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The Boostzone Institute WEB REVIEW N°13. February 2012

“Prohibition has made nothing but trouble” 

“I am like any other man. All I do is supply a demand.” «Al» Capone (1899 - 1947), leader of a crime syndicate during the prohibiltion.

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13

Summary

Major trends in the globalized world- « La guerre civile numérique ».................................p.2

- Average is over.......................................................p.2

- The myth of Japan’s failure.......................................p.2

Management in the future world of work- Extroverts, introverts, aspies and codies.................p.2

- An introvert’s guide to networking...........................p.2

- IQ drops when you’re in a group............................p.2- The rise of the new groupthink................................p.3

Internet and social networks- Loi SOPA/PIPA suspendue : l’Union européenne « ne

bloquera jamais Internet ».........................................p.3

- MegaUpload nished: Feds shut down le-sharing

giant without SOPA...................................................p.3

- The EU signs up to ACTA.......................................p.3

- ACTA : signature de l’accord sur la privatisation des

savoirs..............................…............................p.3

- MegaUpload: comment se perdent les guerres

culturelles........................…............................p.4- Hackers, le cinquième pouvoir................................p.4

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Enterprise 2.0 and mobile enterprise- 1.3 billion workers to go mobile by 2015................p.4

- Pas d’e-mails professionnels après le travail chez

Volkswagen..........................................................p.4

Corporate social and environmental

responsability- James Lovelock: humans are too stupid to prevent cli-

mate change...............................................................p.4- The “pain” of sustainability........................................p.5

Brand and personnal online reputation

and infuence

- Viadeo... rest in peace ?...........................................p.5

- No more Résumés, say some rms.........................p.5

Personal development and learning- How Codecademy got so hot, so fast......................p.5

- What you (really) need to know...........................p.5

More notable links................................p.6

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Editorial

Al Capone, the most famous twentieth-century American gangster and mobster in Chicago between 1925 and1932, stated that the prohibition was not slowing down the consumption of alcohol; it was only giving up the

market to organized crime. The prohibition of sharing on internet that we are experiencing is as much effective

and produces the same effects. Digital gangsters, who had until now worked in the open now hide their dens

in dark alleys and clients, stigmatized but determined, will now have to venture there.

Al Capone, le plus célèbre gangster américain du XXe siècle et parrain de la maa de Chicago entre 1925

et 1932, afrmait que la prohibition ne ralentissait pas la consommation d’alcool, elle ne faisait que céder le

marché au crime organisé. Il est fort probable que l’ère de prohibition du partage sur internet dans laquelle

nous entrons soit aussi efcace et produise les mêmes effets. Les gangsters numériques, qui avaient jusqu’à

maintenant pignon sur rue, cacheront dorénavant leurs ofcines dans des ruelles sombres et les clients stig-

matisés mais déterminés devront dorénavant arpenter ces ruelles.Terry.Zimmer@boostzone.fr 

Bilingual document (US, FR)

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Majors trends in the

globalized world

Management in the future

world of work

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 Average is over The New York Times, Thomas L. Friedman,

January 24, 2012  

Why do we have high unemployment and sagging in-

comes ?

One of the most probable explications is the great fall

in demand because of the recession. But globalization

and NTIC revolution are always playing a role, repla-

cing labor with machines or foreign workers.

This article points out the importance, for the new cen-

tury, of an increased access to post-high school edu-

cation.

« La guerre civile numérique »Le Cercle des Echos, Paul Jorion, 23 mai 2011

Crise nancière, impact d’Internet et des nouvelles

technologies, génération Y, autant de points expliqués

sous l’angle du facteur de complexité par l’économiste

Paul Jorion. Excellent article qui met l’accent sur le fait

que dorénavant, le « facteur de complexité » croît bien

plus vite que la faculté de l’appréhender dans le temps.

The myth of Japan’s failureThe New York Times, Eamonn Fingleton,

January 6, 2012  

Whereas a lot of optimism is emerging from stock mar-

kets concerning the US economy, some factors are

contradicting like unemployment or the housing mar-

ket.

Its situation is sometimes compared with the one the

Japan faced in the beginning of the 90s.

This article from the New York Times presents a hope-

ful situation of Japan, which has done a lot better thanthe United States by many measures.

Extroverts, introverts, aspies and codiesRibbonFarm, Venkat, April 7, 2011

Introversion and extroversion represent a main spec-

trum of personality dispositions. Extroverts are energi-

zed by social interactions while introverts are energi-

zed by solitude.

This post details the great shifts that are going on in

social psychology, as we may see a re-organization of 

social geography comparable to the great racial and

socio-economic sortings.

 An introvert’s guide to networking Harvard Business Review, Lisa Petrilli,

January 25, 2012 

Networking plays a critical role in social relationships,

while the word “friend” always has to be reconsidered

in regard to to social networks. Sometimes, introver-

sion is difcult to manage with network…

But introversion is simply a preference for the inner 

world of ideas because this is where we get our en-

ergy. This post from the CEO of C-Level Strategies,

presents a precise guide to networking.

Source: http://blog.lib.umn.edu 

IQ drops when you’re in a groupPsych Central, Rick Nauert PHD, Lisa Petrilli,

January 24, 2012 

In a recent study from the Virginia Tech Carilion Re-

search Institute, scientists found that IQ is signicantly

linked to social context. This article from PsychCen-

tral claries the interaction between the social and the

cognitive process in the brain.

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Internet and social networks

The rise of the new groupthink The New York Times, Susan Cain, January 13, 2012  

With a globalized world, solitude has more or less be-

come out of fashion. The new concept tends to asso-

ciate an increased productivity with people working ingroups. But research suggests that people are more

creative when they enjoy privacy and freedom from

interruption.

This article enlightens the comfort of introverts working

alone, and why solitude is a catalyst to innovation.

Loi SOPA/PIPA suspendue : l’Union européenne 

« ne bloquera jamais Internet »ZDNet, la rédaction, 23 janvier 2012  

Face à la mobilisation sans précédent des principaux

acteurs du web (Wikipédia, Google, Facebook,…), le

Sénat américain a suspendu le vote de la loi PIPA,

tandis que la Chambre des représentants a enterré le

texte SOPA pour trouver un « consensus plus large ».

La commissaire européenne Neelie Kroes a qualié la

loi SOPA de « mauvaise législation » et assuré que

l’Union européenne « ne bloquera jamais l’Internet ».

MegaUpload nished: Feds shut down le-sha- 

ring giant without SOPART, January 20, 2012  

Megaupload.com, a website that was at one time

among the top 20 most popular sites in the world, has

shut down few weeks ago.

The New Zealand authorities arrested its founder, Kim

Schmitz, for violating privacy laws. This article deals

with the arresting operations and the protestations thathave followed, especially with the Anonymous group.

The EU signs up to ACTAWired, Olivia Solon, January 26 2012  

This short post presents the last Anti-Counterfeiting

Trade Agreement (ACTA), signed by the EU members,

although it has been criticized a lot, opponents are ar-

guing that it blurs the distinction between piracy andcounterfeiting.

 ACTA : signature de l’accord sur la privatisation 

des savoirsL’Humanité, la rédaction, 26 janvier 2012  

Brevetabilité du vivant, attaque contre les médica-

ments génériques, censure d’Internet… Voici ce que

permet le traité signé, en toute discrétion, par la plu-

part des pays riches le jeudi 26 janvier 2012 au Japon.

L’ACTA vise à établir un nouveau cadre juridique qui

outrepasse l’Organisation Mondiale du Commerce(OMC) comme l’Organisation Mondiale de la Propriété

Intellectuelle (OMPI).

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Enterprise 2.0 and

mobile enterprise

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Corporate social and environmental

responsability

MegaUpload: comment se perdent les guerres

culturellesCulture Visuelle, André Gunthert, 21 janvier 2012 

Jérémie Zimmerman, porte-parole de la Quadrature

du net, « organisation de défense des droits et liber-

tés des citoyens sur Internet », s’étonne ici de la dis-

proportion de la réaction judiciaire américaine face à

MegaUpload.Selon l’article, « cette disproportion été interprétée

comme un signal adressé aux industries du copyright.

Elle est aussi la manifestation la plus tangible d’une

guerre culturelle perdue ».

La suite de l’article développe un parallèle intéressant

entre les réactions actuelles face aux nouveaux usages

et le rôle joué par l’imprimerie à la Renaissance dans

la reconguration des hiérarchies culturelles.

Hackers, le cinquième pouvoir 

Télérama, Olivier Tesquet, 19 janvier 2012 

Les « hackers » seraient-ils en train de devenir un véri-

table contre-pouvoir ?

C’est la thèse défendue par cet article qui évoque,

entre autres, le cas de Julien Assange et de son site

Wikileaks, ainsi que le rôle joué durant les révolutions

arabes et la manière dont ils révolutionnent le journa-

lisme.

Les « hackers » se structurent désormais en lobbys qui

ont pignon sur rue et en partis politiques qui obtiennentdes sièges dans les parlements. Ce mouvement n’est

plus marginal et ne peut désormais plus être ignoré.

Des membres du parlement polonais portant lesmasques Anonymous.

Source: Parlement polonais

1.3 billion workers to go mobile by 2015 Scientic American, David Mielach, January 5, 2012 

The biggest growth, driven by the popularity of smart-

phones and apps, is expected to occur in Asia, with

more than 37% of the world’s overall work force to go

mobile by 2015.

This post gives the main reasons of this trend: an in-

creased popularity of those products, and the search

of productivity.

Pas d’e-mails professionnels après le travail 

chez Volkswagen

France Télévision, FTVI avec AFP, 26 décembre 2012 

IG Metal, le puissant syndicat allemand a obtenu,

dans le cadre d’une convention collective avec Wolk-

swagen, une trêve de l’envoi des mails à ses salariés

après 18H15. Le constructeur allemand s’est félicité

d’un « accord équilibré » qui permet aux salariés de

respirer le soir en rentrant à la maison.

Cet accord, qui ne concerne pas les cadres supé-

rieurs, fera peut être tâche d’huile. Dans tous les cas,

il montre que les syndicats joueront un rôle de plus

en plus important dans la manière d’utiliser les outils

numériques dans les entreprises.

James Lovelock: humans are too stupid to pre- 

vent climate changeThe Guardian, James Lovelock, March 29, 2010 

«I don’t think we’re yet evolved to the point where we’re

clever enough to handle a complex situation as climate

change», said the British scientist Lovelock in his rst

in-depth interview. Humans are too stupid to prevent

climate change from radically impacting on our lives

over the coming decades.

This article highlights the ideas of James Lovelock,

mainly his criticism against inertia and democracy for 

lack of action.

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Brand and personal online

reputation and inuence

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Personal development

and learning

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The “pain” of sustainability Citizen Polity , James Epstein-Reeves,

January 18, 2012 

Sustainability is a quite old concept, that has emerged

in the 90s. Nowadays, almost everybody considers itas a major goal to be achieved in order to improve the

overall environment.

This article underlines the problems that hinder the

nal inclusion of sustainability into business plans and

the “corporate DNA”.

No more Résumés, say some rmsThe Wall Street Journal, Rachel Emma Silverman,

January 24, 2012 

Instead of asking for resumes, Union Square Ventures

asks applicants to send links representing their «Web

presence», such as their Twitter account, with also avideo demonstrating their interest in the position. Ac-

cording to one of the rm’s associate, a resume does

not provide much depth about candidates.

This article details why companies are increasingly

according less importance on resumes, which are not

an efcient way to determine whether a potential em-

ployee will be a good social t for the company.

Viadeo... rest in peace ? Reputation Axiopole, Olivier Zara, 4 janvier 2012 

LinkedIn avec 1 million d’abonnés supplémentaire en

6 mois durant la seule année 2011 connait une crois-

sance exponentielle en France (72,4%).

Viadeo, son concurrent et toujours leader en France

connait quant à lui une stagnation inquiétante due à de

nombreux facteurs qui vont de la stratégie de l’entre-

prise à la qualité intrinsèque du réseau qui laisse de

plus en plus à désirer.

Olivier Zara, l’auteur de ce billet, formateur et consul-

tant en personal branding conseille d’anticiper et de

quitter le navire en expliquant comment le faire de

façon douce.

How Codecademy got so hot, so fast Giga OM, Colleen Taylor,January 23, 2012 

The startup Codecademy teaches users how to pro-

gram with an interactive and social web application.

This article explains that for the rm, the most impor -

tant factor in getting work well done is more skills than

educational credentials.

What you (really) need to know The Wall Street Journal, Lawrence H. Summers,

January 20, 2012 

The world is changing quickly: think about social

networking, gay marriage or the rise of China. Yet un-

dergraduate education changes remarkably little over 

time.

But suppose it is drastically altered to reect the struc-

ture of society. How will universities adjust?

This article gives some clues about a new educationalsystem: the growing importance of process and colla-

boration, the role of technologies…

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More Notable Links

- The joy of quiet

http://www.nytimes.com/2012/01/01/opinion/sunday/the-joy-of-quiet.html?_r=1&pagewanted=all

- Tip for getting more organized: Don’thttp://blogs.hbr.org/schrage/2012/01/tip-for-getting-more-organized.html

- In praise of vagueness

http://www.wired.com/wiredscience/2011/07/in-praise-of-vagueness

- La France, le pays où l’information se partage mal

http://www.knowckers.org/2012/01/la-france-le-pays-ou-l%E2%80%99information-se-partage-mal/

- The next global Economy asks companies to create more than just prot

http://www.fastcoexist.com/1679058/the-next-global-economy-asks-companies-create-more-than-just-prot

- La valeur travail a du plomb dans l’ailehttp://lentreprise.lexpress.fr/carriere-et-management/la-valeur-travail-a-du-plomb-dans-l-aile_31769.html

- Beware corporate psychopaths – they are still occupying positions of power 

http://www.independent.co.uk/news/business/comment/brian-basham-beware-corporate-psychopaths--they-are-still-

occupying-positions-of-power-6282502.html

- Goodhart’s Law: Once you measure something, it changes

http://boingboing.net/2010/04/29/goodharts-law-once-y.html

- Polytechniciens, énarques... et malgré tout chômeurs

http://www.lemonde.fr/education/article/2012/01/04/polytechniciens-enarques-et-malgre-tout-cho-

meurs_1625509_1473685.html

- R.I.P. personal branding

http://thebrandbuilder.wordpress.com/2012/01/03/r-i-p-personal-branding/

- Le Soft Power chinois appliqué aux affaires politiques et commerciales

http://www.infoguerre.fr/culture-et-inuence/soft-power-chinois-applique-aux-affaires-politiques-commerciales/

- How to build your personal brand on LinkedIn [21 useful tips]

http://theundercoverrecruiter.com/content/how-build-your-personal-brand-linkedin-21-useful-tips

- Top 1% of mobile users consume half of World’s bandwidth, and gap is growing

http://www.nytimes.com/2012/01/06/technology/top-1-of-mobile-users-use-half-of-worlds-wireless-bandwidth.html

- Facebook, plus un motif de licenciement

http://www.europe1.fr/France/Facebook-plus-un-motif-de-licenciement-894121/

- Comment les réseaux sociaux chamboulent les usages sur le web

http://affordance.typepad.com/mon_weblog/2012/01/reseaux-sociaux-usage-chambouletout.html

- Brave new work: The ofce of tomorrow

http://money.cnn.com/galleries/2012/technology/1201/gallery.ofce-future.fortune/

- Twitter revealed epidemic two weeks before health ofcials [STUDY]

http://mashable.com/2012/01/10/twitter-epidemic-choler-haiti/

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