The Impact Of Social Media on Business

What is Social media?

• Social networking sites (Facebook, Twitter, Myspace)

• Blogs (Wordpress)

• Video sharing sites (YouTube)

• Photo sharing sites (Flickr)

• Crowdsourcing (Wikipedia)

• User reviews (Amazon, Yelp)

Social media are the websites and other online means of communication that are used by large groups of people to share information and to develop social and professional contacts.

Before Social Media1. The Print Age 2. The radio Age

3. The Television Age 5. The digital Age

More Than half of the Human race

Is Under 30 years old

Among Which 95% of millenials havejoined a social network

And these are your -Consumers

-Co-workers

-CEOs-Potential Hires

How can aBusiness implement

a Social Media Strategy?

1. Establish Goals. 2. Sign up for Social Media.3. Find a Social Media Manager4. Post Updates.5. Find Followers and Engage with them.6. Stay Current.

• Word of Mouth• Communicating with customers• Market Research• Cost Control Initiative

Advantages

Disadvantages• A strategic shift• Reduced control over content• Bad publicity spreads too• Poor execution

Still don’t think social media will affect your business??

It already has!

Thank you.