IEEE Membership Development Conference Call / Web Cast

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IEEE Membership Development Conference Call / Web Cast Lee Stogner Chair, IEEE Membership Recruitment and Recovery Committee [email protected] Cathy Downer MGA Staff - Membership Development [email protected] 19 September 2009

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IEEE Membership Development Conference Call / Web Cast. 19 September 2009. Lee Stogner Chair, IEEE Membership Recruitment and Recovery Committee [email protected] Cathy Downer MGA Staff - Membership Development [email protected]. Preview Topics - PowerPoint PPT Presentation

Transcript of IEEE Membership Development Conference Call / Web Cast

Page 1: IEEE Membership Development        Conference Call / Web Cast

IEEE Membership Development Conference Call / Web Cast

Lee StognerChair, IEEE Membership Recruitment and Recovery [email protected]

Cathy DownerMGA Staff - Membership [email protected]

19 September 2009

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Preview Topics

Associate Membership: Hidden Asset for the IEEE

Business Cycle Spotlight

MD Kit Mailing

Membership Statistics & Goals Update

August 2009

Updates / Wrap-Up / Direction

Open Floor Q&A

Subject Appendix: SAMIEEE and Arrears Recovery, Step by Step

Today’s Edition …

Membership Development Web Cast

Web Cast Etiquette: Ask questions using the online chat feature. Technical assistance: [email protected]

Slide 2

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Today’s Speakers …

Membership Development Web Cast

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Slide 3

Lee StognerChair, MRRC

Jaime MoeschDirector, Member Strategy

Zak CohenRegion 6 MD Chair

Cathy DownerMD Manager

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Webcast presentation available on MD virtual community at https://www.ieeecommunities.org/ieee.md.net in the files section

Attendee lines are muted, except for speakers. To un-mute your phone during the Q&A portion, press *6. To mute your phone again, press *6.

Please ask topical questions using the chat box

For technical-assistance, e-mail to [email protected] any time during webcast

This webcast is recorded. Presentation and audio will be available as an “on-demand” resource – URL and announcement to be posted in the MD Virtual community

Web Cast Notes

Slide 4Membership Development Web Cast

Web Cast Etiquette: Ask questions using the online chat feature. Technical assistance: [email protected]

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Slide 5Membership Development Web Cast

Web Cast Attendance Roll Call

Use the Chat box.

Please type in your name/ title/location

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Membership Development Webcast Slide 6

Zachary CohenRegion 6 Membership Development [email protected]

Preview Topic

Associate Members: Hidden Asset for the IEEE

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Why Do We Care?Increase our membership– Not fight over the same group year after year

– Increases our financial bottom line

Increase our volunteer pool– Have more people available for open positions

Add a new perspective– Political Influence of a varied membership

Membership Development Web Cast Slide 7

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What is an Associate Member?

A technical or non-technical applicant who does not meet the qualifications for Member grade, but who would benefit through membership and participation in the IEEE

Those who are progressing, through continuing education and work experience, towards the qualifications for Member grade

Membership Development Web Cast Slide 8

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What Is A Full Member?Either:

(a) An individual who shall have received a three-to-five year university-level or higher degree (i) from an accredited institution or program and (ii) in an IEEE-designated field

(b) An individual who shall have received a three-to-five year university-level or higher degree from an accredited institution or program and who has at least three years of professional work experience engaged in teaching, creating, developing, practicing or managing in IEEE-designated fields

(c) An individual who, through at least six years of professional work experience, has demonstrated competence in teaching, creating, developing, practicing or managing within IEEE-designated fields

Membership Development Web Cast Slide 9

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Upgrade To Member

A candidate must be regularly employed in IEEE-designated fields with a combination of education and work experience for at least six years and has demonstrated competence in work of a professional characterThe designated fields are: Engineering, Computer sciences and information technology, Physical sciences, Biological and medical sciences, Mathematics, Technical communications, education, management, law and policyEducational experience is credited as follows: three years for a baccalaureate degree in an IEEE-designated field; four years if you hold a baccalaureate and masters degree; and five years if you hold a doctorate

Membership Development Web Cast Slide 10

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Upgrade To Member

Case 1. An applicant/nominee has no degree and has worked for many years in the electric industry as a technician. Six years ago, he/she accepted an engineering level position and has continued with it since that time. Result: ApprovedCase 2. An applicant/nominee has one or more degrees that are not in an IEEE-designated field but has worked for the past six years of professional character in an IEEE-designated field. Result: ApprovedCase 3. An applicant/nominee is an executive who, for at least six years, has had under his/her direction important technical, engineering, or research work in IEEE-designated fields. Result: Approved

Membership Development Web Cast Slide 11

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Associate Members

Are entitled to attend meetings

Can vote only on matters presented to groups of members (such as Societies and Sections)

Can be appointed to committees with the right to vote when specifically approved by the Board of Directors  

Membership Development Web Cast Slide 12

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Quick Assessment

Target people who: Have less than 6 years in the industry Are not in an IEEE designated field Want to be associated with an internationally

known professional organization (IEEE)

Energetic go-getters

Membership Development Web Cast Slide 13

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Who Are These People?

Sales personnel – Can help with recruiting, advertising, fund raising, etc. We can help them meet people and learn the industry

General management – Can run committees, help organize/run events

Membership Development Web Cast Slide 14

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Who Are These People?

Office Personnel and Office Managers – Want to get ahead and learn from technical people. – We can set up technical training programs

which can be used for meeting credit or PACE events

Advertising people – Can help in recruiting, advertising, etc.

Membership Development Web Cast Slide 15

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Who Are These People?

Senior Executives – CFOs and CEOs who have come up through non-technical paths can help us with fund raising, advertising, free meeting spaces, Speakers, etc.

Politicians – ‘Nuff said

Any ideas?

Membership Development Web Cast Slide 16

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Who Should be Approached?

Target technical department heads– They will pull in their engineers

– They may provide intangibles

Former engineering students who have changed fields

Technical people without EE degrees

Membership Development Web Cast Slide 17

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Keep Them!

Associate members should be challenged with positions of responsibility

Associate members should have technical training available and help with job searches

Associate members should be helped to upgrade if desired

Associate members must be retained

Membership Development Web Cast Slide 18

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SummaryWe started out 125 years ago with only electrical and broadcast engineers. We have added other technical engineers over the years. Now is the time to add other individuals that will further our mission and vision

The IEEE vision is to advance global prosperity by fostering technological innovation, enabling members' careers and promoting community worldwide

Membership Development Web Cast Slide 19

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Thank you !

Membership Development Web Cast

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Slide 20

[email protected]

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Membership Development Webcast Slide 21

Business Cycle Spotlight

MD Kit Mailing

Presented by:

Cathy Downer Membership Development [email protected] September 2009

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MD Kit Mailing: Where they wentSection MD, Society MD and Student Branch officers – if no section MD officer, went to Section Chair

2153 kits sent out worldwide

1st Group: International student kits mailed first, followed by domestic (U.S. & Canada) student kits

2nd Group: International higher grade kits mailed, followed by domestic (U.S. & Canada) higher grade kits

Kits separated by – Grade (student and higher grade)– Size of kit based on entity’s membership: small, medium and large– Regions 1-6, 7, 8-10

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Slide 22Membership Development Web Cast

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MD Kits: What is New?Updated MD Manual– Appendix pulls out templates, SAMIEEE Tutorial &

Dashboard, MD Org Chart & Contacts, Resources & Links

– Includes First Year Member Experience content with Best Practices Checklist

– Input from MD Volunteers to Calendar & Monthly Checklist

– Updated Member Benefits listing

First Year Package containing information sheet with cards & envelopes

Promotional items

vTools & Top 40 Electronic Resources product sheets

Membership Development Web Cast Slide 23

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MD Kit Professional Grade Contents

Updated MD Manual

2010 Membership Recruitment brochure

2010 Membership Application Pad

MGM Brochure and MGM Cards

Promotional Poster for IEEE membership

Promotional items

IEEE Product Sheets (IEEE.tv, memberNet, Mentoring Connection, myIEEE)

STEP Manual

First Year Package with Cards

Additional IEEE information: vTools & Top 40 Electronic Resources Product Sheets, Society flyers, IEEE Humanitarian Brochure

Slide 24

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Membership Development Web Cast

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MD Kit Student Grade ContentsUpdated Student MD Manual

2010 Membership Recruitment brochure

MGM Brochure and MGM Cards

Promotional Poster for IEEE membership

Promotional items

IEEE Product Sheets (IEEE.tv, memberNet, myIEEE)

STEP Manual

Student Competition flyers (IEEE Xtreme, IEEE Change the World)

Additional IEEE information: IEEE Education flyer, Computer Society flyer, IEEE Humanitarian Brochure

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Membership Development Web Cast Slide 25

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Thank you !

Slide 26Membership Development Web Cast

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[email protected]

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Membership Development Webcast Slide 27

Membership Statistics & Goals Update

August 2009

Presented by:

Jamie MoeschDirector, Member [email protected]

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August 2009 Snapshot

Slide 28Membership Development Web Cast

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Slide 29Membership Development Web Cast

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2009 Membership Retention Goals & Progress

• Thank you to the MD team for its focus on retention – it made a difference

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Slide 30Membership Development Web Cast

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Year-over-Year Monthly Growth – Total Membership

367,613

Up 3.5% from prior month

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Slide 31Membership Development Web Cast

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Year-over-Year Monthly Growth – Higher-Grade Membership (including GSM)

Now recognizing August student elevations in August statistics reporting (rather than December)

Will create short-term anomaly in year-over-year reporting August through November

All to be reconciled in December, for 2009 and annually thereafter

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Slide 32Membership Development Web Cast

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Year-over-Year Monthly Growth – Student-Grade Membership (including GSM)

Now recognizing August student elevations in August statistics reporting (rather than December)

Will create short-term anomaly in year-over-year reporting August through November

All to be reconciled in December, for 2009 and annually thereafter

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Slide 33Membership Development Web Cast

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Active Membership by Region

Now recognizing August student elevations in August statistics reporting (rather than December). Short-term anomaly in year-over-year reporting of higher-grade and student membership August through November

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Membership Development Web Cast

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Slide 34

Year-over-Year Society Membership

Society MD DispositionRespective Sum

TotalsInfluence of Large Societies

Aggregate Total Memberships Across 38 Societies

(1,687)

Growth > 1%: 23 Societies + 7,047 Power & Energy + ~ 1,200

+ / - 1%: 5 Societies + (53)

Decline > 1%: 11 Societies (8,681)Computer Society (~ 4,350)Communications Society (~ 2,900)

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Membership Development Web Cast

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Slide 35

Year-over-Year Society Membership, Detail (cont.)

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Year-over-Year Society Membership, Detail (cont.)

Membership Development Web Cast

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Membership Development Web Cast Slide 37

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Year-over-Year Society Membership, Detail (cont.)

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Slide 38Membership Development Web Cast

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Year-End Projection, as of July …

394, 750

Forecasting in the range of 390,00 – 392,500

Anticipate declines in year-over-year reinstatement performance

Not seeing a pick-up yet in HG recruitment

Prior all-time record for total IEEE membership: 382,483

Recruitment is now the primary growth-driver of membership for the balance of 2009

( if we maintain our present month’s, year-over-year gains )

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Slide 39Membership Development Web Cast

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Update: Upgraded Methodology for Calculating Retention …

“Unique-Matching” of Membership Records

Unique-matching compares unique member records at the beginning and conclusion of the membership year, 16 August through 15 August.

Impact:

The unique-matching methodology will not materially impact long-term trending for total membership retention rates.

One-year, downward correction in the higher-grade retention rate (in total, by about 1.0%); correction accounts for the August student elevations now being included in the higher-grade renewal opportunity for the subsequent membership year.

One-year, upward correction in the total student retention rate.

Corrections will fluctuate among IEEE’s Regions; influenced by the proportion of student members (and their August ‘09 elevations) to the total membership of each Region.

Page 40: IEEE Membership Development        Conference Call / Web Cast

To subscribe to receive the ‘MD Monthly’ newsletter via e-mail:

Send and e-mail message to [email protected] with a blank subject line. In the body of the message, type in:

Subscribe MD-ALERT-ALL

In Closing … MD Monthly Newsletter – Analysis & Direction

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Slide 40Membership Development Web Cast

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Thank you !

Slide 41Membership Development Web Cast

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Membership Development Webcast

Updates & Reminders / Direction

Presented by:Lee StognerChair, IEEE MRRC

Slide 42

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Membership Development Web Cast Slide 43

January through April– 85% effort - Retention / Arrears Recovery– 15% effort - Recruitment

May through August– 15% effort - Arrears Recovery– 85% effort - Recruitment

September through December– 85% Recruitment– 15% Renewal monitoring

All the while … MD Staff support:• Retention / arrears recovery campaigns, electronic and print (through August)• Recruitment / incomplete applications / reinstatement campaigns (monthly)• Recruitment / authors outreach (May timeframe)

Wrap Up / Direction – MD Prioritization

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Membership Development Web Cast Slide 44

2010 Membership Year Renewal / Recovery Schedule

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Slide 45Membership Development Web Cast

First-Year Member Strategy & Engagement

How can we …

Improve the personal outreach to new members ?

Recognize new members in our local communications and newsletters ?

Offer special recognition or events for new members ?

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Global Student Competition Update

IEEEXtreme – Registration is Open, www.ieee.org/xtreme

– Over 240 teams registered in the first two weeks. (already 100 more teams than last year.)

– Help promote the competition. Print-on-Demand Flyers, Posters, and Web Banners are available at http://www.ieee.org/web/volunteers/membership_dev/competitions.html

Presidents’ Change the World– New website and submission form to be launched the week of 21

September.

– Print-on-Demand material coming soon.

Slide 46Membership Development Web Cast

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Page 47: IEEE Membership Development        Conference Call / Web Cast

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Membership Development Web Cast Slide 47

Future MD Webcast Topics & Speakers – Tentative Schedule

OCT

Society Membership Initiative (follow-up update)– Rangachar Kasturi, Past President, IEEE Computer Society

NOV

Conference Member Recruitment Program

DEC

XXX

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Slide 48Membership Development Web Cast

Saturday, 17 October 2009

Wrap Up / Direction – Next Webcast

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Thank you !

Slide 49Membership Development Web Cast

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Open Floor Q&A

Membership Development Webcast Slide 50

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APPENDIX

Slide 51Membership Development Web Cast

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IEEE Designated Fields

Engineering

Computer Sciences & Information Technology

Biological & Medical Sciences

Mathematics

Physical Sciences

Technical Communications, education, management, law & policy

Slide 52Membership Development Web Cast

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Page 53: IEEE Membership Development        Conference Call / Web Cast

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Membership Development Web Cast Slide 53

Updates & Reminders – MD Dashboard

One-stop interface containing modules of commonly-queried member data

– Data modules display data corresponding to Volunteer access privileges

– E.g., New members, members in arrears

Data modules refreshed upon log-in. Queries automatically launched in back-ground

Each Volunteer will need to configure his / her dashboard

– See Webcast presentation in Appendix for step-by-step instructions

For one-on-one assistance, contact Cathy Downer – [email protected]

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Appendix

The SAMIEE / MD Dashboard – Step-by-Step Configuration

Membership Development Webcast Slide 54

Prepared by:Helen ShiminskyMGA Information Process SpecialistContact: [email protected]

Cathy DownerMGA MD ManagerContact: [email protected]

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MD Dashboard AccessOpen SAMIEEE home page at www.ieee.org/samieee

Click on “Access Geographical Membership Statistics” , sign-in using your IEEE web account

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Slide 55Membership Development Web Cast

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Opening Dashboard

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Click to add content at middle of screen

Slide 56Membership Development Web Cast

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Selecting Queries available from “My Folder” or “Shared Folders” to pull into the dashboard

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Slide 57Membership Development Web Cast

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Find “Shared Folders”, Click on SAMIEEE to open, Click on Subfolder “Geographic Predefined Queries”

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Slide 58Membership Development Web Cast

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NEW Files in Predefined Queries – labeled (MD)

(MD) Members Joining in Past 30 days(MD) All Members Joining since beginning of membership year(MD) Members in Arrears (contact info)(MD) Inactive Members (contact info)

New

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Slide 59Membership Development Web Cast

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Find the document(s) you want to select. Left mouse click and drag (individually) to the blue shaded area on right and drop the file

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Slide 60Membership Development Web Cast

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Dashboard Set up

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Slide 61Membership Development Web Cast

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Slide 62Membership Development Web Cast

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Select “Reports Link”Select “Download” optionClick on OK

This will make the “Download” option available for this Dashboard Query. It must be repeated for each individual query being selected.

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Slide 63Membership Development Web Cast

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Completing the Query Download

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Slide 64Membership Development Web Cast

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Complete the query selection and set properties, time to SAVE!

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Slide 65Membership Development Web Cast

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Queries will run/refresh each time you open your dashboard. Once the queries have completed pulling the data, they will all

appear in your dashboard.

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Slide 66Membership Development Web Cast

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Slide 67Membership Development Web Cast

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To add, change or delete selected reports

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Slide 68Membership Development Web Cast

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Completing changes and save

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Slide 69Membership Development Web Cast

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Re-entering the Dashboard

Queries will run/refresh each time you open your dashboard. Note: refresh can complete at different times for each query selected. Once the queries have completed pulling data, they will all appear in your dashboard.

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Slide 70Membership Development Web Cast

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Printing your queries

Queries can be printed to a HTML or PDF formatted page

To pull into Excel, user must highlight and copy each report individually and paste into an Excel spreadsheet.

From Excel you can then sort the data and rearrange columns as you wish

Any refining of the process to print will be forwarded

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Slide 71Membership Development Web Cast

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Appendix

Field Team Resources

Presented by:Lee StognerChairIEEE MRRC

Membership Development Webcast Slide 72

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If the MGA is Successful …

IEEE member satisfaction & relevance is growing and reflected in improved retention and total membership

The MGA is a data-driven organization that proactively anticipates and reacts to the needs of the member and the profession

The MGA facilitates recruitment, training, development of IEEE volunteer leaders

The MGA facilitates successful regions, sections, chapters, and affinity groups

The MGA is responsible for all aspects of member and membership activities with the IEEE

The MGA ensures a “home(s)” for every member

Technology professionals will understand IEEE membership’s importance in their careers

The MGA will develop sections, and regions and reward them based on their measured success

The MGA facilitates communications and engagement opportunities for IEEE members in multiple ways

IEEE and its members’ achievements are universally recognized

MRR Team Development – Engagement

Alignment with the new MGA mission and values

Volunteer & Staff partnership

MD position vacancies

Regional Training

Partnering across IEEE

MD Portal & Virtual Community

Membership Development Web Cast

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Slide 73

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R3 – Lee Stogner

R4 – Tarek Lahdhiri

R8 – Aleksandar Szabo

R7 – Kathleen Chafe

R9 – Tania Quiel

R5 – Robert Shapiro

R2 – Wole Akpose

R6 – Zak CohenR1 – Dr. Ravi Todi

R10 –Zhisheng Niu

The Regional “Field Team” (2009)

Slide 74Membership Development Web Cast

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Lee Stogner IEEE MGA [email protected] Todi R1 [email protected] Akpose R2 [email protected] Stogner R3 [email protected] Tarek Lahdhiri R4 [email protected] Shapiro R5 [email protected] Cohen R6 [email protected] Chafe R7 [email protected] Narasimhan R7 [email protected] Szabo R8 [email protected] Quiel R9 [email protected] Zhisheng Niu R10 [email protected] Downer IEEE Staff [email protected] Day IEEE Staff [email protected]

The Regional “Field Team”

Slide 75Membership Development Web Cast

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ChairAdrian Pais ([email protected])Region 8, Benelux Section

2009 MGA GOLD CommitteeSlide 76Membership Development Web Cast

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Past ChairSoon Wan ([email protected])Region 1, Boston Section

MGA GOLD Representative #1William Serre ([email protected])Region 4, Iowa-Illinois Section

MGA GOLD Representative #2Yasuharu Ohgoe ([email protected])Region 10, Tokyo Section

TAB GOLD Representative #1Ravi Todi ([email protected]) Region 1, Mid-Hudson Section

TAB GOLD Representative #2Xavier Perez Costa ([email protected]) Region 8, Germany Section

Region 1 GOLD CoordinatorUri Moszkowicz ([email protected])Boston Section

Region 2 GOLD CoordinatorRachel Andre ([email protected])Baltimore Section

Region 3 GOLD CoordinatorWah Myint ([email protected])Atlanta Section

Region 4 GOLD CoordinatorAisha Yousuf ([email protected])Atlanta Section

Region 5 GOLD CoordinatorJeffry Handal ([email protected])Baton Rouge Section

Region 6 GOLD CoordinatorRussell Hunter ([email protected])Orange County Section

Region 7 GOLD CoordinatorDaniel Coode ([email protected])North Saskatchewan Section

Region 8 GOLD CoordinatorJoão Figueiras ([email protected])Denmark Section

Region 9 GOLD CoordinatorGaspar Agñó ([email protected])Argentina Section

Region 10 GOLD CoordinatorHelene Fung ([email protected] )Western Australia Section

www.ieee.org/gold

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Membership Development Portal – www.ieee.org/md

Slide 77Membership Development Web Cast

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Membership Reports

MD Virtual Community

SAMIEEE access

Membership Development Manual

Member benefits at a glance

Recruitment programs and tools

MD Kits – online order form

Benefit Development Toolkit: Regions 7-10

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Online Order Form – www.ieee.org/mdsupplies

Slide 78Membership Development Web Cast

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The web page to join the IEEE www.ieee.org/joinThe web page for MD volunteers www.ieee.org/md The web page for IEEE benefits– www.ieee.org/benefits

Your Region web page www.ieee.org/??Your Section web page www.ieee.org/??Your Chapter web page www.ieee.org/??Your Conference web page www.ieee.org/??Your Student Branch web page www.ieee.org/??

Online MD Resources

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Thank you !Questions ?

Slide 80Membership Development Web Cast

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Appendix

SAMIEE & Arrears Recovery: Step-by-Step

Membership Development Webcast Slide 81

Presented by:Aleksandar SzaboRegion 8 Membership Development Coordinator/Subcommittee Chair

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SAMIEEE Predefined Queries

How to select

Arrears

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Aleksandar SzaboRegion 8 Membership Development Coordinator/Subcommittee Chair

[email protected]

Slide 82

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The Terminator Action

Members who didn’t renew for 2009 till the end of 2008 continued to have all the member benefits during January and February 2009. Such members are named “Pre-Arrears”At the end of February, after the Terminator Action, all the Pre-Arrears who didn’t renew are sorted out, their member benefits, rights and privilages are deactivated (they don’t receive the journals anymore) and they are named “Arrears”Starting from the beginning of March all members renewing for 2009 are transfered from the list of Arrears to the list of Active Members and their member benefits, rights and privilages are activated again instantaneously (they receive again the journals)

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Slide 83

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Membership Development Webcast

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User access to SAMIEE is limited by organizational unit and to the following

IEEE volunteer positions(names must be in the Geographic Roster!)

• Region Directors, Director Elects, Past Directors, Treasurers, Secretaries• Region MD Chairs• Section/Council/Subsection Chairs, Vice Chairs, Treasurers and Secretaries• Section/Council/Subsection MD Chairs• Chapter and Joint Chapter Chairs• Student Branch Chairs and Counselors• Society Presidents, President Elects, Past Presidents, Vice Presidents, Treasurers, Secretaries, Executive Directors, Administrators, Chapter Coordinators• Society Membership Chairs

Slide 84

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SELECTING THE ARREARS USING SAMIEEE

Use SAMIEEE to get the list of Arrears (members who didn’t renew for 2009) in your Organizational Unit

Go to SAMIEEE www.ieee.org/organizations/vols/samieee/positions.html

Click Access SAMIEEE Insert you User ID and Password and Login Click SAMIeee in Shared Folders Click Geographic Predefined Query and you will get the list of

Predefined Queries From the list of Predefined Queries select (green arrow on the

slide showing Predefined Queries) (GEO) Arrears: Member Contact Info By Section-By Grade

Download the list to Excel and sort the data as you like...

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Slide 85

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Slide 86

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Membership Development Web Cast

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Slide 87

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Membership Development Web Cast

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Slide 88

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Membership Development Web Cast

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Slide 89

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Slide 90

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Download to Exceland sort the data as you like...

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Slide 91

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IEEE R8 MD SubcommitteePre-Arrears Retention Project

Aleksandar Szaboand

Ali El-Mousa

Membership Development Webcast Slide 92

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Objectives

To try to entice and encourage as many as possible higher-grade members from R8 to renew their membership

To gather information regarding the issues facing members during the renewal process

To motivate section chairs and section MD officers to act

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Strategy

Use SAMIEE to get an updated list of ALL pre-arrears in R8 with all their details

Compose and send a very friendly, PERSONAL email inviting the member to renew

Send a report and details of the activity to section chairs and MD officers

Help resolve the issues that members raise as a result of the above communications. (This was a byproduct of the strategy)

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The Personal LetterDear John Doe,

Senior Member of IEEE YYYY SectionWe sincerely hope that you are doing well.Perhaps you forgot, but we still have not heard from you regarding your 2009 IEEE membership. We don't want to lose you as a valuable

member, but unfortunately your IEEE membership is past due and your benefits and services will stop by the end of this month. The IEEE exists to support members like you. Please take a moment to visit http://www.ieee.org/myieee to explore the many ways IEEE can

support you and your career. Also, please visit http://ieee.org/web/membership/benefits/index.html to discover more of the benefits of membership and the various

opportunities it can provide you. We truly hope that you will take the decision to reinstate your IEEE membership today, by going online at: http://www.ieee.org/renew. You

will need your IEEE User Name and Password to use the web account. For your convenience, your membership number is

41248624. Or you can mail your renewal invoice (received from IEEE) with payment to IEEE to continue enjoying your member benefits.

 We are sure that you are aware that your organization, the IEEE, is the largest technical organization in the world, and in fact, this year we are celebrating the 125th anniversary with some exciting events. You can find out more at http://www.ieee125.org/

  Be sure to renew for 2009 now to be included in the 125th Anniversary Drawing to win one of 125 US$100 Visa Gift Cards. You should renew by April 30 to be included in the draw.

 For answers to frequently asked questions (FAQ) regarding renewal, please visit: http://www.ieee.org/web/membership/renew/faq.html  For a PDF copy of the 2009 IEEE Special Interest Memberships & Subscriptions catalog, please visit:

http://www.ieee.org/web/membership/renew/customize.html  If you need assistance please contact the IEEE at http://www.ieee.org/memberservices or speak directly with an IEEE Member Services

Associate by calling +1 732 981 0060.If you have any specific questions, please don't hesitate in contacting your EEE Section Membership Development Officer, Section Chair or

our IEEE Region 8 Member Development Team.  With regards,  IEEE R8 Member Development TeamAleksandar Szabo [email protected] El-Mousa [email protected]***If you have already renewed your IEEE membership, we thank you for your continued interest in the IEEE and ask that you please disregard this notice. ***

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Some StatisticsThe amount of emails sent was exactly 15,131. This included all membership in R8 except students, graduate students and affiliates To date we have received 4,030 replies, and we are still receiving them daily. About these replies:

786 were undeliverable messages. (mostly due to wrong or no longer available email addresses). We believe this is quite a large number which deserves some attention to see how we can mend it

2,791 messages which were indications that the email sent was read by the recipient (this is an indication by the email system that the recipient actually opened the email, some email systems do not send such replies, so it does not mean the others did not open the email)

435 queries with problems, thank you notes, I renewed now etc messages

We replied directly to around 400 emails

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ResultsMany members renewed after receiving our letter

We could validate the letter’s impact by daily queries in SAMIEEE

The number of Pre-Arrears (un-renewed members) was decreasing faster than usually. We had a significant advance in higher grade retention in February

We learned a lot, we informed and helped members, etc.

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Reply Strategy

This was formulated after receiving initial replies and based on the trends

The amount of replies asking for help and assistance was very large

We had to answer otherwise we lose credibility

Sample ready-made replies were formulated to help deal with this problem

Many problems were directly forwarded to IEEE HQ for sorting

This really took quite a bit of time/effort

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Membership Development Web Cast Slide 98

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Reply 1 (Problems with Renewal)

Thank you for your email.

Please follow the following link to have someone contact you directly for assistance:

http://www.ieee.org/web/aboutus/help/contact/autocallbackform.html

Alternatively, check the help info at the following link:http://www.ieee.org/web/aboutus/help/contact/index.html

Best regards,

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Reply 2 (Discount Directions)

You can claim a discount if you are among the categories of special circumstances mentioned on the right hand side of the following web page:

http://www.ieee.org/web/membership/Cost/dues.html

Hope things improve for you.

Best regards,

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Acknowledgements

We would like to acknowledge the help of Stacey Waters from IEEE HQ and the Staff of Member Services in helping to sort out the many renewal problems that were sent to us by members

Thank you!

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Appendix

International Phone NumbersMD Webcast

Membership Development Webcast Slide 102

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Slide 103

Toll free US & Canada: 1-866-546-3377

Toll US & Canada: 1-719-234-7872

Local - Australia, Sydney: +61 (0) 2 8207 3481

Local - Austria, Graz: +43 (0) 316 218 875 089

Local - Austria, Vienna: +43 (0) 1 274 872 5021

Local - Belgium, Brussels: +32 (0) 2 300 1147

Local - Belgium, Liege: +32 (0) 4 244 10 39

Local - Brazil, Sao Paulo: +55 11 5582 6544

Local - Denmark, Copenhagen:

+45 70 14 49 57

Local - Finland, Helsinki: +358 (0) 9 2311 3376

Local - France, Lille: +33 (0) 359 81 35 02

Local - France, Lyon: +33 (0) 426 84 04 42

Local - France, Marseille: +33 (0) 488 91 55 39

Local - France, Paris: +33 (0) 1 72 69 79 27

Local - Germany, Berlin: +49 (0) 30 59002 4941

Local - Germany, Cologne: +49 (0) 221 6501 0766

Local - Germany, Frankfurt: +49 (0) 69 12009 827

Local - Germany, Hamburg: +49 (0) 40 80902 0896

Local - Germany, Munich: +49 (0) 89 71040 5612

Local - Hong Kong: +852 3008 0323

Local - Ireland, Dublin: +353 (0) 1 437 0818

Local - Italy, Milan: +39 02 897 819 55

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Local - Italy, Rome: +39 06 833 604 29

Local - Italy, Turin: +39 011 2173 449

Local - Japan, Tokyo: +81 (0) 3 4455 1494

Local - Netherlands, Amsterdam: +31 (0) 20 262 9512

Local - Netherlands, Rotterdam: +31 (0) 10 742 01 29

Local - Norway, Oslo: +47 21 54 70 94

Local - Scotland, Glasgow: +44 (0) 141 404 9909

Local - Singapore: +65 6517 0632

Local - Spain, Barcelona: +34 93 802 0297

Local - Spain, Madrid: +34 91 829 8573

Local - Spain, Valencia: +34 96 314 6027

Local - Sweden, Stockholm: +46 (0) 8 5205 4929

Local - Switzerland, Geneva: +41 (0) 22 555 0208

Local - Switzerland, Zurich: +41 (0) 44 556 8420

Local - UK, Birmingham: +44 (0) 121 260 4885

Local - UK, Leeds: +44 (0) 113 322 2679

Local - UK, Liverpool: +44 (0) 151 203 9907

Local - UK, London: +44 (0) 20 7078 9148

Local - UK, Manchester: +44 (0) 161 250 8004

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International toll free - Argentina: 0800 222 0019

International toll free - Australia: 1 800 059 489

International toll free - Austria: 0800 295 592

International toll free - Belgium: 0 800 76 384

International toll free - Chile: 123 0020 9212

International toll free - China, Northern Region:

10 800 140 1338

International toll free - China, Southern Region:

10 800 714 1335

International toll free - Colombia: 01 800 518 1029

International toll free - Czech Republic:

800 700 493

International toll free - Denmark: 80 889 806

International toll free - Dominican Republic:

1 888 751 4719

International toll free - Ecuador: 1 800 020 314

International toll free - France: 0 800 915 011

International toll free - Germany: 0 800 181 6388

International toll free - Greece: 00 800 161 2205 9029

International toll free - Hong Kong: 800 930 332

International toll free - Hungary: 06 800 168 92

International toll free - India: 000 800 1007 431

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International toll free - Indonesia: 001 803 017 9029

International toll free - Ireland: 1 800 949 042

International toll free - Israel: 1 80 925 9029

International toll free - Italy: 800 873 857

International toll free - Japan: 00531 16 0959

International toll free - Latvia: 8000 3326

International toll free - Lithuania: 8 800 3 08 34

International toll free - Luxembourg:

800 2 7158

International toll free - Malaysia: 1 800 814 391

International toll free - Mexico: 001 800 514 9029

International toll free - Monaco: 800 93 556

International toll free - Netherlands: 0 800 022 9387

International toll free - New Zealand:

0 800 449 692

International toll free - Norway: 800 107 00

International toll free - Panama: 00 800 226 9029

International toll free - Poland: 00 800 112 40 84

International toll free - Portugal: 800 827 501

International toll free - Russia: 810 800 2853 1012

International toll free - Singapore: 800 101 2176

International toll free - Slovenia: 0 800 80375

International toll free - South Africa: 0 800 981 808

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International toll free - South Korea:

003 0813 2261

International toll free - Spain: 900 937 613

International toll free - Sweden: 02 079 9651

International toll free - Switzerland: 0 800 893 453

International toll free - Thailand: 001 800 156 205 9029

International toll free - Trinidad-Tobago:

1 800 205 9029

International toll free - UK: 0 808 101 3382

International toll free - Uruguay: 0004 019 0305

International toll free - Venezuela: 0 800 100 8373

Slide 107Membership Development Web Cast

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