Intro to new media design
Transcript of Intro to new media design
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FA102A: RESEARCH AND BRAND DEVELOPMENT
Human Spaceflight Shannon Tomascak
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Assignment One, Research
“Welcome to 2035..the Age of Surprise”http://www.kurzweilai.net/welcome-to-2035-the-age-of-surprise
Human Spaceflight Shannon Tomascak
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Assignment One, Research
- Space travel technology is rapidly advancing and there is so much potential for the future.
http://www.kurzweilai.net/welcome-to-2035-the-age-of-surprise
Human Spaceflight Shannon Tomascak
http://www.kurzweilai.net/welcome-to-2035-the-age-of-surprise
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Assignment One, Research
Human Spaceflight Shannon Tomascak
“Under the new plan NASA's focus would be the development of systems that would carry men and equipment outside of low-Earth-orbit (LEO) and successfully land them on other objects in the solar system.”
http://space.about.com/od/spacebasics/a/Future-of-Manned-Space-Flight.htm
http://upload.wikimedia.org/wikipedia/commons/thumb/3/3b/Augustine_Commission_logo.svg/250px-Augustine_Commission_logo.svg.png
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Assignment One, Research
Human Spaceflight Shannon Tomascak
http://www.collectspace.com/reviewsls_config ur ations01-lg.jpg
- NASA is in the process of building the Orion Multi-Purpose Crew Vehicle and Space Launch System for human space travel and exploration
http://www.nasa.gov/externalflash/human_space/
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Assignment One, Description of Future Product or Service
Human Spaceflight Shannon Tomascak
Advanced Space Travel for All
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Assignment Two, Naming Process
Human Spaceflight Shannon Tomascak
Selected words from the original post:Age of Surprise, Outerspace, Potential, Exploration Generated name possibilities:Explore More (created by tweaking Exploration)SpaceOut (created by tweaking Outerspace) Selected name:Explore More Justification for why that name was selected:Sounds appealing to people who like traveling and incites people to want to see more. Service sounds amusing and inviting.
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Assignment Two, Brand Character Diagram
Human Spaceflight Shannon Tomascak
Character/PersonaInnovative
Modern
Enjoyable
Honorable
ToneScientific
Revolutionary
Stunning
Novel
LanguageUnique
Admired
Sophisticated
Reliable
PurposeEntertain
Explore
Leisure
Civilize
Explore More
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Assignment Three, Logotype Research, Word from Diagram
Human Spaceflight Shannon Tomascak
Leisure
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Human Spaceflight Shannon Tomascak
Assignment Three, Logotype Research
http://www.expedia.com
http://www.amazon.com
http://www.toyota.com
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Human Spaceflight Shannon Tomascak
Assignment Three, Finished Logotype
E PLOREMORE