os report on at Hindalco Industries Ltd
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Transcript of os report on at Hindalco Industries Ltd
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1. INTRODUCTION
As a second semester MBA student in Jai Bharath School of Management
Studies, I Mohammed Shafin cs had to undertake a project work, which I was done at
Hindalco Industries Ltd, Alupuram. he project work conducted !" me was concerned
on the o#erall factors of the compan".
he organi$ational stud", as part of master of !usiness administration programme of
mahatma %andhi uni#ersit", kotta"am aims at creating a practical knowledge,
e&perience and e&posure for the students !" gi#ing the opportunit" to know, o!ser#e,
learn and anal"$e the nature, #ision, o!jecti#es and functioning of an organi$ation and
the acti#ities of #arious departments in the organi$ation.
Hindalco Industries Limited is the metals flagship of Adit"a Birla %roup. he metal
major is a glo!al !ehemoth with footprint in '( countries and a consolidated turno#er
of us )'*.+* !illion. It is the worlds largest aluminium rolling compan" and one of the
!iggest producers of primar" aluminium in Asia. Its copper smelter is the worlds
largest custom smelter at a single location.
herefore it is highl" !eneficial and rele#ant to stud" the operations of such a huge and
successful enterprise
1.1 SCOPE OF THE STUDY
his organi$ational stud" was conducted in -HI/AL01 I/2S3I4S L/ to
ac5uire knowledge a!out the organi$ational structure as well as functions of the firm.
he stud" was carried out during the month of June 67'( as a part of the curriculum for
the MBA programme.
1.2 OBJECTIVES OF THE STUDY
Primary Objectie
o stud" the o#erall functions of Hindalco Industries Limited
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Sec!"#ary Objectie
'. o understand the functions performed !" #arious departments in the compan".
6. o stud" the policies and procedures of the compan" helps to achie#e the
organi$ational goals.
(. o stud" the organi$ation structure of the compan" and reporting relationships
e&isting in the organi$ation.
8. o understand how effecti#el" the compan" implementing their plans.
*. o interact with the highl" 5ualified managers and stud" their duties and
responsi!ilities.
9. o find out the future plans and the changes that the organi$ation wants to
implement.
:. o identif" the strength and weakness of the compan".
+. o stud" how the theories learned !een practiced in the organi$ation.;. o know the mission and #ision of the compan".
1.$ SI%NIFIC&NCE OF THE STUDY
heoretical aspect can !e compared with actual situation, thus getting in depth
knowledge a!out the structure and functions of the organi$ations.
1.' (ETHODO)O%Y OF THE STUDY
he sources of data for this organi$ation stud" falls under two categories collected from #arious journals and reports
a#aila!le from the compan".
1.* )I(IT&TIONS OF THE STUDY
his is m" first e&perience in an organi$ation stud".
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4rror ma" occur due to ha#e no pre#ious e&perience.
/ue to short time period of the project a detailed stud" could not !e conducted.
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2. INDUSTRYPROFI)E
INDUSTRY OVERVIE+
he 2SA aluminium industr" is the worlds largest annuall" producing a!out
)(;.'7 !illion in products and e&ports. 2S companies are the largest single producer of
primar" aluminium. he 2S 0ompan" operates o#er (77 plants in (* states, producing
more than 6( !illion pounds o metal annuall" and o#er ', 8*, 77 people with an annual
pa"roll of a!out )* !illion.
Aluminium prices ha#e a great !earing on the performance of the aluminium industr".
=rices in the local market closel" follow the prices on the London Metal 4&change
?LM4@.
DE(&ND &ND SUPP)Y
Major demand dri#ing factor for aluminium in the glo!al arena include an
impro#ement in the 2S and Japanese economics and a re#i#al of the South 4ast Asian
econom". he main factors that influence demand for aluminium metal in India
include growth in industrial productionuser industries, and international aluminium
prices.
INDI&N &ND ST&TE SCEN&RIO
he manufacture of Aluminium in India dates !ack to ';(+ with the
esta!lishment of Aluminium production compan"s ?earlier I/AL now HI/AL01@
facilit" in technical and financial colla!oration with AL0A, 0anada.
P)&YERS IN THE (&R,ET
Hi"#a-c! I"#/trie/0
Hindalco is the Indias leading aluminium compan". It is primaril" in#ol#ed in
the manufacture of primar" aluminium as ingots !illets rolling ingot and redraw rods
rolled products e&trusion foils. he compan"s manufacturing units are located at
3enukoot and 3enusagar ?2=@ and Sil#assa ?/adra agar Ha#eli@.
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Na-c!0
his pu!lic sector undertaking compan", which is #erticall" integrated, ranks
Second in the manufacture of primar" aluminium in India. alco is one of the lowest
cost =roducers of primar" aluminium world wide and it is one of the larges e&porters of
alumina.
Ba-c!0
Balco is now a part of Sterlite industries. Balco owns two manufacturing
plantsCan integrated aluminium comple& located at Dor!a in M= and second in Eest
Bengal. Balco has the distinction o de#eloping and suppl"ing special aluminium allo"s
or application in the nations intermediate range !allistic missile F=rth#iG. he compan"
produces 87,777 tpa of rolled products.
Ji"#a- &-mi"im )t#0
Jindal is one of the leading pla"ers in the pri#ate sector, owns a manufacturing
facilit" in Bangalore cit". he compan" has the distinction of !eing the first e&trusion
compan" in India ha#ing our e&trusion press under one roof. 0urrentl", Jindal
aluminium is the leader in aluminium e&trusion segment in India.
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$. CO(P&NY PROFI)E
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In India, the %roup holds a frontrunner position as aluminium and copper > and is an industr" leader on !oth. A
metal power house with a turno#er of 2S )'8 !illion, Hindalco is the worlds largest
aluminium rolling compan" and one of the !iggest producers of primar" aluminium in
Asia. Its copper smelter is toda" the worlds largest custom smelter at a single location.
4sta!lished in ';*+, Hindalco commissioned its aluminium facilit" at 3enukoot in
eastern 2.= in ';96 with an initial capacit" of 67,777 M=A of aluminium metal. Eith
a strategic intent to achie#e #ertical integration in the copper !usiness, Hindalco
ac5uired two capti#e copper mines in Australia > ift" and Mt. %ordo through Adit"a
Birla Minerals Limited.
In 6777 Hindalco ac5uired a majorit" stake in Indian Aluminium 0ompan"
Ltd.?I/AL@ from AL0A of 0anada and the operation of these two companies
su!se5uentl" merged. Manufacturing o Hindalco is #erticall" integrated from the raw
material stage to the finished products. he power re5uirements are also met !" its
capti#e power generation plants. Hindalcos product range includes primar" aluminium
ingots, !illets, rolling sla!s, redraw rods, allo" wire rods, sheet products, e&truded
profiles, foils and wheels.
Hi"#a-c! I"#/trie/ )t# Pr!5i-e
Hindalco is Asias largest aluminium industr". he compan"s integrated
comple& at 3enukoot houses an Aluminium refiner", aluminium smelter and facilities
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for production of semi fa!ricated products. =ower sourced from the compan"s capacit"
power plant at 3enusagar, located at a distance of a!out 8* km from 3enukoot. It has a
capacit" of +67.6 ME.
Hindalcos manufacturing factories are situated at locations across the countr".
Ehile the capti#e Bau&ite mines are locate in western and eastern India the alumina
refineries are located in BelgaumC in south India and Muri > in east India.
Smelters are located at Hirakud, 1rissa, with a capti#e power plant and coal
mines and at Alupuram, Derala. 3olled products manufacturing factories are located at
Belur and haloja and an e&trusion plant at Alupuram, Derala.
oil plants are !ased I the union territor" Sil#assa and in Dalwa,
Maharashtra. he foil plant in Dollur, Andra =radesh is the onl" remaining plant with
erstwhile I/AL after the merger of I/AL to Hindalco. he wheel plant is also
situated in Sil#assa.
&BOUT HIND&)CO &)UPUR&( E6TRUSION
he Hindalco Alupuram e&trusion started in ';** with a '6*7 press as a
unit of I/AL, which in turn was a part of AL0A group of 0anada. It was taken o#er
!" Adit"a Birla %roup in the "ear 6777 and the name was changed in to Hindalco In
March 677*. he Hindalco Alupuram e&trusion offers a wide range of allo"s shapes in
India. he compan" constructed on #alue added applications such as !ridges,
automo!iles, all aluminium !od", te&tile spindles, marine and other electrical and
industrial applications. he compan" also speciali$ed in hard allo"s, motor !odies,
allo" rods for tanks, e&trusions for space research applications.
(i-e/t!"e/ !5 Hi"#a-c! &-4ram E7tr/i!"
';8(C Smelter unit esta!lishment !" AL0A
';**C 4&trusion press of capacit" '6*7 installed
';*:C irst long term settlement
';9'C 4&trusion press of capacit" ((77 installed
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';;8C 0ertified with IS1;776
';;8C M launched
';;9C Becoming %lo!all" 0ompetiti#e?B%0@ launched
';;:C Separation of 4&trusion plant from smelter
6777C Management changes from AL0A %roup to Adit"a Birla %roup
677'C Launch of E0M concept
6776C IS1
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'.OR%&NIS&TION CH&RT
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BJAlexander
HeadAlupuramworks
VTanees!"rodu#$%on!ead
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*. PRODUCT PROFI)E
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I"#/tria-< A wellCcontrolled homogeni$ing facilit" for !illets ensures superior and
consistent metallurgical 5ualit". he e&truded sections go through artificial ageing
solution heat treatment which impart superior mechanical properties and therefore
Superior machina!ilit".
&44-icati!"/< Automo!ile components, te&tile spindles and machiner" components,
h"draulic pumps, actuators, #al#es, heat e&changer muff tu!es, etc.
Tra"/4!rt< Being lighter in weight, aluminium e&trusions facilitate lower energ"
consumption, low gas emission and enhanced speed in #ehicles.
&44-icati!"/< Bus structural !eadings windows, truck !odies, railwa" wagons
windows, !ic"cle frames rims, etc.
C!"/mer #rab-e/< =erfect allo"s pro#ide the !est com!ination of strength and
ductilit" with superior finishes.
&44-icati!"/< Dnitting needles, suitcases, tennis rac5uets, airCconditioner grills, solar
panels, furniture, photo frames, etc.
De5e"ce< Special, hard allo"s from Hindalco ha#e applications for hollow and solid
profiles, high strength e&trusions and highl" welda!le e&trusions which are needed in
this segment.
&44-icati!"/< /efence tents, missiles, !ridges, landing mats, tank wheels, aircraft,
space research and marine utilities, etc.
*.1.1 HIND&)CO (&6)O&DER
Ma&loader is one of the !rands of Hindalco. It is an all aluminium truck !od"
made of e&truded profiles from Hindalco Industries Ltd.
It is a#aila!le in the following forms sided !od" /istri!ution of milk meat ice creams fish
Insulated refrigerated !od" ransporting #egeta!les and materials in unpacked form
Be"e5it/
Some of the !enefits of aluminium truck !odies are listed !elow