Relationships Does Matter in Business

SECTION 2. Who Uses LinkedIn?

Are the people you want to meet on LinkedIn?

SECTION 1. LinkedIn?

What is LinkedIn and it’s background

SECTION 3.

Personalizing your profile account in LinkedIn (or if you already have one, how to make sure it’s optimized)

Founder: Reid HoffmanFormer board member of PayPal

• Founded on December 2002• Launched Date: May 5 2003• Revenue as per Q1 2011: US$ 121 millions• Slogan: Relationships Matter• Listed: NYSC May 2011

http://www.linkedin.com

The Old Way To Do Business

A NEW Way of Doing Business

Average Age 41

Household Income $109,703

Male 64%JOB TITLES:

Executives

EVP/SVP

Senior Management

Middle Management

LinkedIn adds a new member every second!

LinkedIn has over 115.8 million members.

115,800,000

The majority of LinkedIn users are decision-makers or have influence in the purchase decisions at their companies.66

%

Tag KeywordTag Keyword

Sharing Box (Twitter)Sharing Box (Twitter)

Current & Past positionsCurrent & Past positions

Recommendation & Connections

Recommendation & Connections

Personal contact channelsPersonal contact channels

Reach more people by utilizing your whole network.

Browse group discussions or answer questions.

Find connections to leverage by researching people or companies.

Manage the information that’s publicly available about you as a professional.

Promote yourself or your work

Make new business or professional contacts

22%

20%

47%

67%

Do you use your online profile to…

Your Turn!Create or make changes to your profile.

to grow business on LinkedIn

1. Professional Profile only

2. Regular share & update

3. Comment on update

4. Use LinkedIn Appshttp://www.linkedin.com/static?

key=application_directory

5. Join groups and interact appropriately

6. Share blog posts with your groups