Entrepreneur 2.0 Training material. This project has been funded with support from the European Commission. Responsibility for the content of this publication reflects the views only of the author, and the Commission is not responsible for any use of the information contained therein.

Mailchimp.com

Mailchimp.com

This web 2.0 tool has been voted as one of the most attractive ones for

entrepreneurs within the Email Marketing Category

Entrepreneur 2.0 Training material. This project has been funded with support from the European Commission. Responsibility for the content of this publication reflects the views only of the author, and the Commission is not responsible for any use of the information contained therein.

Mailchimp.com

Mailchimp.com Key characteristics• Mailchimp is an online tool that allows you to

create, send, and track email newsletters

• Mailchimp.com has the main key characteristics- Approved bulk mailer - send an email to an unlimited

number of recipients at one time- Greater deliverability - ensures your emails are

recognized as safe and approved- Adherence to privacy laws – automatic unsubscribe

link

Entrepreneur 2.0 Training material. This project has been funded with support from the European Commission. Responsibility for the content of this publication reflects the views only of the author, and the Commission is not responsible for any use of the information contained therein.

Mailchimp.com

Mailchimp.com Key characteristics- Professional styling – wide variety of customizable

templates for designing polished emails- Know if people are reading your emails - Get insight

about your subscribers - Segment your lists - keep your contacts in one place

• More info in our collection of Web 2.0 tools

Entrepreneur 2.0 Training material. This project has been funded with support from the European Commission. Responsibility for the content of this publication reflects the views only of the author, and the Commission is not responsible for any use of the information contained therein.

Mailchimp.com

Key benefits for entrepreneurs• I first used Mailchimp in 2008 and loved how easy it was to create

and manage email marketing campaigns, so when it came time to select an email marketing platform for my own business, I knew what I wanted to use. The fact that it is free until you get to 2,000 subscribers sold it for me. It also integrates nicely with Shopify and Survey Monkey, two other services I use. Phillip Luebke – Founder of Brilliant Swim

• Mailchimp, a simple and effective email marketing platform I’ve used. Beautiful interface, recently updated to enhance your experience and your results and so easy to use. Karen Cummings – Co-Owner of VISION Marketing & Consulting

Entrepreneur 2.0 Training material. This project has been funded with support from the European Commission. Responsibility for the content of this publication reflects the views only of the author, and the Commission is not responsible for any use of the information contained therein.

Mailchimp.com

Key benefits for entrepreneurs• Mailchimp is a user-friendly platform that allows you to segment

and communicate with your customers. The key to business software is the user interface — a complicated program isn’t going to work for most businesses, and Mailchimp has made email marketing extremely simple. Andrew Zengilowski – CEO and co-founder of Selvera

• Thank God for a service that makes my email updates look pretty without very much work. I love the fact that MailChimp doesn’t seem to take itself too seriously (thanks to the bits of humor spattered throughout the site) and they’re very responsive when it comes to customer support. Amy Clover – Creator of 30×30 Project

Entrepreneur 2.0 Training material. This project has been funded with support from the European Commission. Responsibility for the content of this publication reflects the views only of the author, and the Commission is not responsible for any use of the information contained therein.

Mailchimp.com

How to use it effectively• How To Use Mailchimp Step By Step Full Tutorial For BEGINNERS (Free

Email Marketing) - https://www.youtube.com/watch?v=5KAnqy5YOeI

• Mailchimp Emailer Tutorial - https://www.youtube.com/watch?v=aw0vJHxCvys

• How to Integrate MailChimp & Facebook -https://www.youtube.com/watch?v=KOxI4Ekz2oE

• How To Add A MailChimp Form To Your Website - https://www.youtube.com/watch?v=IVoDTC0maW4

• Email Marketing Automation With MailChimp - https://www.youtube.com/watch?v=Nxk0qxZFf9M