MCA12 - Paul Stork - Fabrique

SCREENS & TOUCH Mobile Convention Amsterdam 2012

MOBILE USED TO BE MOBILE

MOBILE CONVENTION AMSTERDAM 2012 2

NOW IT IS EVERYWHERE


SO: SIZE DOES MATTER


BUT TOUCH MATTERS MORE


WHY BOTHER?

6 MOBILE CONVENTION AMSTERDAM 2012

WHY BOTHER? tablet 10% mobile

10%

fixed 80%


HOW?


SIMPLE HYGIENE


STRATEGIES Or tactics


SEPARATE WEBSITES


RESPONSIVE WEBSITE


TOUCH FIRST (BIG BUTTONS)


STEP BY STEP Focus on big steps


PROTOTYPE AND ITERATE


DESIGN CHALLENGE NOT TECH


SCREEN SIZE


SCREEN ORIENTATIE


DEVICE HOLDING/TOUCHING


CONTEXT


INTEGRATION


APP OR WEB? Or webapp?


APP?


QUESTIONS? And answers!


Travel