Practical tips in becoming an influential blogger by Janette Toral
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Transcript of Practical tips in becoming an influential blogger by Janette Toral
Practical Tips in Becoming an Influential Blogger
Janette Toral
http://www.influentialblogger.net
Building Tribes
• Tell a story
– Who are you upsetting?
– Challenge the status quo
• Connect a tribe
– Who are you connecting?
– Stage 1 to 5
• Life sucks
• My life sucks
• I’m great
• We’re great
• Life is great
• Lead a movement
– Who are you leading?
– Establish a culture.• Everyone is important.
– Being a leader gives you charisma.
• Make change
– Commit
• Bring out the best in others.• Get recognized.• Outperform.• Overcome life's challenges.• Enjoy better health.• Be a top choice (win life's popularity contests: job, relationship, friendship).
The Likeability Factor by Tim Sanders
Social influencers
• People who have influence on their peers heavily influenced by the quality and volume of content they share online to their peers.
– Referent influencers
– Expert influencers
– Positional influencers (peers)
Source: Social Media Marketing for Dummies (Shiv Singh)
Effectiveness Web 2.0
• Search
• Talk or Write
• Share
Mindmap by Janette Toralhttp://www.bloggingfromhome.com
Mindmap by Janette Toralhttp://www.bloggingfromhome.com
Twitter 101
• Account / Handle
– Ownership of brand
• Following
– Follow back if objective is building relationship
– Twinfluence.com and WeFollow.com
• Replies
– Provide helpful advise
– Don’t be defensive
• Retweets (RT)
– Explicitly request
– Valuable info
– Articles about Twitter (and social media)
• Direct message
Twitter stream
http://developers.facebook.com/plugins
Source: Flowtown.com
Source: Flowtown.com
Source: Flowtown.com
Mindmap by Janette Toralhttp://www.bloggingfromhome.com
Challenges
• Question to self– Can you conquer yourself?
– Will you be a better person?
– Will you be mature enough to admit your mistake and rectify them?
• Taking things to the next level• Can you do better than the last time?
• Will you be willing to sacrifice your own interest for the sake of the community?
• Can you help others who are still starting?
• Can you help others when they are down or at their weakest?
Building Power and Influence
• Pick a niche
• Share what you know
• Be different and stand out
• Forge alliances
• Be featured
• Appear in search engine results
Experience joy when others succeed. (in whatever value you provide)
(whether you get recognized or not)
Thank you!
http://www.e-commercephilippines.comhttp://www.blog4reviews.com
http://www.influentialblogger.nethttp://www.bloggingfromhome.com