SPECIAL REPORT 5,806,937€¦ · On August 25, 2013, the world's best skaters competed for the...
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ATHLETE INDEX For more information on this special report and the Hookit Athlete Index: Visit www.hookit.com/ai | Call 888-874-3374 x112 | Email [email protected] Data tracked hourly from 8/22/13 - 8/27/13 on the Super 8 from Newark, NJ SPECIAL REPORT 5,806,937 FANS STRONG
Transcript of SPECIAL REPORT 5,806,937€¦ · On August 25, 2013, the world's best skaters competed for the...
ATHLETE INDEX
For more information on this special report and the Hookit Athlete Index:Visit www.hookit.com/ai | Call 888-874-3374 x112 | Email [email protected]
Data tracked hourly from 8/22/13 - 8/27/13 on the Super 8 from Newark, NJ
SPECIAL REPORT
5,806,937FANS STRONG
The Hookit Athlete Index Special Report tracked the digital exposure and influence of athletes competing at this event. Follow us or get in touch to learn more.
On August 25, 2013, the world's best skaters competed for the title of Street League Skateboarding Super Crown World Champ. We followed all the social media action around the event to see who came out on top of the social charts. Congrats to Chris Cole for taking home the Super Crown win. No doubt that's what landed him at #1 on our New Followers category, pulling in 33.6K new social fans. As expected, PRod and Nyjah both had huge Overall numbers, battling for the top spot, but Nyjah pulled ahead for the win with 541K interactions. Props to the Super Crown athletes and to Street League for creating some great social hype to match up with their world class event.
TOTAL SOCIALINTERACTIONS
1.15MATHLETESTRACKED
8NEW ATHLETE
LIKES / FOLLOWERS
100.2KTOTAL FANS
OF SUPER 8 ATHLETES
5.8M
TOP 8 BY OVERALL RANKING
SOCIAL OVERALL #1 NYJAH HUSTONMOST NEW FANS CHRIS COLEBEST FAN ENGAGEMENT TOREY PUDWILLMOST POPULAR PHOTO NYJAH HUSTON
SPECIAL REPORT: SUPER CROWNATHLETE INDEX SPECIAL REPORT: SUPER CROWN
* Only athletes that were on the original invite list or had verified social profiles were tracked. Contact us to add/verify acccounts.This report was generated by the Hookit Athlete Index. More info: www.hookit.com/ai or email [email protected]
SUPER 8 TOP PICS FROM NEWARK
63.1K Likes 40.9K Likes 38.5K Likes 28.4K Likes 25.7K Likes 25.6K Likes
DYRDEK’S TOP PICS
SPECIAL REPORT: SUPER CROWNATHLETE INDEX
* Only athletes that were on the original invite list or had verified social profiles were tracked. Contact us to add/verify acccounts.This report was generated by the Hookit Athlete Index. More info: www.hookit.com/ai or email [email protected]
SPECIAL REPORT: SUPER CROWN
FAN GROWTH: TOP 8 BY TOTAL # OF NEW FANS DURING THE SUPER CROWN
FAN GROWTH: TOP 8 BY % INCREASE IN FAN BASE DURING SUPER CROWN
SPECIAL REPORT: SUPER CROWNATHLETE INDEX
* Only athletes that were on the original invite list or had verified social profiles were tracked. Contact us to add/verify acccounts.This report was generated by the Hookit Athlete Index. More info: www.hookit.com/ai or email [email protected]
SPECIAL REPORT: SUPER CROWN
FAN BUZZThe athletes that generated the most engagement from their fans measured by total # of interactions (like, comments) divided by their total network.
SPECIAL REPORT: SUPER CROWNATHLETE INDEX
* Only athletes that were on the original invite list or had verified social profiles were tracked. Contact us to add/verify acccounts.This report was generated by the Hookit Athlete Index. More info: www.hookit.com/ai or email [email protected]
SPECIAL REPORT: SUPER CROWN
VSIn our newest report, we match up all of the Super 8 Athletes* Interactions listed here are Instagram likes & comments and Twitter mentions & retweets. Photos courtesy Street League.
SPECIAL REPORT: SUPER CROWNATHLETE INDEX
* Only athletes that were on the original invite list or had verified social profiles were tracked. Contact us to add/verify acccounts.This report was generated by the Hookit Athlete Index. More info: www.hookit.com/ai or email [email protected]
SPECIAL REPORT: SUPER CROWN
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The Hookit Athlete Index is the first ever tool that allows athletes, fans, brands and the industry to follow in real time, pro athletes’ exposure and influence across the constantly-changing and complex world of social and digital media.
Contact us for stats specific to your brand or athletesCall 888-874-3374 x112 or email [email protected]
