United States is an explosive and growing cat-egory just waiting to be tapped. Golden Krust intends to launch a newHot Pepper Sauce, a Jerk Sauce, Island-Flavored Ketchup and HoneyJerk Barbecue Sauce. We are confident that we have all the right ele-ments in place to make a serious dent in that category. The sauces will belaunched in mid- January and will be available for purchase within ourfranchise locations and on-line from the company’s website.
On the retail front, our frozen patties continue to gain footholds inmajor supermarkets - the latest of which has been our entrance into theShop-Rite chain which has 220 locations across the North East USA.Serious attention is being paid to the development of this arm of thecompany, driven by our vision of “taking the taste of the Caribbean to the world.”
We anticipate that 2011 will be a significant year with easier accessibilityto the “world’s best tasting” Golden Krust patties all over the UnitedStates. “Bye-bye burgers, pass on the pizza, forget the franks….anytime ispatty time!” has been our marketing theme which can be seen in newlydesigned television commercials, print ads and collateral pieces.
"While 2010 had its challenges, there were many upsides which motivat-ed us to keep forging ahead. There are several new stores to be opened inthe first quarter of 2011, primarily in the South Florida region and weare exploring expansion to Chicago and Canada in the near future. Wewill not give up and we will not give in. We have a "tough" bunch ofentrepreneurs and employees who we can count on to take Golden Krustto greater heights of success. On behalf of the GK Founders - Lloyd,Lauris, Jacqueline, Milton, Velma and my wife Lorna I wish to thank ourcustomers, franchisees and the dedicated staff who make the GoldenKrust organization a great place to work, partner and a home away from home"
Meeting the challenges ahead!
Innovation &Creative Thinking!
Thoughts and strategies from
Lowell HawthornePresident & CEO
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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"They work hard to provide GK's gold standard in service,food quality and ambiance to South Florida residents andhave done an outstanding job at representing the brand…."says President & CEO - Lowell Hawthorne.
The Claybornes believe in the GK brand and have invest-ed the time, effort and resources needed to make theirrestaurants comparable to any of the leading internationalfranchise chains. Armed with expertise in the customerservice, financial and media industries the Clayborne'sbring a professional approach to their restaurants which ishelping to attract the diverse mainstream clientele.
Golden Krust now operates a total of seventeen storesand counting in Florida with nine of those locations resid-ing in the South Florida region. As the home to theworld's best tasting patties, Golden Krust customers can'tget enough of the flaky golden crust patties with eight deli-cious fillings. The restaurant's exquisite menu caters to avariety of tastes and nutritional requirements. In additionto its baked products - patties, breads and pastries - cus-tomers can choose from a full line of dishes including cur-ried goat, escoveitched fish, the chain's signature jerk chick-en and oxtail plus several vegetarian options. Golden Krusthas a commitment to excellence that you can taste in everysucculent bite. As one customer puts it "for those longingfor a taste of the islands Golden Krust offers the real thing."
As the nation's largest Caribbean franchise chain, Golden
Krust has been aggressively developing the Florida market.
It's brightly decorated yellow and red restaurants extend as
far as Clermont, St. Petersburg, Port Charlotte, Orlando,
Kissimmee, Tampa and in the south you will find Golden
Krust stores located in Coral Springs, Sunrise, Lauderhill,
North Lauderdale, Miami, Pembroke Pines and now
in Miramar.
Golden Touch!The
Clayborne's bring a
professional approach
to their restaurants
which is helping to
attract the diverse
mainstream clientele.
.
Golden Krust openedyet another restaurant inSouth Florida in the Fall of2010. This time the chain putdown roots at 12316 MiramarParkway in Miramar, FL in the
Miramar Shopping Center. This latest addition to thechain is owned and operated by franchisees Keith &Bernadette Clayborne who along with their sons Kishon,Kendrick & Kendall own and operate four other GoldenKrust restaurants in the South Florida region.
The Clayborne's obviously have the midas touch….anyGolden Krust restaurant they touch turns to gold. Theynow hold the distinction of owning the most restaurantswithin the system.
Golden Krust Franchise Family Opens Fifth Location in South Florida...
Below: The Clayborne Family: Gerel, Kishon, Keith, Bernadette, Kendall, Kendrick and Lowell Hawthorne
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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YES!Golden Krust
Continues to Support Education.
In spite of economic conditions...
In the face of a difficult global business environment, which has resulted in
many companies being forced to cut spending on philanthropic activities, Golden Krust has remained committed to
investing in education" so said President and CEO of Golden Krust Caribbean Bakery & Grill - Lowell Hawthorne. He
further added that "cutting back on education is equal
to ripping hope and opportunity from our nation's
youths which has never been and will never be an
option for his franchise chain."
The Golden Krust President & CEO addressed an
audience at the Bronx Bethany Church of the Nazarene last Thursday August 26th as he made presentations to seven col-
lege bound students. Each of the awardees was presented with a purse of $2,000 along with a gift basket filled with baked
Golden Krust products and school supplies. The 2010 Mavis & Ephraim Hawthorne Golden Krust Foundation
Scholarship Awardees included Oladoyin Oladapo of Brooklyn, Otega Esegine of Brooklyn, Shantel Beckford of White
Plains, Kristian Aspinall of Rockland, Audrey Morris of Bronx, Shabraj Miller of Bronx and Tatiana Flowers of White
Plains, NY.
Seven college bound students awarded
Scholarships at by The Mavis & Ephraim
Hawthorne Golden Krust Foundation.
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
2010 ScholarshipRecipients and theirparents pause for aphoto with LowellHawthorne and member of the Mavis &Ephraim HawthorneGK ScholarshipFoundation.
4
This marks the fifth year since the nation's largestCaribbean franchise chain has granted scholarships toaspiring young persons who hail from the communitiesin which Golden Krust operates. In 2005, the companyestablished the Mavis & Ephraim Hawthorne GoldenKrust Scholarship Foundation to carry out its philan-thropic mission of putting people before profit. Namedin honor of the parents of the founders of Golden Krust,the Foundation since its inception has assisted over 100students both here in the United States and Jamaica toachieve a firm educational foundation.
In January of this year Golden Krust also pledged$100,000 to the University of the West Indies in Jamaicato cover the cost of tuition for five students for the dura-tion of their tenure at the university. S In 2006 the com-pany also established an endowment fund at BronxCommunity College to assist needy students at thatinstitution.
Hawthorne said that a "mind is a terrible thing to wasteand a positive community is everybody's business." Hebelieves that education is the key to unlocking manydoors of opportunity.
Golden Krust President & CEO - Lowell Hawthorne presents ascholarship check for $2000 to Oladoyin Oladapo graduate ofBrooklyn Technical High School (right) who is a proud recipientof the 2010 Mavis & Ephraim Hawthorne Golden KrustFoundation Scholarship Award.
Shantel Beckford a recent graduate of Alexander Hamilton HighSchool (right) was the lucky winner of a $2,000 scholarshipfrom the Mavis & Ephraim Hawthorne Golden KrustFoundation presented by Lowell Hawthorne, President ofGolden Krust.
L-R: Mavis & Ephraim Hawthorne Golden Krust Foundation Board Members - Herma Hawthorne & Lorraine Morrison(hidden) join GK’s President & CEO LowellHawthorne in the presentation of a gift basket and check in the amount of $2000 to Audrey Morris of the Bronx, who was successful in her application for this scholarshipaward. Audrey will be attending Georgetown University to pursue studies in Finance & Accounting.
The Mavis & EphraimHawthorne GoldenKrust FoundationScholarship Award
Program
Golden Krust proudly
contributes to multiple
programs and charities
throughout the United
States. A paramount
example of our commit-
ment is The Mavis and
Ephraim Hawthorne
Golden Krust Foundation
estab lished in 2005 to
develop a constituency to
support the well being
and betterment of the
community at large,
through scholarships,
internships, social services
and wellness programs.
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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Kerry-Ann Shadeed(Mona Campus) Kerry-Ann Shadeed, a Jamaican, is pursuing her undergraduate studies in the Faculty of Social Sciences.
"I am honoured to be considered for the Golden Krust scholarship and even more honoured to be a recipient. My most heartfelt appreciation
to the donor, GoldenKrust for providing students like myself with the opportunity to pursuehigher education without having to agonize over finances."
Alicia Raymond(Mona Campus) Alicia Raymond, a Jamaican, is pursuing her
tertiary education in the Faculty of Social Sciences.
"I was very happy and appreciative to learn that I was selected asone of the recipients of the Golden Krust scholarship. I am extremely
grateful for the generosity and thoughtfulness of the American Foundation for the UWI in regards to this award in pursuing my career goals."
Sovia Brown(Mona Campus) Sovia Brown, a Jamaican, is pursuing her career in the Faculty of Medical Sciences."I have never received anything of such magnitude. Growing up I have always admired my classmates who had achieved great honour
hoping that one day I could be gliding on a stage to receive a scholarship or some award for myacademic performance. Receiving this Golden Krust scholarship has really done a lot for my selfesteem, as I never thought it possible."
Kenzil King(Mona Campus) Kenzil King, a Jamaican, is pursuing
his tertiary studies in the Faculty of Social Sciences.
"I can hardly find words to express how grateful and excited I washaving heard that I was the recipient of the Golden Krust scholarshipfor this academic year. Without a scholarship or any financial aid, it
is more than likely that I would have been a drop out from university. I am most appreciative of this benevolent gesture from the American Foundation for the UWI."
Shion Betty(Mona Campus) Shion Betty, a Jamaican, is pursuing his undergraduate degree in the Faculty of Medical Sciences.
"It is indeed a great honour to be a beneficiary of the prestigious Golden Krust scholarship. Even though the scholarship does not cover my full tuition it goes a far way in assisting
me to significantly reduce the amount I will have to repay the Student Loan. On many occasions I have had to attend classes without the basic resources needed for my courses and have used perseverance, hard work, dedication and prayer as the tools to get through each semester at the University."
THE UNIVERSITY OF JAMAICA
GOLDEN KRUSTSCHOLARSHIP
RECIPIENTS
Speak Out:
GK Helping to ShapeJamaica’s Future
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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Bronx, NY- On Monday November 22, Golden KrustCaribbean Bakery & Grill (GK), the largest Caribbean franchisechain in the United States fed over 1000 persons at different shelters across the five NYC boroughs for the thanksgiving holiday.
Meals consisting of turkey and ofcourse, the chains signature jerkchicken, oxtail, rice and peas, pattiesand cake were served up in fine fareto several disadvantaged groups over a two day period. The chainsthanksgiving outreach began on Sunday (Nov. 21) when GK fran-chisee Sandra Bryan of 67 South 4th Ave in Mt. Vernon, NY fed atotal of 500 homeless and needy persons in her community, a projectshe has undertaken for the past three years.
The festivities carried over to Monday November 22nd whenGolden Krust's Corporate Office in conjunction with several Bronxfranchisees put on a huge spread for 200 senior citizens at the CastleHill Senior Center located at 625 Castle Hill Ave in the Bronx. BronxBorough President Ruben Diaz was also on hand to share in the fes-tivities and had high praises for Golden Krust. Drinks were donatedby Grace Kennedy & Co in partnership with Golden Krust.
Later that evening, Golden Krust's executive management teamalong with several other franchisees provided meals for residents of
THANKSGIVING GIVING!
four Providence House shelters in Brooklyn and Queens. In addi-tion, over 80 children were treated to a meal along with cake andice-cream donated by the Ice Cream Factory at the Saratoga FamilyInn located on Rockaway Blvd, Queens. Food was in abundance atevery location and so were the thank you's from all those who ben-
efitted from the chain's generosity.Over one hundred and fifty residentsat the West-Help Center inWestchester county were also treatedto a bountiful thanksgiving mealcourtesy of GK franchisee Charmaine
Golding of 178 Fulton Street in White Plains, an endeavor that shehas single-handedly taken on for the past three years.
"Giving back to the community for Thanksgiving has become anannual outreach for Golden Krust," said Candice Richards, GK'sMarketing & PR Manager."The company's philosophy is to putpeople before profit and we demonstrate our commitment to thecommunities in which we operate by meeting tangible needs" sheadded. Donating food to charitable organizations is not just a oncea year event for Golden Krust.
The company rarely says no to donation requests. In any givenyear, the chain donates over 2000 cases of patties as well as mealsto various community events organized by churches, schools andnon-profit organizations. "It's just our way of showing we care",she further added.
Golden Krust Donates Over 1000 Thanksgiving Meals
Bronx Borough President Ruben Diaz was also on hand to share in the festivities
-and had high praises for Golden Krust.
Above: Left to right: Monique Hawthorne ( GK’s Marketing Coordinator), Denton Ricketts (GK’s Regional Franchise Consultant), Ruben Diaz Jr. – (Bronx BoroughPresident), Haywood Hawthorne (GK’s Vice President of Manufacturing & Production), Omar Hawthorne (GK’s Franchise Sales Coordinator), Stephen Ament
(GK’s Vice President of Franchise Operations), Candice Richards (GK’s Marketing & PR Manager) and staff of Castle Hill Senior Center.
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Below: GK Franchisee Charmaine Golding of 178Fulton Street, provided 150 dinners for theWestHelp shelter in Westchester for thanksgiving.
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"Weare particularly honored to beinvolved in the fight against breast cancer which affectsalmost every household in America." Says LowellHawthorne, President & CEO. According to the statis-tics, one woman in eight who lives to age 85 will devel-op breast cancer during her lifetime and every two min-utes a woman is diagnosed with breast cancer. The harshreality is that women in the United States develop breastcancer more than any other type of cancer except forskin cancer.
For the entire month of October, Golden Krust embarked upon a Breast Cancer Awareness Campaign within its entire fran-chise chain under the banner "Eat for the Cause". For every Golden Krust chicken patty purchased within the month of October,three percent (3%) of that sale will be donated to the American Cancer Society. The color of the Golden Krust chicken patty bagshave also been changed to pink to help bring added excitement and exposure to the campaign. Company executives and customersalso joined the throng of survivors and well-wishers in the Making Strides Against Breast Cancer walk that was held on October 17 atOrchard Beach in the Bronx.Free Golden Krust t-shirtswere given to persons who hadregistered to walk with theGolden Krust Pink Team onthe day. Over 8000 personsturned up to show solidaritywith the cause at OrchardBeach which was the perfectsetting for a beautiful and crisp autumn morning.
Golden Krust Joins The Fight AgainstBreast CancerGolden Krust joined forces with the American Cancer Society during the month of October toraise the level of awareness among the Caribbean & African American communities about thedreaded disease - breast cancer. This marks the third year that the company has deliberatelysought to align itself with this cause.
"Eat for the Cause". For every Golden Krust chicken patty purchased within the month of October,
three percent (3%) of that sale will be donated to the American Cancer Society.
Pictured Above: The GK Pink Team including members of staff, customers and survivors madestrides against breast cancer…
With the help of all its customers the company hopes to raise a substantial amount of money which will be used to spread knowledge and foster hope in the fight against breast cancer. Everydollar donated will be used by the American Cancer Society to fundresearch programs aimed at discovering treatments to improvebreast cancer survival and reduce recurrence. Golden Krust is com-mitted to continuing its support of the American Cancer Society asthey work assiduously to create a world with more birthdays -where cancer never steals another year from anyone's life.
Here are answers to a list of frequently asked questions adapted from the National Breast Cancer Foundation's website:
nationalbreastcancer.org
Can physical activity reduce the risk of breast cancer?Exercise pumps up the immune system and lowers estrogen levels.With as little as four hours of exercise per week, a woman can begin to lowerher risk of breast cancer.
Can a healthy diet help prevent breast cancer?A nutritious, low-fat diet with plenty of fruits and vegetables can helpreduce the risk of developing breast cancer. A high-fat diet increases therisk because fat triggers estrogen production that can fuel tumor growth.
Does smoking cause breast cancer?At this point in time there is no conclusive link between smoking andbreast cancer. However, due to the number of health risks associated withsmoking, quitting can significantly increase survival rates.
Can drinking alcohol increase the risk of breast cancer?One or two drinks a day has been shown to slightly increase the risk ofbreast cancer. The greater the levels consumed, the higher the risk.
Is there a link between oral contraceptives and breast cancer?There is an increased risk of breast cancer for women under 35 who havebeen using birth control pills for more than ten years.
How often should I do a breast self-exam (BSE)?Give yourself a breast self-exam at least once a month. Look for anychanges in breast tissue, such as changes in size, a lump, dimpling or puckering of the breast, or a discharge from the nipple. If you discover apersistent lump in your breast or any changes in breast tissue, it is veryimportant that you see a physician immediately.
However, 8 out of 10 lumps are benign, or not cancerous. Does a family history of breast cancer put someone at a higher risk? If you have a grandmother, mother, sister, or daughter who has been diagnosed with breast cancer, this does put you in a higher risk group.Have a baseline mammogram at least five years before the age of breastcancer onset in any close relatives, or starting at age 35. See your physician at any sign of unusual symptoms.
FAQ’S
Are Mammograms Painful?Mammography does compress the breasts and can sometimes cause slightdiscomfort for a very brief period of time. Patients who are sensitive shouldschedule their mammograms a week after their menstrual cycle so that thebreasts are less tender.
How does menstrual and reproductive history affect breast cancer risks? Women who began their menstrual cycles before age 12, have no children,or had their first child at 30 or older, or began menopause after 55 are ata higher risk.
How Often Should I Go To My Doctor For A Checkup?You should have a physical every year. If any unusual symptoms orchanges in your breasts occur before your scheduled visit, do not hesitate tosee the doctor immediately.
What Kind of Impact Does Stress Have On Breast Cancer?Although some studies have shown that factors such as traumatic eventsand losses can alter immune system functions, these studies have not pro-vided any evidence of a direct cause-and-effect relationship between stressand breast cancer. An area currently being studied is whether or not stressreduction can improve immune response and slow progression in womendiagnosed with breast cancer.
National Breast Cancer Foundation's website: nationalbreastcancer.org
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Pink Power! The lovely team of ladies at GK's 4120 NW 12th Street, Lauderhillrestaurant donned pink uniforms for the entire month of October.
The company has also developed 2 new additions to the condiment line as part of its go-to-market strategy. The wet condi-ment line that will soon be available in GK restaurants and eventually every major supermarket and chain stores include thetried and proven hot pepper sauce and jerk sauce coupled with thenew Island Flavored Ketchup and a Honey Barbecue Jerk Sauce.
Taste tests have confirmed that these new prod-ucts are superior in taste and are poised to stealsignificant market share away from the competi-tion.
Sales of GK's micro-waveable2 and 10 pack Beef Patties have also increased
tremendously over the past year with moregrowth anticipated as the product gains entranceinto many major retail outlets nationwide.Golden Krust packaged delights are nowproudly displayed in several frozen food islesin chains stores such as Costco, Pathmark,Shoprite, Shoppers, Jewel Osco, Acme, Food4Less, Price Chopper, Woodmans and a host ofindependent supermarkets, covering a wide rangeof states.
For 2011 we are expecting that GK's retail division will expandexplosively as a result of the overwhelming amount of new distribution outlets projected to come on board. There is nostopping the retail segment as the company intends to aggres-sively market its products to institutions, supermarket chains and will eventually be venturing outside the national market. The company's vision is to take the taste of the Caribbean to the world.
How does the company plan to do this? "Throughresearch and development of new products" says President LowellHawthorne. Over the years in addition to its famous patties andbaked goods, the company has quietly but qualitatively manufac-tured its own branded recipe of jerk sauces, hot pepper sauce andjerk seasonings, sold within its 120 franchise locations.
The wet condiment category in the UnitedStates is estimated as a $158 million dollarindustry with projections for further growth.Golden Krust is determined to carve out asignificant piece of that pie. The trendtowards convenience foods, higher demandfor exotic cuisine and innovative packagingcontinue to drive demand for food accompani-ments and ingredients such as condiments andsauces. Added to the exposure caused by thechanging ethnic mix of national populations,people are journeying abroad in ever-increas-ing numbers and broadening their food hori-zons.
In addition, consumers have become morethrifty in their spending which is good newsfor the condiment and cooking sauce categoryas the sting of tough economic times have forced the market to cutback on spending. With customers eating out less and trying theirhands at restaurant quality, home-cooked meals, condiment andsauce vendors will attract new customers and retain existing cus-tomers by introducing tasty and diverse flavor profiles in onemulti-use product. Golden Krust intends to capitalize on thisgrowing trend by launching it's sauces in the mainstream retailarena.
Something Exciting & New is
Always Cooking in GK's Retail Division.
Leveraging its strong brand equity and the success of its frozen retail packages in supermarkets and chain stores along the north-east and mid-west regions of the United Sates, Golden Krust is committed to establishing a firm footing in the retail market over the coming years.
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
10 The trend towards convenience foods, higher demand for exotic cuisine and innovative packaging continue to drive demand for foodaccompaniments and ingredients
As National Caribbean American Heritage Month marked its 5th Anniversary, Golden Krust -the nation's largest Caribbean franchise chain made history
It celebrated the month in its own unique way with the
staging of a musical float parade throughout the streets of
Brooklyn on June 26, 2010. The festivities kicked off at
10am at 7 Flatbush Ave at the chain's first ever Brooklyn loca-
tion and ended at 9pm with the last stop at 998 Flatbush Ave. The brightly decorated Golden Krust float captured the
attention of customers, well-wishers, commuters and pedestrians as the truck drove through the neighborhoods and
commercial districts of the busy borough making brief stops at each of its locations. Live music was provided by K.C.
- "the Caribbean James Brown of Soca" Band. Customers were also treated to free cocktail beef patties, branded key-
rings and t-shirts on the day as part of the celebration.
Golden Krust's musical treat was a welcome diversion for Brooklyn residents as they went about their usual business on
the busy weekend. One customer remarked that the float reminded him of the popular West Indian Day parade held in
Brooklyn each year. At each stop "Brooklynites" stopped to gawk, take pictures of the float, or dance to the pulsating
rhythms while they interacted with the contingent from GK's Corporate headquarters who came out in full support of
the festivities. Diane Johnson - Ms. Jamaica USA also joined in on the festivities as she rode the float, much to the
delight of her adoring fans.
Celebrating theNational CaribbeanHeritage Month
5th
GK FLOATA MUSICAL HIT! GK FLOATA MUSICAL HIT!
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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GK's Marketing & PR Manager - Candice Richards said that the company thought it fitting to stage this celebration to mark the significance of Caribbean American Heritage Month and also to say thanks to all itsvalued customers in Brooklyn - which is home to the majority of Golden Krust locations.
The implementation of Caribbean American Heritage Month inour nation's history was initiated by Congresswoman BarbaraLee who wanted to formally recognize the significance ofCaribbean people and their descendants in the history and cul-ture of the United States. Since the resolution's passage in theHouse of Representatives, the White House has issued an annualproclamation recognizing June as Caribbean-American HeritageMonth, beginning in 2006 with President George W. Bush.President Barack Obama in his offical address issued on May 28,2010 said “ we celebrate the triumph of Caribbean Americans, a diverse community that encompasses manynationalities and languages. They have become leaders in every sector of American life while maintaining thevaried traditions of their countries of origin. Caribbean Americans enrich our national character and strength-en the fabric of our culture, and we are proud they are part of the American family."
Golden Krust intends to renew its celebration of Caribbean American Heritage Month by staging similarparades throughout the different regions in which it is located. Stay tuned for more details.
President Barack Obama in his officialaddress issued on May 28, 2010 said "we celebrate the triumph of CaribbeanAmericans, a diverse community that
encompasses many nationalities and languages.
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TERM: Ten years granted from the date the franchise agreement is signed.Renewal options are also available.
FEES:Restaurant: $25,000 and Kiosk: $15,000TOTAL INVESTMENT:Restaurant: $173,400 - $564,000Kiosk: $185,000 - $387,500
ROYALTIES & ADVERTISING:The franchisee will pay a royalty of 3% of gross sales which is collectedon a weekly basis via electronic sweep. Franchisee is also required tocontribute 2% of gross sales towards advertising.
OTHER FACTS:Golden Krust provides its franchisees with the following:
SITE SELECTION: Franchisor provides the franchisee with assistancein site selection and site approval. Site dimensions range from 250-499square feet for Kiosks and 500-3000 square feet for restaurants.
LEASE NEGOTIATION: Franchisor reviews and makes recom-mendations regarding the franchisee's lease.
ARCHITECTURE/ENGINEERING/CONSTRUCTION SERVICES: Franchisor will recommend design/construction servic-es at the franchisee's expense.
MANUALS: Detailed manuals are provided by the franchisor. Thiswill include operations, training, design/construction and marketingmanuals.
TRAINING: Franchisor provides a three week training program atGolden Krust University and hands-on assistance in your restaurantduring the first two weeks after opening.
FIELD SERVICE: Our on-going field service program assists thefranchisee with day-to-day operations, employee training programs,general consultation and merchandising.
A Family Tradition Since 1949Fast Facts on GK FranchisingTHE GOLDEN OPPORTUNITY:
YOUR JOURNEY TO SUCCESS:Get your piece of the growing 200 billion dollar fast-food market.Become a Golden Krust Franchise Owner!
If you have a strong desire to succeed, the ability to lead effectively and a winning focus to devote
the time and energy to run a successful business we invite you to join The Golden Krust Power
Partnership. Golden Krust is a family run business and all who join the Partnership are embraced by our
family values and mutual dedication to excellence, success and a commitment to the communities
we serve. Our comprehensive, low capital investment strategy provides you with: • Low intial capital investment
• A proven operations system.
• A powerful common market identity.
• Comprehensive training program.
• Ongoing strategic support.
Get started now. Apply online orcall 718-655-7873 ext. 7114
\
A Family Tradition Since 1949
Join the Golden Krust PowerPartnership. The revolutionary fastgrowth, fast food opportunity.Golden Krust’s AuthenticJamaican cuisine is the new choicefor today's ever-demanding consumer and you the aggressive,success-minded business person.We capture the excitement of theCaribbean with all its savorytastes, unique culture and excitingcuisine with our legendaryAuthentic Jamaican Style Pattiesand prepared delicacies. We bring the engaged consumer afresh, new dining venue withwholesome quality food, preparedfresh! Golden Krust PowerPartnership is a franchising program that is built on one simpleidea, we remain competitive whenour franchisees are successful. So join us today and get on thepath of success and prosperity!
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
Control your thermostat:Set your thermostat a few degrees lower in the winter and afew degrees higher in the summer to save on heating andcooling costs. Install compact fluorescent light bulbs (CFLs)when your older incandescent bulbs burn out. Unplug appli-ances when you're not using them. Or, use a "smart" powerstrip that senses when appliances are off and cuts energy use.Wash clothes in cold water whenever possible. As much as 85percent of the energy used to machine-wash clothes goes toheating the water.
Save water to save money. Take shorter showers to reduce water use and lower yourwater and heating bills. Install a low-flow showerhead. Makesure you have a faucet aerator on each faucet. These inexpen-sive appliances conserve heat and water, while keeping waterpressure high.
Conserve energy:Walk or bike to work. This Saves on gas and improve yourcardiovascular health. Consider telecommuting if you live farfrom your work. Or move closer. Even if this means payingmore rent, it could save you money in the long term. Lobbyyour local government to increase spending on sidewalks andbike lanes. With little cost, these improvements can pay hugedividends in bettering your health and reducing traffic.
Eat smart. If you eat meat, add one meatless meal a week. Try a GoldenKrust vegetable, spinach or soy patty or even a large servingof our steamed vegetables as a flavorful substitute to meatMeat costs a lot at the store - and it's even more expensivewhen you consider the related environmental and healthcosts. Buy locally raised, humane, and organic meat, eggs,and dairy whenever you can. Purchasing from local farmerskeeps money in the local economy.
Skip the bottled water:Use a water filter to purify tap water instead of buying bot-tled water. Bottled water expensive and it generates largeamounts of container waste. Bring a reusable water bottle,with you when traveling or at work.
Think before you buy: Go online to find new or gently used secondhand products.Consider a service like craigslist or FreeSharing to track downfurniture, appliances, and other items cheaply or for free.Check out garage sales, thrift stores, and consignment shopsfor clothing and other everyday items. When making purchas-es, make sure you know what's "Good Stuff" and what isn't.
Borrow instead of buying: Borrow from libraries instead of buying personal books andmovies. This saves money, not to mention the ink and paperthat goes into printing new books. Share power tools andother appliances. Get to know your neighbors while cuttingdown on the number of things cluttering your closet orgarage.
Keep electronics out of the trash:Keep your cell phones, computers, and other electronics aslong as possible. Donate or recycle them responsibly whenthe time comes. E-waste contains mercury and other toxicsand is a growing environmental problem. Recycle your cellphone. Ask your local government to set up an electronicsrecycling and hazardous waste collection event.
Make your own cleaning supplies:You can make very effective, non-toxic cleaning productswhenever you need them. All you need are a few simpleingredients like baking soda, vinegar, lemon, and soap.Making your own cleaning products saves money, time, andpackaging-not to mention your indoor air quality.
A greener, more sustainable earth
is everyone’sresponsibility!
GK is dedicated to sustainability andeco-friendly practices and we offer you these simple guidelines to help you reduce your carbon footprint.
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Grand Grand Smiles and joy abound as The Golden Opportunity is celebrated at 2010 GK Grand Openings
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photo gallery: 1. Grand Opening of GK’s second Miami restaurant located at 9534 SW 60th Street owned by the Clayborne family. 2. Franchise operator Christine Tyrell(left) gets a warm embrace from GK’s Vice President of Franchise Operations, Stephen Ament on the occasion of the Grand Opening of her third Golden Krust Franchiseloacted at 621 Livonia Ave. in Brooklyn. 3. GK Executives Omar Hawthorne & Stephen Ament present franchisee Raymond Henry with a plaque at the grand opening of hissecond store located at 1706 Atlantic Ave, Brooklyn, NY. 4. GK Staten Island’s ribbon cutting ceremony declares the store offically open for business. 5. Mayor Lori Cohen ofMiramar declares Golden Krust 12318 Miramar Parkway, Florida officially opened. 6. The proud team at 31 Victory Blvd., Staten Island. 7. A fatherly embrace is given tofranchise operators Jennifer & Femi Odukoya by GK President Lowell Hawthorne at the opening of their new store on Staten Island. 8. Ribbon cutting ceremony to officiallyopen 621 Livonia Ave, Brooklyn owned and operated by franchisee Christine Tyrell.
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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OpeningsOpenings
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HelloWorld!
Social networking is the grouping of individuals into specif-ic groups.The internet is filled with millions of individuals who arelooking to meet other people, to gather and share first-hand informa-tion and experiences about golfing, gar-dening, developing friendships or pro-fessional alliances, finding employment,business-to-business marketing andeven groups sharing information.Thetopics and interests are as varied andrich as the story of our world.
Social networking websites functionlike an online community of internetusers. Depending on the website in question, many of these onlinecommunity members share common interests in hobbies, religion, orpolitics. Once you are granted access to a social networking websiteyou can begin to socialize. This socialization may include reading theprofile pages of other members and possibly even contacting them.
The internet gives individuals from all around the world access tosocial networking sites. This means that although you are in theUnited States, you could develop an online friendship with someonein Denmark or India. Not only will you make new friends, but youjust might learn a thing or two about new cultures or new languagesand learning is always a good thing.
While there are a number of social networking websites that focuson particular interests, there are others that do not. The websiteswithout a main focus are often referred to as "traditional" social net-working websites and usually have open memberships. This meansthat anyone can become a member, no matter what their hobbies,beliefs, or views are. However, once you are inside this online com-munity, you can begin to create your own network of friends andeliminate members that do not share common interests or goals.
There are dangers associated with social networking includingdata theft and viruses, which are on the rise. The most prevalentdanger though often involves online predators or individuals whoclaim to be someone that they are not. Although danger does existwith networking online, it also exists in the real world, You are
advised to proceed with caution online.By being aware of your cyber-surround-ings and who you are talking to, youshould be able to safely enjoy social net-working online. It will take many phoneconversations to get to know someone,but you really won't be able to make aclear judgement until you can meet eachother in person. Use common sense andlisten to your inner voice.
Golden Krust has entered the social network by establishing itsvery own Facebook account. We invite you to find us on facebookor follow us on twitter @goldenkrustbkry. Customers and fanscan be kept abreast of special offers and happenings within thechain and discuss their experiences at our different stores nation-wide. Golden Krust facebook and twitter followers have thepower to influence decision making at the company by providingvaluable feedback. So next time you are online check us out andmake a friend request. We want to be your Caribbean restaurantof choice off-line and on-line as well.
Invaluable Service Behind the Scene’s…Meet GK’s Accounts Receivables Manager Mrs. Asnette Lockhart who has faithfully served the company since 2002. Asnette is truly an asset to the Golden Krust team as she professionally and skillfully manages the company’s receivables department which is responsible for processing the in-coming cash flow needed to keep the wheels of industry churning. Asnette is a “no- nonsense” boss who holds her staff to high standards of excellence - which she too embraces whole-heartedly. Her job is not an easy one as she has to interact on a daily basis with the company’s credit customers to ensure that accounts are kept current. This can prove to be a very challenging task at times, especially in light of the troubled economy, however Asnette is undaunted and approaches her duties with energy and efficiency each day. On a personal note, Asnette recently graduated from Bronx Community College and was chosen as the Valedictorian of her graduating class based on her excellent academic track record during her tenure at that institution. We salute Asnette’s academic accomplishments and expect that she will continue to be outstanding in all her personal and professional pursuits.•
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Social Networking! Communicating in the 21st century.
Celebrating another year of sharing, striving, giving, success and prosperity.
photo gallery: A. Franchisee Jeffrey Reid(center) owner and operator of three Golden Krust restaurants in the Bronx recently donated ten scholarships in the amount of $500 each to top achievers at his alma mater Denham Town All Age School in Jamaica. This is the second year that Jeffrey has showered kindness on students at this institu-tion. Late last year, he also donated funds to renovate an old classroom at the school which is now being converted into a computer lab. Jeffrey is passionate about providingopportunities for these youngsters who exhibit great potential. B. Golden Krust was Voted Best Caribbean Restaurant in Orlando by Gospel Now Magazine readers. ChefMitch Spence & Franchisee Zorida Manoo of 5510 W. Colonial Drive, and Chef Hugh Slater accept the award on behalf of all the GK Orlando stores from Darnell Butler IIIrepresenting Gospel Now Magazine. C. A Health Fair sponsored by Franchisee Annette Runcie of 218-73 Hempstead Ave, Queens Village, NY to find a bone marrow donorfor a 11 year old African American/Latino girl in her community drew support from Congresswoman Barbara Clarke (seated) who even received a free blood pressure test.D. Annette Runcie (right) provided scrumptious Golden Krust samples to residents of Queens Village at a Block Party held during the summer 2010. E. Christine Tyrell (cen-ter) GK franchisee who owns 2 restaurants in Brooklyn and 1 in Florida was named Visionary of the Year by the Caribbean American Chamber of Commerce & Industry.Here Christine is shown accepting her award from CACCI President Roy Hastick (seated at left), Chairman – Derek Broomes (seated right) and Co-Founder - Eda Hastick(standing at right)
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FranchiseFamily HighlightsGK
G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
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139 Lawrence StreetBrooklyn, NY 11201Btwn Willoughby St. & Livingston, A block away from the Fulton MallT: 718-643-1054 F: 718-643-6113
568 Flatbush AvenueBrooklyn, NY 11225Btwn Maple St. & Midwood St.T: 718-282-1437F: 718-282-1643
9529 Church AvenueBrooklyn, NY 11234Btwn E. 95th St & E. 96th St.T: 718-671-8841 F: 718-671-8841
1936 Ralph AvenueBrooklyn, NY 11234Btwn Flatlands Ave. & Ave. J in mallT: 718-531-2828F: 718-531-1155
1364 Pennsylvania Ave.Brooklyn, NY 11239Btwn Schroeders Ave. &Twin Pines DrT: 718-277-1003 F: 718-277-0533
1511 Fulton StreetBrooklyn, NY 11216Btwn Kingston Ave. & Throop Ave.T: 718-604-0041 F: 718-604-2546
1887 Rockaway ParkwayBrooklyn, NY 11236Btwn Avenue M & Avenue N, In theRockaway PlazaT: 718-209-4242 F: 718-209-4343
2124 Nostrand Ave.Brooklyn, NY 11210Btwn Flatbush Ave. & Glenwood Rd.T: 718-421-4914 F: 718-421-4914
363 Utica AvenueBrooklyn NY 11213Btwn Carroll St. & Crown St.T: 718-493-4633F: 718-731-2563
1621 Mermaid AvenueBrooklyn NY 11224Btwn W. 16th & W. 17th St.T: 718-265 3669 F: 718-265-1287
1617 Church AvenueBrooklyn NY 11226Btwn E 16th & E 17th St.T: 718-462 4044F: 718-462-3620
1407 BroadwayBrooklyn, NY 11221Corner of Woodbine St.T: 718-574-5915F: 718-574-5917
872 Utica AvenueBrooklyn, NY 11203Btwn Church Ave. & Linden Blvd,Close to ChurchT: 718-282-5027F: 718-282-5465
2475 Flatbush Avenue,Brooklyn, NY 11234Btwn Ave. U & Ave. T, by KingsPlaza Shopping MallT: 347-374-3831F: 347-823-2693
8925 Avenue D, Brooklyn, NY*86 E. 98th Street, Brooklyn, NY*
621 Livonia Ave. Brooklyn, NY 11207Btwn Sheffield Ave. & GranvillePayne Ave.T: 347-787-2380F: 347-787-2045
QUEENS230-04 Merrick Blvd,Laurelton, NY 11413Close to corner of 230th StT: 718-341-5611F: 718-341-2012
31-31 Thomson Ave.,Long Island City, NY 11101Corner of Court SquareT: 718-729-1626F: 718-729-1686
90-58 Sutphin Blvd.Jamaica, NY 11435Btwn Jamaica Ave. and 91st St.T: 718-262-9293 F: 718-262-9776
1930 Mott AvenueFar Rockaway, NY 11691Btwn Central Ave. & Smith Pl,beside Queens LibraryT: 718-327-1261 F: 718-327-0570
200-08 Linden Blvd.St. Albans, NY 11412Btwn. 200th St. & 201st St.T: 718-481-8585 F: 718-481-8602
92-21 Parsons Blvd.Jamaica, NY 11433Btwn Jamaica Ave. & 93rd St.T: 718-658-0266F: 718-658-0621
234-16 Linden Blvd.Cambria Heights, NY 11411Btwn. 234th Street & 235th St.T: 718-978-4337 F: 718-276-6672
223-24 South Conduit Ave.Springfield Gardens, NY 11413Btwn 223rd St. & 224th St.T: 718-341-1600 F: 718-276-6672
133-38 Springfield Blvd.Queens, NY 11413Btwn Merrick Blvd andLucas St.T: 718-341-0711
218-73 Hempstead Ave.Queens Village, NY 11429Btwn Springfield Blvd & 219thSt.T: 718-217-1541 F: 718-217-1542
147-10 Rockaway Blvd.Jamaica, NY 11436Corner of 147th St.T: 718-845-3808F: 718-845-3114
135-58 Brookville Blvd.Jamaica, NY 11422Btwn N Conduit Ave. &Francis Lewis BlvdT: 718-341-2011F: 718-341-2012
204-08 Hillside Ave.Hollis, NY 11423Corner of 204th St.T: 718-464-6602F: 718-464-6603
BROOKLYN1706 Atlantic Ave.Brooklyn, NY 11213Btwn. Schenectady Ave. & Troy Ave.T: 718-773-8200F: 718-773-7887
37 Newkirk PlazaBrooklyn, NY 11226Btwn Marlborough Rd & E 16th St.T: 718-618-7184
7 Flatbush Ave.Brooklyn, NY 11217Btwn. Livingston St. & Fulton Street directly across from Chase/Con EdT: 718-246-1455 F: 718-246-9283
918B Fulton StreetBrooklyn, NY 11238Btwn. Washington Ave. & St. James Pl.T: 718-789-1833 F: 718-789-1833
2846 Church Ave.Brooklyn, NY 11226Btwn. Lloyd St. & Nostrand Ave.T: 718-469-3400 F: 718-693-4541
1426 Rockaway Pkwy.Brooklyn NY 11236Btwn Glenwood Rd. & Farragut Rd. directly across from Capital One bank and the L trainT: 718-272-5334
1848 East New York Ave.Brooklyn, NY 11207Btwn Williams Ave. & Atlantic Ave.,Corner of AtlanticT: 718-922-7520F: 718-922-7521
1655 Pitkin Ave.Brooklyn, NY 11212 Btwn Chester St. & Bristol St.T: 718-342-7576F: 718-342-7577
1014A Nostrand Ave.Brooklyn, NY 11225
Btwn Empire Blvd & Sterling St., Closerto EmpireT: 718-604-2211 F: 718-604-2211
267 Utica Ave.Brooklyn, NY 11213Btwn Eastern Parkway & Lincoln PlaceT: 347-350-8000F: 347-350-8001
1862 Nostrand Ave.Brooklyn, NY 11226Btwn Avenue D & Newkirk Ave.T: 347-295-2799F: 718-282-5465
998 Flatbush Ave.Brooklyn, NY 11226Btwn Albemarle Road &Tilden Ave. by Erasmus H.S.T: 347-295-2232F: 347-295-2231
823 Franklin Ave.Brooklyn, NY 11225Btwn Eastern Parkway & Union St.T: 718-493-3865
1293 Fulton Ave.Brooklyn, NY 11216Btwn New York Ave. & Nostrand Ave.T: 718-622-0555 F: 718-622-6998
271-19A Union TurnpikeNew Hyde Park, NY 11040Btwn 271st St. and Lakeville Rd.T: 718-347-3065F: 718-347-2758
BRONX, NY3812 White Plans RoadBronx, NY 10467Btwn E 219 St & E 220 St.T: 718-798-1900F: 718-798-1901
2521 Webster Ave.Bronx, NY 10458In Btwn 189th & E. FordhamRd.beside SearsT: 718-295-3672 F: 718-295-7359
3538 White Plains Rd.Bronx, NY 10466Btwn E 211 St &E 212 StT: 718-515-5789
135 E. Gunhill Rd.Bronx, NY 10467Btwn Bainbridge Ave. &Rochambeau Ave.T: 718-653-3462
1438 Metropolitan Ave.Bronx, NY 10462Btwn Yankee Mall & Wood Ave.T: 718-792-9322
3818 Dyre Ave.Bronx, N.Y. 10466Btwn Light St. & E 233rd St.T: 718-325-0060
4708 White Plains Rd.Bronx, NY 10470Btwn E 241st St & St. Quen St.T: 718-325-0900
691 Co-op City Blvd.Bronx, NY 10475In the Shopping Centerbeside Stop & ShopT: 718-671-8841 F: 718-671-8841
4182 White Plains RoadBronx, NY 10466Btwn E 232nd St. & E 233rd St.T: 718-655-7670F: 718-655-7677
5 E. Burnside AvenueBronx, NY 10453Corner of Jerome Ave.T: 718-563-7344
1381 E. Gunhill RoadBronx, NY 10469Btwn Seymour Ave. & Dewitt PlT: 718-798-1757 F: 718-731-2563
2718 White Plains RoadBronx, NY 10467Btwn Allerton Ave. & Britton St.T: 718-944-2700
1592 Westchester Ave.Bronx NY 10472Btwn Stratford Ave. & Manor Ave.T: 718 378 4100 F: 718 378 4101
Golden Krust The NationwideNetwork of
GoldenKrustFranchisesBring Value,QualityandConvenienceto consumersand uniquebusinessopportunitiesfor successand prosperityto ourfranchisees!
ComingSoon!*•Terminal A, Newark Airport,
Newark, NJ
•8925 Avenue D, Brooklyn, NY
•86 E. 98th Street, Brooklyn, NY
• Midway Plaza, Tamarac, FL
• 3399 North State Rd 7,
Lauderdale Lakes, FL
•2625-2785 N. Hiawassee Rd,
Orlando, FL
• River Run Plaza, Miramar, FL
*Opening First Quarter 2011
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456 Lenox AvenueNew York, NY 10037Btwn W 132nd St. & W 133rd St.T: 212-283-5933
47 West 14th StreetNew York, NY 10011Btwn 5th Ave. & 6th Ave.T: 212-627-0851 F: 212-627-0855
2085 Lexington Ave.New York, NY 10035Btwn E 125th St. and 126th St.T: 212-722-5253 F: 212-663-6906
STATEN ISLAND31 Victory Blvd. Staten Island, NY 10301Btwn Bay St. & St. Marks PlT: 347-286-0178F: 347-286-0178
LONG SLAND777 N. BroadwayAmityville, NY 11701Btwn Horseshoe Court &Cheyenne TrailT: 631-789-8777F: 631-789-8776
1717 Dutch BroadwayElmont, NY 11003Btwn Nassau St. & Opal St.T: 516-887-8848F: 516-887-8849
296 Greenwich StreetHempstead, NY 11550Btwn Ann St. & Oak Ave.T: 516-483-3663 F: 516-483-7030
NEW JERSEY2860 Kennedy Blvd.Jersey City, NJ 07306Btwn Journal Square & Tonnele Ave.T: 201-610-9119F: 201-610-9179
8 Union AvenueIrvington, NJ 07111Close to corner of Clinton Ave.T: 973-375-5544 F: 973-375-5544
432 10th Ave.Paterson, NJ 07514Btwn E 26th St. & E 27th St.T: 973-684-4504F: 973-279-1983
197 Market StreetNewark, NJ 07102Btwn Broad St. & Mullberry St.T: 973-643-0701F: 973-643-0702
303 Main StreetOrange, NJ 07103Btwn N. Essex Ave. & N. Day St.T: 973-672-7080 F: 973-672-7081
232 So. Orange Ave.Newark, NJ 07103Corner of Bergen St. by theUniversity HospitalT: 973-792-9000F: 973-643-0702
Pathmark Plaza467 Lyons Ave.In the Lyons Plaza by the corner of Stecher St.Newark, NJ 07112T: 973- 926- 6705F: 973-926-6706
Terminal A, Newark Airport, Newark, NJ*
CONNECTICUT1170 Albany Ave.Hartford, CT 06112Corner 0f Woodland St.T: 860-724-7983F: 860-724-0110
840 State Rd.Bridgeport, CT 06604Btwn Iranistan Ave. & Seeley St.T: 203-366-3333 F: 203-572-0334
FLORIDA6288 West Sample Rd.Coral Springs, FL 33067Btwn Turtle Creek Dr & Terrapin Lane T: 954-340-5301F: 954-340-5419
1353 State Road 7,North Lauderdale, FL 33058Btwn Blvd of Champions & SW 12th STT: 954-984-0026F: 954-622-9103
14913 N. Florida Ave.,Tampa, FL 33613Btwn Siobhan Ave. & Connie Av.T: 813-963-3800F: 813-963-4873
7613 S. Orange Blossom TrailOrlando, FL 32809In the Sky View Plaza, btwn.Sand lake Rd. & Sky View DriveT: 407-851-9755F: 407-851-9971
2525 East Hillsborough Ave.,Tampa FL 33610Corner of N 22nd St. & btwn N30th St.T: 813-231-2000F: 813-232-7029
3651 Tamiami TrailPort Charlotte, FL 33952Close to Corner of Easy St.T: 941-235-5579
5967 W. Oakland Park Blvd.,Lauderhill, FL 33319Close to Corner of NW 60thT: 954-335-0915F: 954-335-0920
3010 54th Ave. South,St. Petersburg, FL 33712Btwn 31st St. S & 28th St. S T: 727-866-0602F: 727-866-0602
4120 N.W. 12th St.Lauderhill, FL 33313Btwn NW 41st Terrace & NW42nd WayT: 954-584-3006F: 954-584-7951
183-16 N.W. 7th Ave.Miami, FL. 33169Close to corner of NW 183rd St.T: 305-249-9609F: 305-249-9107
6073 W. Sunrise Blvd.Sunrise, FL. 33313Corner of Sunset StripT: 954-321-6668
5510 W Colonial Dr.Orlando, Fl 32808Btwn Emeralda Dr & GovernorsAve.T: 407-298-0543 F: 407-298-0567
1009 West Vine StreetKissimmee, FL 34741Btwn Mann St. & Pearson St.T: 407-944-8879F: 407-944-8880
1020 E. Highway 50,Clermont, Florida 34711T: 352-242-0011F: 352-242-0116
12316 Miramar PkwyMiramar, FL 33025Close to corner of SouthFlamingo RdT: 954-381-2335F: 954-239-5230
9534 SW 160th StMiami, FL 33157Btwn Sw 95th Ave & Sw 96thAveT: 305-256-6088F: 305-256-6087
Midway Plaza, Tamarac, FL*3399 North State Rd 7, Lauderdale Lakes, FL*2625-2785 N. Hiawassee Rd, Orlando, FL*River Run Plaza, Miramar, FL*
PENNSYLVANIA5600 N. Broad St.Philadelphia, PA. 19141Corner of W. Olney Ave.T: 215-224-8225 F: 215-224-8226
125 South 69th StreetUpper Darby, PA. 19082Corner of Sansom St.T: 610-352-5292F: 215-224-8226
Gallery Mall Food Court901 Market St.Philadelphia, PA 19107Corner of N 9th St., the Galleryat Market EastT: 215-625-2496F: 215-701-9182
GEORGIA6025 Old National Highway,College Park, GA 30349Between Wexford Dr & FlatShoals Rd.Ph: 678-489-8913Fax: 678-489-8917
2189 Scenic Highway, Suite B,Snellville, GA 30078Btwn Oak Rd. & Harbour OaksDr SWT: 770-736-6336F: 770-736-1136
7245 Rockbridge RoadLithonia, GA 30058Btwn. N Deshon Rd. & TwinSprings WayT: 770-879-0930F: 770-498-0309
1267 S. Hairston Rd.Stone Mountain, GA 30088Btwn Redan Rd. & Adcox Rd.T: 770-323-4848F: 770-323-4849
501 Roberts CourtKennesaw, GA 30144Btwn Ernest W Barrett PkwyNW & Heritage Park TerraceT: 678-921-2493F: 678-921-2496
N. CAROLINA440 E. McCullough DriveCharlotte, NC, 28262Btwn University Exec. Park Dr &W WT Harris BlvdT: 704-549-0555F: 704-549-9585
3600 North Duke Street,Durham, NC 27704Btwn Fairfield Rd. & Reta Rd.,in North Duke Shopping CenterT: 919-283-4639F: 866-471-6033
MARYLANDThe Mall at Prince Georges3500 East-West Highway,Hyattsville, MD, 20782Corner of Editors Park Drive,The Mall @ Prince GeorgeT: 301-559-7962F: 301-559-7961
40 West Shopping Center, 838North Rolling RoadCatonsville, MD 21228
Btwn Gelpe Rd. and BaltimoreNational PikeT: 410-719-2788F: 410-719-7007
MASSACHUSETTS320 Wilbraham Road,Springfield, MA 01109Btwn Dresden St. and Suffolk St.T: 413-731-7720F: 413-731-5357
1299 Boston RoadBronx, NY 10456Corner of E 169thT: 718-378-1133F: 718-378-1133
WESTCHESTER67 South 4th Ave.Mt. Vernon, NY 10550Btwn E 2nd St. & E 1st St.T: 914-667-1301 F: 914-667-5525
126 Mamaroneck Ave.White Plains, NY 10601Btwn Quarropas St. & E Post RoadT: 914-682-9085F: 914-682-9196
178 Fulton StreetWhite Plains, NY 10606Btwn Tarrytown Rd & Russell St.T: 914-682-7400 F: 914-682-3003
10 Anderson Ave.New Rochelle, NY 10801Btwn Le Court Pl & North Ave.,A block away from New Roc CityT: 914-654-8960F: 914-654-8906
ROCKLAND COUNTY5 N. Main StreetSpring Valley, NY 10977Btwn Commerce St. & WFurman Pl.T: 845-426-1000 F: 845-426-5740
DUTCHESS COUNTY700 Main StreetPoughkeepsie NY 12601Close to the corner of Innis Ave.T: 845-485-5262F: 845-454-7338
MANHATTAN601 8th Ave.,New York, NY 10018Corner of W 39th St.T: 212-967-7666F: 212-967-7668
121 W. 125th StreetNew York, NY 10027Btwn Lenox Ave. & 7th Ave.T: 212-663-7451 F: 212-663-6906
Grand Central Station New York, NY 10017On lower level beside MetroNorthT: 646-487-2003
80 Nassau StreetNew York, NY 10038Btwn John St. and Fulton St.T: 212-766-5795 F: 718-378-4101
1344 Amsterdam Ave.New York, NY 10027Btwn W 125th St. & W 126th St.T: 212-280-2646 F: 212-280-2648
Franchise Locations Nationwide
Come visit us at any of our over 120 locations and taste the rhythm
of the islands!