Repak Update - Issue 11 - August 2014

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GREEN DOT NEWSLETTER COLOURS Pantone® 343 C Pantone® 366 C RIGHT - pointing arrow (dark colour compulsory) c: 100 r: 000 m: 000 g: 088 y: 069 b: 061 k: 060 LEFT - pointing arrow (light colour compulsory) c: 018 r: 208 m: 000 g: 228 y: 047 b: 166 k: 000 INTRODUCTION The Green Dot is one of the most widely used recycling symbols on packaging. Its usage means that the producer of the packaging has contributed to the end recovery of the packaging. It is a mark of environmental responsibility. Members of Repak, who support packaging recycling in Ireland, are fully licensed to use the Green Dot. In doing so, the integrity of the symbol must be retained through proper usage. This newsletter sets out some the ‘dos and don’ts’ for using the Green Dot. As more than 460 billion products containing the symbol are sold to consumers worldwide, it is important that the symbol is used correctly on all packaging. The rules of Green Dot usage have been established by Pro Europe, the European organisation which licences the symbol. You can find more information by clicking here or by contacting Repak Membership Services. Declan Martin Membership Services Manager Repak MARGINS X X X X

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Transcript of Repak Update - Issue 11 - August 2014

Page 1: Repak Update - Issue 11 - August 2014

green dot newsletter

Colours

Pantone® 343 C

Pantone® 366 C

RIGHT -pointing arrow(dark colour compulsory)

c: 100

r: 000

m: 000

g: 088

y: 069

b: 061

k: 060

LEFT -pointing arrow(light colour compulsory)

c: 018

r: 208

m: 000

g: 228

y: 047

b: 166

k: 000

introduCtionThe Green Dot is one of the most widely used recycling symbols on packaging. Its usage means that the producer of the packaging has contributed to the end recovery of the packaging.

It is a mark of environmental responsibility.

Members of Repak, who support packaging recycling in Ireland, are fully licensed to use the Green Dot. In doing so, the integrity of the symbol must be retained through proper usage.

This newsletter sets out some the ‘dos and don’ts’ for using the Green Dot. As more than 460 billion products containing the symbol are sold to consumers worldwide, it is important that the symbol is used correctly on all packaging.

The rules of Green Dot usage have been established by Pro Europe, the European organisation which licences the symbol. You can find more information by clicking here or by contacting Repak Membership Services.

Declan MartinMembership Services ManagerRepak

margins

X

X

X

X

Page 2: Repak Update - Issue 11 - August 2014

Orientation

presentation

Examples of Incorrect Use of Colours

UPPER PART

VERTICAL AXIS OF THE SYMBOL

LOWER PART

TRADEMARK

Black on white background.

Any colour on a white or transparent background.

Use of official colours on contrasting backgrounds.

White on single colour background.

Incorrect official colours Reversed colours

Three di�erent colours, where the symbol is not in the correct official colours

Use of shading and e�ects

LOREM IPS UM ®

Use of other wording orelements on the symbol

Incorrect surrounding margins

Good on-pack examples

10mm - recommended minimum

8 mm - permitted minimum

6 mm - permitted minimum in exceptional cases

The central axis must stay in vertical position towards the packaging text

Minimum Size

green dot newsletter