Presentation on BTL services_Public Media Group

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“Public Media Group” SRL Who we are and what we can propose you?

Transcript of Presentation on BTL services_Public Media Group

Page 1: Presentation on BTL services_Public Media Group

“Public Media Group” SRL

Who we are and what we can propose you?

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Who we are?

“Public Media Grup” is a local private company

specialized in advertising and PR.

We are some people with open mind,

organizational capacity and team spirit who act on the principle: THERE

ARE NO PROBLEMS WITHOUT SOLUTIONS!

Founded in 2004, “Public Media Group” is a relatively young,

but extremely ambitious company, which put in value

professionalism and seriousness.

We don’t turn around mountains, we don’t

bring for you stars and moon, we don’t give

time back, but we can offer optimal solutions

for your needs!

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Mission

To do everything possible!

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Vision

We are a modern and competitive institution, which goes in step with the latest technological and marketing trends…

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Values

Professionalism;

Creativity; Punctuality; Originality; Perseverance; Quality; Responsability

; Colaboration.

Full use of existing resources is the way to success. On this way we can go together!

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Organizational structure

Director

Salaru IurieAssociate Partner

Ghenadie Hreplenco

Creative Department

Monitoring

Departament

Tocan Victor

Account Manager

Cristina Nicolenco

Project ManagerSvetlana Croitor-

Calancea

ŞoferRusica Tudor

ŞoferSpinei Ștefan

ŞoferMutu Vladimir

Financial Department

Angela Plugaru

Technical Department

Catlabuga Eugen

CopywriterCristina Nicolenco

DesignerOleg Bercea

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Services

Planing and implementing of the advertising campaigns:

• Analyzing, monitoring of promotional activities of the

competitors;• Elaborating artistic concept;• Elaborating strategy;• Media planning & Media buying;• Monitoring advertising campaigns;• Producing advertising materials;• Analyzing post campaign.

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Services

Research in the field of:• marketing;• microfinance;• TV audience.

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Consulting:• in image creation; • in organization of

promotional campaigns;• in advertising

management;• in advertising marketing.

Servicies

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Branding:• organizational identity; • logo;• institutional slogan;• brandbook.

Services

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PR development:• organization charta;• communicational policy;• communicational strategy;• communication with mass-

media ;• communicational-mix.

Services

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Design:

Services

Billboard

Poster

Catalog

LeafletFlyer

Sticker

Site

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Services

BTL:• Promo-actions; • POS-materials;• Trade marketing;• Consumer promotion;• Merchandizing;• Sampling;• Mistery shopper;• Events marketing;• Development of loyalty programs;• Direct marketing;• Viral marketing;• Guerrilla marketing.

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Promo-actions

SlavutichAugust – September 2011

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POS-materials

FlyersSlavutichAugust – September 2011

HansgroheFebruary – March 2012

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POS-materials

CFRMarch 2011

Leaflets

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Leaflets

POS-materials

Mobile MediaJune – July 2011

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Leaflets

POS-materials

Marena designOctober 2010

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POS-materials

Clothing

Pro-Europa CenterApril 2009

SlavutichAugust – September 2011

JISB/UN WomenOctober 2011 –January 2012

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POS-materials

Stands

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POS-materials

Posters

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POS-materials

Posters

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Special events

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Clients

International

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Clients

Local

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Thank you fo

r

attentio

n!

MD-2004, mun. Chisinau, Str. M. Kogalniceanu 13, of.3

Tel: + 373 22 23-34-51, Tel/Fax: +373 22 29-49-45

E-mail: [email protected]

WEB: www.publicmedia.md

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