SEO & Social Media
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Transcript of SEO & Social Media
It absolutely does! A social media presence with highqualitycontent & brand authority can increase search rankings.
DOES SOCIAL MEDIA IMPACT SEO?
Here's 7 ways that socialmedia impacts your SEO
efforts...
Social profiles are more personal than websites. Google+profiles are actually the first thing a searcher will see, so its
important to stay on top of posting to this platform.
1. SOCIAL MEDIA PROFILES RANK IN SEARCH ENGINES
All social media networks have a search function. Byhaving active social media accounts & using hashtags,
people will discover your business.
2. SEO ISN'T JUST GOOGLE
3. OPTIMIZE YOUR POSTS FOR SEARCHESDESCRIPTIVECAPTION WITHRELEVANTKEYWORDS
ENTICING VISUAL
TITLE OF LINK FRAMED AROUND KEYWORDS RELATING TOYOUR CONTENT
From social media, users are brought to your website.Depending on their engagement within the site,search engines can measure these metics & affect
your search results & rankings.
4. TRAFFIC VOLUME & SITE ENGAGEMENTARE IMPORTANT
5. SOCIAL SHARING CONTRIBUTES TOBRAND'S AUTHORITY
(And Google loves brands with authority!)
Encourage people to engage with your social content.The more people share your stuff, the more followers
you get. The more followers you have, the moreshares you'll get.
6. LOCALLY OPTIMIZE YOUR POSTS
Social media is the perfect opportunity for your business tointeract with your community. Anytime your company attends
a local event, publish a post & tag theevent/location/participants' social media accounts.
7. SEO WILL BENEFIT BY INCREASINGBRAND AWARENESS
It's all about HIGHQUALITY CONTENT. An increasein digital brand presence will increase branded
searches.