Post on 22-May-2015
description
Webinar: Learn How to Create Inspirational Travel Content
Content overload…
But what content drives engagement…?
The Rise of Visual Social Media
Mobile-originated content is dominating the social media space. Travel brands must consider what value short videos, photography and micro-blogging can add to their proposition
#travelcontent
‘Social media and mobile are not two entities to be worked on separately. They are part of a multichannel consumer environment and must always be considered in terms of their impact across all channels’
Source: EyeforTravel’s Social Media & Mobile in Travel Distribution Report 2013
As technology advances, data is becoming highly useful to provide context to content marketing …
#travelcontent