Mobile March Keynote-It’s A Great Time To Be Part Of Mobile
34
It’s A Great Time To Be Part Of Mobile
-
Upload
remaincomm -
Category
Technology
-
view
482 -
download
0
description
Mark Mosiniak, Director of Business Development, for Best Buy Mobile, shares his thoughts on industry observations, trends and insights and his perspectives on the current and future state of experimentation and innovation at the recent Mobile March mobile event in Minneapolis on March 27th, 2010.
Transcript of Mobile March Keynote-It’s A Great Time To Be Part Of Mobile
It’s A Great Time To Be Part Of
Mobile
Our Promise
We think there’s a better way… A better choice of phones and networks Impartial, informed advice Straightforward pricing We’re there for the life of your phone
We all know mobile phone technology is pretty amazing, but
shopping for it isn’t.
Walk Out Working™
Personalized phone setup so our customers Walk out
Working™
• Data Transfer• Personal email setup
• Bluetooth Pairing• Application install
Over 10 Years Ago
3G licenses originally signed
First Pocket PC devices
First mobile game was introduced
First Bluetooth enabled phone
3 Years Ago3 Years Ago
RIM owned the market in email centric devices
Internet browsing was possible, but not engaging
3G products hit the market in force
Apple announced the iPhone
1 Year Ago
First Android phone was released
2,500 apps on Android Marketplace
20,000 iPhones apps on iTunes
800,000,000 downloads
30,000+ apps on Android Marketplace
4G products are in the market
Android is the fastest growing platform
150,000 iPhone apps on iTunes
3,000,000,000 downloads
Today
People are transferring what they do on their PC to their phone
More than 4 billion mobile phone users worldwide
Nearly 1/3 of total US population are using the mobile internet
Instant access
Immediate gratification
Prioritized information
People want their experiences on their mobile phone to be fast, simple & solve immediate needs
Better Devices and Hardware
Better Networks
Better Applications and Usability
We Have…
We text each other instead of call
We get news and info on our phone
We use our phones as an alarm clock
We find places to eat & meet on our phone
We connect to our social networks throughout the day
We play games to unwind
We shop on our phone when we can’t make it to the store
If we lose our phone, our day is wrecked
Our Phones Are Our Lifelines
Platforms
App Stores
Form factors
Do we need this many twitter clients?
platforms
5 Ideas
Single Sign On
Blur the Lines between Customer Service and
Marketing
Online to Offline
My Phone is My Wallet
Small Businesses Need Apps Too
