Download - Massimo Burgio Whats New Social Media Marketing SMX London 2009

massimo burgio

smx london 2009 london, may 19 2009

social media marketing what’s new with

web 2.0 2.3D 3.0 4.0 ?.x

online practices and technologies that users

adopt to share content, feelings,

opinions, experiences, and the same media

social media

“ ” wikipedia

change attitude (yes you can) ‏

social search

tagging

sharing listi

ng

collaborating posting

rati

ng

voting

ran

kin

g

uploading

commenting

bookmarking

linking

people helpingpeople findingstuff

userpowered

web

branding

user fuelled

opportunity

threat (and/or)‏

search breathe

think plan

intelligence a new kind of

marketing

refe

rra

ls

social networks

key phrases

wo

rd o

f mo

uth

ratin

g

voting

buzz blogs keywords

competitors online reputation polls

engagement

liste

n

tools a new breed of

marketing

brand monitoring

social networks

online PR

blogs twitter

co

lla

bo

rati

ve

to

ols

buzz w

eb

an

aly

tics facebook

linkedin

RSS

technorati digg

influencers

conversations

engagement

knowledge sharing

ROC MAO

SEO

SEM

viral wikis

wordtracker

ad

wo

rds

search

mindset a new style of

marketing

perseverance proactivity patience passion

4PSMM

procastinate panic push presume 4PDON’T

me

asu

re

an

aly

ze

op

tim

ize

le

ve

rag

e

en

ga

ge

u

nd

ers

tan

d

vir

alize

ROI return on

investment

ROI relevant optimized

interaction

RIOT relevant interaction

optimized traffic

change

mindset

you can

change

you can

learn

you can

social media

strategize integrate innovate

massimoburgio

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