Nmdl presentation_Pineda, Emily
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Transcript of Nmdl presentation_Pineda, Emily
IMAGINE• An online shopping portal that is
FREE
• Offers CASH BACK on ALL online purchases
• People shop where they WANT to shop
http://dublinetwork.com/en/backoffice/dubots.aspx
Monday, December 1, 14
The Future of Online Sales
• Online shopping is growing
• Over 15,000 affiliated companies worldwide
Monday, December 1, 14
Target Market
• Online shoppers
• Offline shoppers
• Internet users
• World widehttp://www.prodimension.com.au/
dub_images/dubli_logo1.jpg
Monday, December 1, 14
Key Performance Indicators
• Goals: Acquire large customer base
• 100 customers by Jan. 1st, 2015
• 1000 new Customers by end of year
• Keep track of clicks on links
• Keep track of customers in back office
https://camo.githubusercontent.com/a57f1f8028227c567991d966ed2176ef80ec18bc/687474703a2f2f6e73712e696f2f7374617469632f696d672f6269746c795f6c6f676f2e706e67http://infotrustllc.com/wp-content/uploads/2014/01/google-analytics-logo.png
Monday, December 1, 14
Big Idea• Get in FRONT of the cash flow (middle
man)
• This is a product people WANT
• No changing of buying habits
• Help people get cash back on the purchases they are already making
http://gratitudelanding.com/wp-content/uploads/2013/08/people-helping-people1.jpg
Monday, December 1, 14
Internet Marketing
• SEO long tail marketing
• Generate traffic
• Paid Ads (Adwords, Facebook)
• “Hijack” online advertisements
• Facebook, Twitter, Blogs
Monday, December 1, 14
Social Media
• Word Press
• Pinterest http://maziermedia.com/wp-content/uploads/2013/06/SocialMediaIconcollage.png
Monday, December 1, 14
Budget• Pay-per-click ads
• Adwords
• $5/day ($150/month, $1800/year)
• 5 Ads throughout the year
• $9,000 advertising budget
Monday, December 1, 14
Traffic Rotator
• SEO machine
• Long tail keywords
• Viral videos
• Drive traffic to rotator (YouTube clone)
http://i.vimeocdn.com/video/487064397_640.jpg
Monday, December 1, 14