How Not to Fail at Social Media (CSIA 2013)

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how not to FAIL at SOCIAL MEDIA by Jon DiPietr SUCK INTERNET MARKETING

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Transcript of How Not to Fail at Social Media (CSIA 2013)

Page 1: How Not to Fail at Social Media (CSIA 2013)

how not to FAIL at

SOCIAL MEDIA

by Jon DiPietro

SUCK

INTERNET

MARKETING

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Jon DiPietroEmail:[email protected]

Twitter:@JonDiPietro

Blog:domesticatingit.com/blog

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what’s the PROBLEM?

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Sirocco the Kakapo from Department of Conservation on Flickr

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what does SUCCESS look like?

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#like 2 by misspixels on Flickr

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how does one avoid FAILING?

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Analytical

Creative

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ten ways to avoid FAILINGat social media…

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1. “Tactics without strategy is the noise before defeat”

Art of War by nbarreto on Flickr

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2. Don’t be a bragger

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3. Don’t be diabolical

Dr Strangelove from tsmall on Flickr

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4. Don’t be a control freak

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5. Don’t herd cats

Dead End by monstersweare on Flickr

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6. “Strategy without tacticsis the slowest route to victory”

Art of War by nbarreto on Flickr

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7. Don’t be boring

Bored… by Saxsbiker on Flickr

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8. Don’t be robotic

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9. Don’t be long-winded

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10.Don’t be repulsive

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ten ways to avoid FAILINGat social media…

1.Tactics without strategy is the noise before defeat2.Don’t be a bragger3.Don’t be diabolical4.Don’t be a control freak5.Don’t herd cats6.Strategy without tactics is the slowest road to victory7.Don’t be boring8.Don’t be robotic9.Don’t be long-winded10.Don’t be repulsive

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Jon DiPietroEmail:[email protected]

Twitter:@JonDiPietro

Blog:domesticatingit.com/blog