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How a Talent Leader Approaches the Candidate ExperienceJennifer TerryDirector of Talent AcquisitionAT&T

Rob WilliamsDirector of Product SalesIndeed

Getting the Candidate Experience Right

Jennifer TerryDirector of Talent AcquisitionAT&T

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What we were hearing

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5 Stars 4 Stars 3 Stars 2 Stars 1 Stars0%

5%

10%

15%

20%

25%

30% >50%Respondents rated theapplication experi-enceless than 4 stars

Source: 2014 Candidate Experience Awards

Overall Application Rating

More than 90 min

61-90 min 31-60 min 16-30 min 5-15 min Less than 5 min

0%

5%

10%

15%

20%

25%

30%

35%

What we were hearing

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42%Respondents said thatit took over 30 min toapply

Source: 2014 Candidate Experience Awards

Time to Complete Application

What we did

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Number of Required Fields

After

Before

0 10 20 30 40 50 60 70 80

Why do we care

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27%

73%

Q1-Q2 2014 Q3-Q4 20140

200,000

400,000

600,000

800,000

1,000,000

1,200,000

Complete Applications Incomplete Applications

27%

73%

21%

71%

Why do we care

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@CPA of $6.50

6 month savings of

$360,000

What’s the future

Rob WilliamsDirector of Product SalesIndeed

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Mobile has changed the candidate experience.

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Mobile job search around the world

40%Canada

48%USA

54%UK

49%Nether-lands

83%Korea 74%

Japan

58%Singapore

36%India

70%South Africa

42%Chile

54%Australia

25-28 29-34

80% 74% 63%

35-45

People of all ages want to apply on mobile

#indeedinteractiveSource: Indeed

18-24 Over 45

52% 31%

Breakdown by Age

Job search is a perfect mobile application

It’s important

It’s often private

People wait for the right jobs to come to them

People want to apply immediately

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Non mobile-friendly

Account creation

Long forms

Resume upload

Too often, the apply process is not perfect

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Your mobile apply process increasinglydetermines the candidates that will apply

Can youread this?

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Your mobile apply process increasinglydetermines the candidates that will apply

Email thisjob?

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Your mobile apply process increasinglydetermines the candidates that will apply

Upload a resume?

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Your mobile apply process increasinglydetermines the candidates that will apply

Type out myentire re-

sume?

Create a memorable candidate experience.

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The job seeker experience should be viewed as a journey

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51% of applications submitted on Indeednow come from mobile

51%

0 5 10 20 30 40 45+0%

20%

40%

60%

80%

100%

Series 1

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Keep it simple –complex applications screen out talent

# of online screener questions

Reduct

ion in

Applic

ati

ons

88.7%

70.8%

50.0%44.1%

17.2%16.5%

Measuring drop-off

#indeedinteractiveEmployment Elig

ibility Require

ments

Source In

fo

Personal In

fo

Educatio

n Info

Employment Hist

ory

Military In

fo

Resume

Apply Complete0%

50%

100%

% A

pply

Conver-

sion

ApplyComplete

(72%)

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The most successful employers optimizethe experience at every step

The right job seekersfind your jobs

The best candidatesapply to your job

…And completetheir applications

Our target is moving.

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About Indeed

More people find jobs on Indeed than anywhere

else. Indeed is the #1 job site in the world

and allows job seekers to search millions of jobs

on the web or mobile in over 50 countries and

28 languages. More than 180 million people

each month search for jobs, post resumes and

research companies on Indeed, and Indeed is

the #1 source of external hires for thousands of

companies (sources: SilkRoad & iCIMS).

For more information, visit indeed.com.

Learn moreindeed.com/hireblog.indeed.com