dfgkTarget audience research questionnaire

Post on 24-May-2015

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Transcript of dfgkTarget audience research questionnaire

Target audience research

As part of our A2 Media Coursework we are completing a planning and research package that will help us when we come to designing a magazine poster, billboard and finally, the trailer.

Questionnaire:

1. How old are you?

12-15 16-19 20-23 24-27 28-31 other

2. What is your gender?

Male Female

3. What genre of film are you usually drawn into watching?Thriller/horror Mystery Comedy Romantic comedy Action adventureOtherIf other please state_______________________________________________

4. What do you like about that specific genre?_____________________________________________________________________________________________________________________________________________________

5. Would you go to the cinema to see a film of the thriller/mystery genre? Yes NoWhy/why not?______________________________________________________________________________________________________________________________________________________

6. What would attract you to go and see a film of this genre?____________________________________________________________________________________________________________________________________________________

7. What do you look for in a trailer that makes you want to go and see the film?Actors Special effects Music OtherIf other, please specify:___________________________________________________________________________

8. When you see a film poster or magazine, what draws you in to looking at it?_________________________________________________________________________________________________________________________________________________

9. What key features do you expect to see on a film poster or magazine? ____________________________________________________________________________________________________________________________________________

Thank you for completing this questionnaire, the results will be very valuable and beneficial and will help us to complete our coursework top the highest standard.