My Presentation for PYP2013

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Style the World Social Media By @MrMikeStreet

description

Helping the fashion/beauty/stylist community tackle social media.

Transcript of My Presentation for PYP2013

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Style the World Social Media

By @MrMikeStreet

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Who is Mike Street? Digital Strategist

Blogger

Help Brands Win

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People/Brands I’ve Worked With

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Let’s Begin

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Social Media You Can’t Ignore

And its importance

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850 Million USERS

Facebook has

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850 Million USERS

Facebook has

400 Million Tweets Daily

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Customers who engage with companies over social media spend 20-40% more money with those

companies than customers who do not

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1 2 3 Connecting With Business Self

Clients Visibility Promotion

Main usages for Social

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Keep Your Clients Informed

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Best Clients!

Talk to Your

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E-mail/Newsletter

Facebook/Twitter Pages

Instagram/Pinterest

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Are People Talking About Your Work?

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Top of Mind

Keep Your Brand

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Press for your brand

Army of Advocates

Connect w/ micro-influencers

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Advance Your Personal Brand

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Stand Out

Make Your Voice

#Authority

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Blog for Yourself

Establish a Unique Voice

Visuals Are HUGE

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How Can I Get Started?

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YouTube If You Have a Gmail Account You Already Have a YouTube Account

Video tutorials and style tips are popular on YouTube

Start small and build a body of video work to add to your portfolio

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Facebook Every business should have a Facebook brand page

Use visuals to tell the story of your brand, your services, and your success

Develop a posting calendar and stay consistent

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Instagram Give your audience an inside look at your business and personal brand

Use visuals to tell the story of your brand, your services, and your success

Leverage short video #InstagramVideo

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Pinterest Pinterest is the “wish list” of the Internet

Showcase your talent and portfolio Visuals are everything on Pinterest so place your best work here

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Vine You only have 6 seconds to make an impact

Showcase your style, tips, and your work

Use hashtags to gain exposure and a following

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Twitter 140 characters to make an impact Find conversations that you and your brand can be a part of

#Stylechat – Every Wednesday at 3pm with StyleCaster. Be there and NETWORK!

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Questions?

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Recap Use social media as a means of business and self promotion

Find the platform that is right for you and your audience

Create content, mostly visuals

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Have Fun

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Thank You [email protected]

@MrMikeStreet