Jim McCoy - Leveraging Candidate Preferences in the Global War for Talent

Leveraging Candidate Preferences

in the Global War for Talent

Title of Presentation Here

Leveraging Candidate Preferences | ManpowerGroup Solutions 2

Call to Action



Learnability Key to Address Skills Shortage



Know Your Learnability Quotient (LQ™)

Intellectual Unconventional Adventurous

Scholar

You constantly thirst

for knowledge.

Thinker

You balance street-

smarts with book-

learning.

Doer

You enjoy tackling

clearly defined

problems.

Free Spirit

You actively forge your

own path.

Innovator

You're open to new

ideas and trends.

Traditionalist

You prefer playing by

the rules.

Thrill-seeker

You are unafraid of the

unknown.

Explorer

You work best in a mix

of chaos and routine.

Planner

You like thinking

ahead.



Know Your Learnability Quotient (LQ™)

Intellectual Unconventional Adventurous

Scholar

You constantly thirst

for knowledge.

Thinker

You balance street-

smarts with book-

learning.

Doer

You enjoy tackling

clearly defined

problems.

Free Spirit

You actively forge your

own path.

Innovator

You're open to new

ideas and trends.

Traditionalist

You prefer playing by

the rules.

Thrill-seeker

You are unafraid of the

unknown.

Explorer

You work best in a mix

of chaos and routine.

Planner

You like thinking

ahead.

I AM…..



We asked: How much do you agree with the following statements?

Job Search Attitudes

42%

46%

44%

22%

34%

36%

39%

39%

45%

52%

21%

38%

25%

42%

Automated messages about positions nottargeted to me undermine an employer's…

Every job is temporary

The best way to increase compensation level isthrough changing jobs

The best way to advance my career is to changejobs frequently

I would like to use mobile apps to apply for jobsfrom my smart phone

I am always looking for the next job opportunity

I'm satisfied with my job, I don't need to look foranother one

Global Australia



Understanding Global Candidate Preferences



Australian Respondents

748 total respondents

45% male

55% female

26% managers

22% experienced

individual contributors

15% entry level

15% graduate/

undergraduate

8% executives

The Australian

Job Search

Experience:

Motivations & Attitudes



We asked: What do you consider most important when making career decisions?

Job Search Motivation

21%

24%

29%

35%

37%

41%

43%

68%

Brand/reputation of the company

Industry

Compensation

Opportunity of advancement

Benefits offered

Schedule flexibility

Geographic location

Type of work



We asked: If you were to pursue a new job opportunity right now, which of these

would be your main reason to look for a new position?

Job Switch Motivation

5%

5%

9%

13%

13%

14%

17%

21%

Industry

Brand/reputation of the company

Geographic location

Benefits offered

Opportunity of advancement


Compensation

Type of work



We asked: How far would you consider moving for a job opportunity?

Moving for a Job Opportunity

18%

19%

23%

39%

A new state/region

A new country

A new city

I wouldn't consider moving for a new jobopportunity

The Australian

Job Search

Experience:

Personal Challenges



We asked: What are the top challenges you face in making career decisions?

Personal Career Challenges

7%

11%

15%

20%

23%

27%

27%

39%

Disability discrimination

Cultural bias

Access to continuing education

Gender bias

Lack of technical skills (e.g., technological/computer,mechanical, mathematical)

Lack of awareness of quality jobs

Ageism

Lack of access to quality jobs



If you were to pursue a new job opportunity right now, which of these

would be your main reason to immediately look for a new position?

7%

10%

14%

10%

35%

15%

9%

13% 13%14%

17%

21%

0%

5%

10%

15%

20%

25%

30%

35%

40%

Geographiclocation

Benefits Opportunity foradvancement

Scheduleflexibility

Compensation Type of work

Global Australia

Job Switch Motivation



Perceived Gender Bias is on the Rise




Attitudes About Diversity


The Australian

Job Search

Experience:

Work Preferences &

Career Decisions



What three things do you consider most when making

career decisions?

21%

24%

29%

35%

37%

41%

43%

68%

20%

18%

59%

39%

38%

38%

34%

53%

0% 10% 20% 30% 40% 50% 60% 70% 80%

Brand/reputation

Industry

Compensation

Opportunity for advancement

Benefits


Geographic location

Type of work

Global Australia

Career Decision Priorities



4%

5%

11%

14%

19%

21%

21%

We asked: Which one of the following types of schedule flexibility options

is most important to you?

Schedule Flexibility

Flexible arrival and departure times

Full-time work from home/location

independence

Choice and control in work shifts

Part-time work from home

Compressed shifts/work week

(e.g., three 15-hour shifts or four 10-hour

days per week)

Opportunity for sabbaticals or career

breaks

Unlimited paid time off (PTO)



Seeing the Value in the Mission Company vision and mission are growing concerns for Australian Job Seekers. 34 percent

compared to 15 percent in the prior year.

A jump of over 100 percent.

Employer Brand Attributes



Compensation Transparency

Career Decision Priorities

The Australian

Job Search

Experience:

Methods & Sources



We asked: When looking for a new job generally, which one way do you prefer to

conduct your job search?

Job Search Methods

2%

4%

6%

9%

17%

22%

40%

Leverage my online social network

Solely use a recruiter/headhunter

Leverge my friends, family and colleagues

Apply to jobs online via mobile app on smart phone

Use a mix - partner with recruiter and do my own search

Search, identify and pursue job opportunities on my own fromstart to finish

Apply to jobs online via laptop/desktop



We asked: When researching job opportunities, what sources do you use to

gather information about a specific opportunity or organisation?

Sources of Information

18%

18%

20%

22%

26%

38%

54%

58%

Mobile apps

News sites

Industry associations

Recruiter/hiring manager for anorganisation

Peers

Social media networks (e.g., LinkedIn,Facebook)

Search engine results

Company website



We asked: Of the options below, which do you believe is the most credible and

reliable source of information about a company’s brand?

Credible Sources on Employer Brand

5%

5%

6%

10%

15%

20%

34%

Recruiters/headhunters

Peers not employed at the company

News articles

Social networks (e.g., Twitter,LinkedIn)

Employer review websites

Company website

Current employees of the company



We asked: Which of the following social media platforms

have you used in the last two weeks?

Top Social Media Sites

82% 41% 32% 31%

23% 23%27%

#1 Global = 85% #3 Global = 43% #5 Global = 30%

#4 Global = 41% #7 Global = 23% #6 Global = 29%

#2 Global = 45%



We asked: Which of the following career sites have you visited in the last two weeks?

Top 5 Job Search sites

Wh

at

Ne

xt?



Rethink Your Employee Value Proposition

Job content matters

Work flexibility

Positioning total compensation



Make Your Assets Social Media-Friendly



Engage Directly With Candidates

Emails with

video link

Qu

es

tio

ns

?

Jim McCoy - Leveraging Candidate Preferences in the Global War for Talent

Recruiting & HR

Transcript of Jim McCoy - Leveraging Candidate Preferences in the Global War for Talent