Platform for Smart RecyclingJorge Gonzalez, CEOSeptember, 2018CEC Awards

Index1. greenYng2. Our offering3. Show me the money4. Where to find us

1. greenYng

#ENHANCEYOURWORLD

1. Our perception… and inspiration

My daughter

It must be FUN.

4

My friends

It must be fair.

My neighbors

It should efficient.

#ENHANCEYOURWORLD

FactsHouston! We have a Problem!

5#ENHANCEYOURWORLD

2016 - 49.3 million tons worldwide…

2021 - 57.5 million tonsGlobal e-waste monitor

1 million botels per minute are thrown

away< 50% are recovered for

recycling

Humanity produces 17% more food tan 30 years

ago.

Almost half of our food is thrown away

110 bn produced by

Coca-Cola

We must

ACT

NOW

#ENHANCEYOURWORLD

Our ObjectivesTo have a better world

Our most critical objectives are alligned with the EU Comission. GreenYng should be a partner that help our customer to increase or exceed his current ratios towards:

• 65% recycling of municipality waste by 2030• Max 10% of municipal waste reaching landfills by 2030• Improve ratios calculation – Real measuring.

By Offering and enhace experience to the customer that Will allow us:

• Increase ratios for recovered material• Increas the quality of the recovered material • Improve efficncy of the operations and reduce it cost

• Influence producers to manufacture more eco-friendly products

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#ENHANCEYOURWORLD

TIMELINEOur Story

7

2015

Nov

2017

First Steps

3rd place in a global competition

April

2018

Smart City Expo Barcelona

Jun

2018

Smart City Award by Wonderful

Sep

2018

May

2018

Became Members

GreenYing is born as company

Greenyn BASIC MVP 1.0

Dec

2018

Selected Fianalist for

Evolve Arena –

Future City Expo

Norway

Meeting the Director Board of theSpanishBiosphere Reserves

Greenyng BASIC Version 2.0

MVP Platform + Container Beta

Version

MadRed

Digital Transformation Ayuntamiento de

Madrid

#ENHANCEYOURWORLD

Partnership StrategyPartner with the best

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PLATFORM CONTAINERS WASTE COLLECTORS

INTEGRATORS HARDWARE

*

* Currently in process of

setting the collaboration

#ENHANCEYOURWORLD 9

Our TeamBut also play with the best

PABLO Cereijo

Lawyer & Digital Urbanist

MIGUEL Vázquez

Architect & Electronics

Passionate

AGUSTIN Hernandez

CTO & Seasoned Cloud

Specialist

JORGE Gonzalez

CEO & CIO

ALEJANDRO Gómez

Marketing & Iberia Business

Developer

CÁSTOR Torres

International Business

Developer

#ENHANCEYOURWORLD

2. Our offering Our cornerstones for a better world

#ENHANCEYOURWORLD

Recycling need to be taken to the next level and out of the classrooms. We need to touch the sensible-fiber of the citizens, apealing to motivation based on reward as our cornerstone.

Suported by an applications and its integration to an Smart Cloud platform, we target:

• Fun, greater participation trough individual or collective gamming.

• Educational, with our education pills.• Trully Rewarding, citizens really feel to get something back for

being Good citizens.

Motivational IntelligenceA better recycling experience

#ENHANCEYOURWORLD

Smart OperationsInfluence Citizens habits and reduce cost

Ecosystem fro public and private player: Supermarkets, schools, airports, shopping malls, local goverments, sprot facilities…

Smart platform that could:• Promote special areas or shops, offering special more value-

per-money if exchanged in a local store or commerce in particular Street.

• Positive influence behavior of citizen, by promoting containers that are more empty or farther away by giving extra points. Or by type of material, for example: Batteries.

• Route Collection Efficiency, defining the routes that Will consume les energy and coolect more material..

• Reducing the cost of operation.

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Our Product ObjectivesHow we focus our effort

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Increasing Efficency

60%

25%

15%

Quality of Recovered Material

Recovered Material

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TECH

PLATFORM

CONTAINER KITContainer Agnostic

Our CornerstonesKey development areas

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NEW REWARDING EXPERIENCE FOR

THE CITIZEN

NEW PERSONILZED LEARNING EXPERIENCE

REAL TIME MONITORING

REWARD FOR BEING A GOOD CITIZZENGREENYNGS = $$$

SHARE IT WITH OTHERSCHALLENGE, BE CHALLENGEDPLAY, HAVE FUN

MEASURE REAL EFFICENCY OF RECYLCING PROGRAMS

IMPROVE OPERATIONS

IMPROVE DECISION MAKING

CLOUD

MOBILE APPs

CRMAI

COGNIGTIVE SERVICES

SMART

OPERATIONS

SERVERLESS

INDOOR OR OUTDOOR

ELECTRIC OR SOLAR

LOCK INTEGRATION

BAR CODE SCAN

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Our ECOsystemThe GreenYng Experience

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CITIZEN APP BUSINESS APP

BASIC

COGNIGTIVE (P)

TECH

PLATFORM

CONTAINER KIT

THE CITIZEN EXPERIENCE

SMART

OPERATIONS

DOMESTIC (P)

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TECH PLATFORM

Iinteligencie Customer Services / Social Experience

App Citizen

App Business

Smart Bin / App Device

Working Collaboration / DevOps / Agile - Office 365 / VSTS

Intelligence Cloud

Intelligent Edge

ServerlessEvent Driver

Generic Azure Services

Business PlatformDynamics 365

Intelligent Data

Cognitive Services

IA

Bot Assistant

Mixed Reality

Inte

llige

nce

Pla

tfo

rm

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Identificación Ciudadano

Identificación Elemento Reciclado

Greens obtenidos, solo

o en grupo

Transformo en premios, acciones

solidarias, mas juego

The Citizen ExperienceCITIZEN APP

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Local Governments and CollectorsBUSINESS APP

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3. Show me the Money

#ENHANCEYOURWORLD

Data

Games - bYns and other games

Other Sponsorships – comisión on any ticket or reward

Publicity

Licence to Collectors

Categories – Freemium up to Silver, Golden & Platinum

greenBags – Pool of points sponsored by local Gov or Retailers

Monetization StrategyBUSINESS APP

#ENHANCEYOURWORLD

-

2.000.000

4.000.000

6.000.000

8.000.000

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35

# C

ITIZ

ENS

# MONTHS

Month 1

1 City Hall

10K Citizens

2 Smart Containers

1000 items/m

3 items/day/Citizen

Month 36738 City Halls

7.380.000 Citizens

2100 Smart

Containers

>900 Million

items/month

5 items/day/Citizen

The numbers - CitizensOn very high level

#ENHANCEYOURWORLD

4. Where to find us

#ENHANCEYOURWORLD

greenYng S.L.C\ Valle del Tormes 2

28660 – Boadilla del MonteMadrid | Spain

w w w . g r e e n y n g . c o m

Thank you