IN-STORE SOLUTIONS

Contents• About AOPEN• Success Stories• In-Store Solutions + nTAKE Value + nTAKE Pro + In-Store Multitouch Presenter + In-Store Showcase + DS2

+ Express Cast SDE53 + Datawall

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p. 9p. 10p. 11p. 12p. 13p. 14p. 15

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AOPEN is a leader in applied computing technology since 1996, providing digital signage and multimedia solutions for retail, transportation, automation, hospitality, medical, telecommunication and a host of other industry verticals.

Originally established as a business unit of Acer Computers, AOPEN has become a subsidiary of Wistron Group, one of the largest technology providers in the world with operations across the globe and over 50,000 employees. AOPEN Inc. is headquartered in Taiwan with local offices in America, Europe, Asia and the Pacific.

AOPEN specializes in small form factor computing and touch display technology and bundles this knowledge in out-of-the-box digital solutions, which includes hardware, software and content templates. With the OS and software already installed, the set-up is quick and easy.

Customers are expecting to be engaged and entertained while they shop. AOPEN understands the need for retailers to enhance the digital experience for their customers. The ready-made in-store signage solutions are designed to strengthen sales and support the marketing strategy of the retailer.

At AOPEN, we are firmly focused on sustainability. We manufacture durable products for reliable, green and powerful computing, offering a cost-effective investment in the future.

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Inglot Cosmetics

Eye-catching product presentation for in-store

Inglot, a cosmetics company specializing in high quality make-up products and cosmetics, enhances the beauty factor in-store through a new way of product presentation.

The WOW! factorInglot stores are typically located in shopping malls and large department stores, where it can be challenging to distinguish your brand from the competition. Inglot wanted to stand out from the crowd, and grab shoppers’ attention with a spectacular, beautiful display.

They turned to technology, seeking AOPEN’s advice on the latest ways to present products, and carry out innovative in-store marketing through digital communications.

A dazzling displayThe company installed the AOPEN In-Store Showcase running on a Digital Engine DE5100i media player. Inglot ran a 3=2 campaign on the transparent display panel with the actual products on sale presented in the box. The visual content is both informative and fun, increasing product visibility and engagement with the customer.

Measuring the effectivenessThe transparent display is more than just a showcase for products. Built inside a kiosk, it also features a video camera that can measure customers’ viewing behaviour and capture audience statistics such as gender and age group.

According to Sharon Wertheimer, Commercial Manager at Inglot Cosmetics: “Inglot is seen as a beauty expert and we wanted to extend that ethos throughout our shopping display, making it a compelling and glamorous experience while driving sales. The transparent display makes both our store and our products look more appealing, and has really helped us to achieve our goals.”

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Alexandrium

Shopping center Rotterdam Alexandrium uses interactive digital wayfinding

The Alexandrium Woonmall home decoration and interior design section in Rotterdam, the Netherlands, was completely re-designed to cater to the needs of the visitor. The challengeWith such a large ground of shopping space, the management of Rotterdam Alexandrium decided to give innovations such as digital signage and wayfinding a place in this modern shopping center. The shopping experienceA visitor of the home decoration section can now easily find the way to the shop or shops they would like to visit. Once you find the shop that you would like to visit you can select it and receive an animated route description. A QR code will also appear, so you can save the information on your smartphone. The displays will show advertisements combined with information and promotions of the mall. The advertisements will be a way of generating income for the mall, because the retailers will have the possibility to run commercial advertisements.

The benefitsA fundamental benefit of digital wayfinding in Alexandrium Woonmall is its flexibility. It can be used to display the total floorplan, interactive maps from starting point to the location, or store information such as opening hours and promotions. Visitors can also use their smartphone to directly upload the store information by scanning the QR code that is displayed on the wayfinding system. All in all a great tool to help people navigate their way through big retail centers such as Alexandrium Woonmall.

The management of the shopping center explains: “Alexandrium Woonmall has been transformed into a real shopping experience thanks to the renovations.”

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Endota Day Spa Customer Engagement and Product Upsell

Designed for the captive salon customer, endota day spas can promote treatments and products while connecting with customers in-store.

A completely client-managed web-based solution includes:

+ Social media integration+ SMS to m-site functionality+ Video on screen+ Measuring advertisements+ Local area marketing+ Loyalty sign-up

Puckles Bakery Easy-to-update Menu Boards with Mobile Integration

2x 42” above-counter screens were installed to enhance customer engagement in-store. The screens push just-in-time promotions and specials scheduled to the time of day — breakfast, lunch and dinner — and the easily-managed menu allows Puckles’ staff to update prices from essentially anywhere in the world.

+ Running just-in-time or time limited promotions+ Modifying specials to suit the time of day+ Integrated mobile app enables customers to order ahead to avoid the queue+ SMS notifications ensures customers know when their order is ready+ Customers can order directly from their table via a wall-mounted device or their smart-phone

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Wendy’s

Wendy’s Restaurants in Moscow uses AOPEN Digital Engine for power and reliability

Wendy’s is an international fast food chain with over 6,600 restaurants worldwide. Wendy’s Russia was looking to use innovative technologies for managing content on digital menu screens.

According to Tatyana Meksicheva, Marketing Director at Wenrus Restaurant Group (Wendy’s): ”Wendy’s core value - “Quality is our Recipe” is a timeless guideline for Wendy’s franchises. It is also the guideline for choosing the right in-store design and solutions.”

+ Reliable solution + Easy control and centralized management+ Attractive design to promote brand identity

First Choice Liquor

Increased Customer Interactivity through Self-Service Tablet

Part of a synchronized omni-channel consumer campaign this self-service tool assists customer with selection of the most appropriate wines.

Web-based content delivered to touch-screens instore. Operates in online or offline modes.

+ Improve customer satisfaction by using the handy wine selector + Enable advertising revenue through offering commercial advertising space for video clips+ Add extra entertaining information to enhance the shopping experience

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AOPEN uses the latest developments in information technology, aiming to strengthen digital communications within a retail environment.

AOPEN focuses on consumer behaviour and recognizes that Omnichannel Marketing is an essential part of the retail experience. Digitization allows for a creative and innovative approach to communication. Online and mobile marketing can be used to strengthen your sales and marketing strategy. Communicate with your target audience through online channels in your own store to boost sales by actively stimulating the interaction between your brand and consumers.

Research shows that omnichannel customers spend up to 30% more when digital screens are present, according to IDC Retail Insights. The bulk of purchasing decisions are made within ten feet of the cash register, so offering more visual, interactive information in the right locations is key.

The future holds even more excitement for in-store communications. Retailers will be able to take the experience much further by hooking the digital content in with the physical space. Mobile commerce and smart communications technology have enjoyed significant adoption globally with further growth predicted for the coming years.

AOPEN offers a wide variety of plug and play digital communications solutions for in-store environments.

In-StoreSolutions

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nTAKE Value

Influence the buying behaviour of your audience with the nTAKE digital menu board solution. Highlight menu items with appealing images or video and modernize the look and feel of your restaurant or deli at the same time. The nTAKE value allows you to control your in-store communications and focus on promoting specific products.

+Drive up to two digital menu boards +Supports major media formats +Includes prebuilt templates and the ability to create your own lay-out

Software

OS Windows embedded standard 7

Digital Signage Dynasign LE2Application

Manage up to 30 players per serverAllows advanced scheduling

Supports a wide variety of elements, including: - Images (JPG, PNG, BMP) - Video (H264, WMV, Mov. Flash)- HTML pages - RSS feeds

nTAKE Value Includes:

With this solution you are able to improve the interior of your restaurant or deli environment and inform your customers about the latest specials.

The nTAKE Value is a simple plug-and-play solution especially designed for restaurant owners and franchisees to easily create unique digital menu boards. Other advantages of the nTAKE Value are:

The advantages of nTAKE Value

Supports up to two full HD screens1

2 Enhance customer engagementnTAKE Value gives you the opportunity to show the customer the most recent offerings on the daily menu. With the ability to create appealing and relevant content from the many prebuilt templates, the nTAKE solution attracts and informs customers when needed.

3 Control content from a single location on demandnTAKE comes with a powerful content manager, allowing owners to engage with customers while providing the best return on investment. Update menu items and price changes across multiple screens in different locations. nTAKE allows you to control and update your screens via the internet, ensuring brand consistency and content management from any place in the world, to all locations.

Media Player DE35-HD

Dimensions 166 x 48 x 157 mm

Weight 1.03 kg

High Performance AMD Technology

Memory 2 GB DDRIII SO-DIMM

Storage 320 GB

Audio Stereo / 5.1 CH with HDMI

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nTAKE ProThe nTAKE Pro is especially designed to provide the support that a restaurant or deli owner needs. With the possibility to add up to four full HD screens to your interior, the nTAKE Pro takes your in-store communication to another level.

+Drive up to four digital menu boards +Support the major media formats +Remotely manage up to 30 media players within the same network

Software

OS Windows embedded standard 7

Digital Signage Dynasign LE2Application

Manage up to 30 players per serverAllows advanced scheduling

Supports a wide variety of elements, including: - Images (JPG, PNG, BMP) - Video (H264, WMV, Mov. Flash)- HTML pages - RSS feeds

nTAKE Pro Includes:

The AOPEN nTAKE Pro media player is powerful enough to support up to four Full HD screens, which can be viewed in either landscape or portrait mode.

The nTAKE Pro is a powerful plug-and-play solution designed for managers and restaurant owners who expect the best from their digital menu boards.

The advantages of nTAKE Pro

Supports up to four full HD screens1

2 Enhance customer engagementnTAKE Pro allows you to simultaneously show the consumer the most recent offerings and the daily menu. With the ability to create appealing and relevant content from the many prebuilt templates, the nTAKE Pro solution attracts and informs customers when needed.

3 Control content from a single location on demandThe nTAKE Pro package includes a dynamic content manager, which allows owners to learn more about their customers whilst getting the best return on investment. nTAKE Pro allows you to control and update your screens via the internet, ensuring brand consistency and content management from any place in the world, to all locations.

Media Player DE6140

Dimensions 166 x 48 x 157 mm

Weight 1.12 kg

High Performance AMD Technology

Memory 2 GB DDRIII SO-DIMM

Storage 320 GB

Audio Realtek HD Audio Codec ALC662

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Engage customers through Interactive Touch Technology. Inform and entertain your customers through a 15”, 19” or 22” touch display with software suite. Give product information in a playful manner or create a product brochure selector that enables people to send brochures to their email address.

+ Easy to install and manage + Gather customer information + Give product information+ Enhance the in-store experience

In-Store Multi-touch Presenter

In-Store Multitouch Presenter 22

Dimensions 526 x 333 x 33 mm (W x H x D) Touch PanelPCT Multi Touch Surface (10 point touch) Pencil Hardness = 7H per ASTM D3363 Pen Hitting: more than 20,000,000 times (loading 180g)

Weight 6kgButton/Indi-cator

Power button, monitor function buttons,HDD indicator (red) Power indicator (blue)Mass Storage 2.5” SATA III HDD x1

CPU 3rd Generation Intel® Core™ i3 processor

System I/O

DC 19.5V Jack x1RS232 Port (Monitor) x2HDMI Out Port x1RJ45 LAN Jack x1USB2.0 x6 USB 3.0 x2Line-out x1, Mic-in x1

Memory Supports: 2x DDRIII SO-DIMM

Video HDMI Output x1

LAN

Intel Gigabit Ethernet10/100/1000Built-in WiFi Antenna WiFi card included (b/g/n) OS Windows 7 Embedded

Includes 2 professional templates to visually enhance your message

Audio Realtek ALC886 Includes 12 Professional Applications

Accessories

Wall Mount Kit x1120W Power Adapter x1Power Cord x1Utilities & Drivers CD x1

LCD Default Resolution: 21.5” (1920x1080)Maximum Brightness: 250 Nits

Aspect Ratio/ Resolution 16:9/Full HD

33mm

*Also available in 15” and 19”, specifications on request.

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Software Suite

OS Windows 7 Embedded Pre-Installed

Includes 30+ professional templates to visually enhance your message

Easy to use: design, schedule and play your message in 3 simple steps

Supports a wide variety of elements, including: - Images (JPG, PNG, BMP) - Video (AVI, SWF, WMV)- Adobe Flash

Media Player DE35-HD

Dimensions 166 x 48 x 157 mm

Weight 1.03 kg

High Performance AMD Technology

Memory 2 GB DDRIII SO-DIMM

Storage 320 GB

Audio Stereo / 5.1 CH with HDMI

Transparent Display

Dimensions 788.9 x 486.4 x 324.7 mm

Weight 32 kg

Resolution 1366x768

Connectivity VGA + HDMI

Contrast Ratio 4000:1

Power 100-240V

Audio 2W x 2

Present a product via a transparent display where the product can be placed inside the box. Thanks to the transparency of the display; video, images and other animated graphics can be displayed in front of the product. The eye-catching display will attract customers towards your product while providing them with information. + Innovative product advertising + Increase product visibility + Enhance the shopping experience

In-Store Showcase

In-Store Showcase

Solution Includes:

Upload your logos, images, video files, flash files and other relevant content to the media server.

Set-up and installation are made easy with the operating system and the Solution To Go Software Suite pre-installed, it’s literally plug & play.

Software Suite

Upload your Content1

2 Design your ChannelStart off by simply using one of the 30+ templates included in the package as your standard template. Or create an entirely personalised template to suit your brand style.

3 Schedule your ContentCombine elements and pages from your narrowcast into a central scheduling system. Predetermine which content will be shown at which precise time.

Follow these three easy steps to create your own digital message:

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Software Suite

OS Windows 7 Embedded Pre-Installed

NVR Software: Axis Camera Companion

Record and monitor up to 6 cameras

Signage Software: DISE One

Fully Functional Single Screen Signage

Supports a wide variety of media and dynamic effects

Media Player DE67-HAI

Dimensions 166 x 48 x 157 mm

Weight 1.03 kg

High Performance 3rd Generation Intel® Core™ i5-3320M+ Technology

Capable of Dual Screen Output by DVI-I and Displayport/HDMI

Memory 4 GB DDRIII SO-DIMM

Storage 320 GB x 2 (RAID)

Audio Stereo / 5.1 CH with HDMI

2 x IP Camera M1013

Compact indoor networked video camera

Dimensions 59 x 95 x 41 mm

Frame Rate 30 FPS

Resolution SVGA

Local Storage Edge storage (mi-croSD/SDHC slot)

Lens 2.8 mm: 67 view, F2.0, fixed iris

PTZ Digital

Security Movement Detection & Sabotage Alarm

DS2 Add digital signage to the traditional security/surveillance system. Make use of the available video feed provided by your digital surveillance solution and deliver more targeted messaging to your audience. Manage both video surveillance and digital communication with a single system in order to enrich the shopping experience and to optimise the security. The combination of Signage & Surveillance allows you to:+ Lower the Total Cost of Ownership+ Increase Return on Investment+ Enhance your Security Feed

The AOPEN Digital Engine included in this package is so powerful that it can operate your local signage network and at the same time handle up to 6 HD cameras. So with a single solution you are able to combine multiple applications, resulting in a lower Total Cost of Ownership (TCO).

The advantages of DS2

Lower the Total Cost of Ownership

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Increase Return on InvestmentThe DS2 solution will add digital signage to the traditional security/surveillance system, by making use of the available video feed provided by your digital surveillance solution, to deliver more targeted messaging to your audience. It will also enable you to advertise on your security monitors facing your audience, which you often see in a retail environment. This will make the digital surveillance network not only an investment, but it can also generate an increase in sales turnover through targeted digital signage.

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The DS2 solution gives you the opportunity to enhance your security feed in a playful manner. Add digital signage to the traditional security/surveillance system, by making use of the available video feed provided by your digital surveillance solution, to deliver more targeted messaging to your audience.

Enhance your Security Feed

DS2 Solution Includes:

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An entry level media player that leverages the power of Android architecture. The devices comes including web based CMS for simple and quick instalment to deliver rich, engaging multimedia solutions. + Create interactive presentations with a single click+ Use asset tags and GPS location to distribute specific content to specific players + Analyse click rates and impressions and/or bill advertisers based on these figures

Express CastSDE53

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Model name Express Cast SDE53

Feature Freescale ARM Cortex™i.MX53 1 GHz processor

Kernel • i.MX53 1 GHz• 1 GB DDR3 Memory• EMMC 4G

Display HDMI Connector x1

Audio Type Freescale SGTL5000 Audio Codec

Channels Stereo/5.1 CH with HDMI

Line-out Jack x1

Mic-in Jack x1

Expansion Connector Wireless option: Wi-Fi or 3G

OS Compatibility Android 2.3

Connec-tivity

SD/MMC Card slot

x 1

10/100 Base-T Ethernet port

x 1

High-Speed USB Port Hosts

x 2

COM Port x 1

Audio Set

Line-Out

x 1

Mic-in x 1

Power Adapter 3A, 5V

Upload your logos, images, video files, flash files and other relevant content to the media server.

Set-up and installation are made easy with the included web based content management system. This preconfigured system enables you to use rich media content to create an entirely personalised channel to suit your brand style.

Web-Based Content Management System

Upload Your Media Files

Schedule Your ContentThe options for creating your own channel are endless. Combine elements and pages from your narrowcast into a central scheduling system. Predetermine which content will be shown at which precise time.

Follow these two easy steps to create the ideal channel:

Plug & Play

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Datawall

DE67-HAI Package

DE6140 Package

DE7200 Package

Engine Core Package

The Datawall DE67-HAI package includes software which gives you the possibility to schedule and control unlimited clusters and auxiliary devices such as sound and light. It is even possible to remotely control your media productions via smart mobile devices.

The Digital Engine DE6140 makes sure your complex, high performance media productions run smoothly. This Datawall solution is capable of driving four Full HD display devices. Together with the flexible and powerful display software, which offers a very high graphical performance, you are able to create the most challenging and spectacular media productions.

In a typical Datawall set-up there is an AOPEN Digital Engine DE7200 computer running production software connected to an unlimited number of DE6140 display computers, all on a standard TCP network. The Datawall DE7200 package allows you to create and preview your productions easily.

The Engine Core package consists of an RDM module for redundant power management and an Engine Core 700. This package can be extended to your specific configuration wishes.

Especially developed for multisystem situations

Create and preview your own media productions

Playback your productions

For content distribution and cluster control

Datawall is a complete modular solution that covers content production, distribution and playback for simple symmetric walls as well as complex, demanding architectural video walls and multi-projector scenarios. Based on AOPEN hardware with pre-installed video wall software, this solution guarantees an unsurpassed performance.

There are currently four available packages: +DE67-HAI package +DE6140 Package +DE7200 Package +Engine Core Package

Includes: DE67-HAI + 2HDD (for redundancy) + Datawall software

Includes: DE6140 + display software.

Includes: DE7200 + production software.

Includes: Engine Core 700, 19” sliding rails, RDM module. The package can be extented to your specific wishes.

Contact us:request@aopen.com

www.aopen.com

AOPEN Europe

Stadionlaan 151-153 5246 JT Rosmalen

The Netherlands

Tel: (+31) 73 646 6400

AOPEN North & South America

2890 Zanker Road, Suite 101 San Jose, CA 95134 USA

Tel: (+1) 408-586-1201

AOPEN Asia & Pacific

5F., No.15, Ln. 128, Sinhu 1st Rd. Neihu DistrictTaipei, 114, Taiwan

Tel: (+886) 2 7710 1195

AOPEN Europe

Stadionlaan 151-153 5246 JT RosmalenThe Netherlands

Tel: (+31) 73 646 6400

AOPEN China

NO. 1698, Yishan Road, 301 Room, Xing Di Building, Shanghai, China

Tel: (+86) 216 225 8622

AOPEN Australia & New Zealand

Level 2, 6 Palmer Parade Cremorne, Victoria 3121, Australia

Tel: (+61) 3 9427 7379

AOPEN Japan

3F, Daiichi-denpa Bldg, 2-4-4 Sotokanda Chiyoda-ku, Tokyo 101-0021 Japan

Tel: (+81 352 981 668

The specifications depicted in this document may be subject to change without prior notice. Product images displayed are representative of use and for illustration purposes only.Ability to display content has many contributing factors including the software used. All trademarks are copyright of their respective owners. © AOPEN Inc. 2015. All rights reserved.