Digital Shoreditch
-
Upload
alison-battisby-social-media-consultant -
Category
Documents
-
view
42 -
download
2
Transcript of Digital Shoreditch
![Page 1: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/1.jpg)
![Page 2: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/2.jpg)
Digital Shoreditch 2015
Your biggest social media weapon?
Your workforce!
![Page 3: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/3.jpg)
3
• Alison Battisby, Social Media Consultant and Founder of Avocado Social
• Involved in some groundbreaking social media projects for brands including Nokia, Pringles and Tesco
• Avocado Social focuses on social media workshops and consultancy for all shapes and sizes of business, offering a jargon free and fun approach to social media training and development
![Page 4: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/4.jpg)
![Page 5: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/5.jpg)
![Page 6: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/6.jpg)
![Page 7: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/7.jpg)
![Page 8: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/8.jpg)
![Page 9: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/9.jpg)
![Page 10: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/10.jpg)
![Page 11: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/11.jpg)
![Page 12: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/12.jpg)
![Page 13: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/13.jpg)
![Page 14: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/14.jpg)
![Page 15: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/15.jpg)
![Page 16: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/16.jpg)
![Page 17: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/17.jpg)
Find the Tesco social media policy here: http://bit.ly/1bOJKfR
![Page 18: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/18.jpg)
![Page 19: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/19.jpg)
![Page 20: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/20.jpg)
![Page 21: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/21.jpg)
![Page 22: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/22.jpg)
• Macmillan Cancer have trained over 1,000 staff in social media
• ‘What is Twitter? How do you use a hashtag? How do you post exciting and sharable content?
• Trained the press team informally in a 2 day workshop
• Social media is changing so they continually update staff with
a weekly social media news email So Social.
![Page 23: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/23.jpg)
• Let your workforce have a say in what’s posted in social media
• Invite them to come forward with ideas for social media
• Include them in content brainstorms
And finally…
![Page 24: Digital Shoreditch](https://reader038.fdocuments.in/reader038/viewer/2022102807/55b870e4bb61eb32788b4681/html5/thumbnails/24.jpg)
Thank You