WebTrends Partner Program Preso

© 2009 WEBTRENDS INC. ALL RIGHTS RESERVED.

WebTrends Confidential

Solution Provider Partner ProgramFor WebTrends Analytics On Demand

Presented by Abed FarhanWebTrends Partner Programs

March, 2009



Agenda:

• Our path for partners: Program overview

• Benefits for partners and sales teams

• Basic program structure

• What do partners get?

• Next steps

• Enrolling in the program• Contacts



Our path for Web Analytics Partners

Enablement

Certification

Go to Market

New Partner Program

Best of breed analytics platform

Fully Automated Partner Portal



Our Path for Web Analytics Partners

Enablement

Certification

Go to Market

Solutions Partner Certified

Trust & Credibility

Focus



Our Path for Web Analytics Partners

Enablement

Certification

Go to Market

Open Exchange

Inventive web analytics joint solutions

Expanding market opportunities.



Our Mission:

We enable marketers to optimize their

marketing investments by providing

solutions that:

create, build, and maintain profitable customer relationships.

Our Credentials:

• Created the web analytics market 15 years ago

• Countless industry firsts, including hosted solution

• 55 patents granted worldwide, 33 patents pending

• State of the art data centers: never lost a byte

of customer data

• Global, dedicated solutions consultants and

support

• “100% of analytics functionality,” - Jupiter Research

• The preferred choice for top analytics consultants



Best of Breed Solutions

Partnership Approach

Demand generation

Customer leads

Automated systems

Global sales teams

Vast expertise across verticals

Customizable, scalable solution

Certifications

Integrated solutions



WebTrends

Analytics platform

Systems

Marketing power

Partners

Industry Expertise

Solutions

Sales reps

Relationships

The Bottom line: Win-Win-Win



“A “A significant, and growing, majority of marketers - 83% - agree that they need a more comprehensive and integrated application suite in order to increase their effectiveness.”

- Forrester Research



Certification WebTrends Analytics On Demand Account

Open Exchange

TargetedEmail Marketing

Site Navigation

ContentEffectiveness

ENGAGEMENT



Certification WebTrends Analytics On Demand Account

Open Exchange

Access to Technical Knowledge Base

Sales reps “finding solutions”

Access to WebTrends Partner Portal



WebTrends Partner Portal• Lead routing, management

• Deal registrations, referrals

• Sales tools, including sales, technical and

training documentation

• Co-op funds management




Certified Solution Partner Program• Let’s get to know each other better!

• Certified Engineer

• Certified Professional

• Minimum certification requirements

• Advanced certification requirements




Open Exchange• Joint Solutions promotions

• Vertical focus

• Core competencies




On Demand Account• Quicker time to value

• Enterprise class Solutions

• Lower total cost of ownership




Technical Knowledge Base

Be in the know. Get the support you need




Program Structure

Standard

Referral

Preferred

Referral

Solution

Provider

No revenue Minimums

No Certification Requirements

5% payout fees



Program Structure

Standard

Referral

Preferred

Referral

Solution

Provider

No revenue Minimums

Certification Requirements

10-15% payout fees

Access to marketing and sales tools

Access to Knowledge Base



Program Structure

Standard

Referral

Preferred

Referral

Solution

Provider

10-25% discount rates

Certification Requirements

Direct relationship with customer

Access to Marketing & Sales tools



Get On Board

Meet your team Signup Use your Resources

WebTrends Resources

Complete On-Line Application

Execute your distribution agreement

Kick the tires: PRM

Program Guide

Know your options Select what fits Make Contact



Sign Up

• Online Application

• Sales Agreement

• PRM

Learn & Build

• Welcome kit

• Analytics Solutions

• Tools

Go to Work

• Refer Leads

• OpenExchange

• Close Business



Thank youAbed FarhanPartner Programs

[email protected]

+ 503. 553. 2747

mailto:[email protected]

WebTrends Partner Program Preso

Technology

Transcript of WebTrends Partner Program Preso