Crowdfunding Your Idea into a Viable Business - presentation for 4th grade TAG class

Using Crowdfunding

to Turn an ‘Idea’ into a Business

TAG 4 TH GRADE BUSINESS UNIT PRESENTATIONO C TO B E R 2 8 , 2 0 1 5

B Y D A R A A L B R I G H T, C R O W D F I N A N C E E X P E R T & M O M

Daraalbright.com \ @tothestoics

Businesses Are Very Important to Society

They create products that make our lives easier, safer, healthier and more fun

They create jobs so that more and more people can prosper

And every once in a while a business comes along that changes the world


Key Ingredients for a Successful Business*Great idea or A Vision*A solid marketing plan*Hard work & Persistence*Money*The willingness to risk & accept failure


Every Business Starts with An Idea


There are many different kinds of ideas

An idea can be a new product

An idea for a new service

An idea for a new way of doing something to make existing businesses and industries more efficient like “sharing economy companies” (businesses that help people make money by sharing their goods and services with others)


Disruptive Businesses Change Industries

Airbnb is changing the hotel industry by enabling people to rent rooms in their homes to and from one another. Airbnb now books more rental rooms than the Hilton!

UBER is changing the Taxi industry by enabling people give and obtain rides to and from one another

Lending Club and Prosper are transforming the banking industry by enabling people to lend to and borrow money from one another


Henry Ford Did NOT Invent the Car – He Brought it to the Masses


People Who Come up With New Ideas Are Called Visionaries

“The visionary starts with a clean sheet of paper, and

re-imagines the world.” – Malcolm Gladwell


Not Everyone Is a Visionary

“Everything that can be invented has been invented.”Charles Duell (Commissioner, U.S. Patent Office, 1899


Inventions After 1899


A Viable Marketing Strategy


Hard work & PersistenceThe Story of the Car Radio


Money, Money, Money


Crowdfunding – A Revolutionary Way to Fund Businesses


Successful Crowdfunding Campaigns

Coolest Cooler

$13,285,226

Oculus Rift

Virtual reality glasses

for video games

$2,437,429

Pebble Watch

Smart Watch

$10,266,845


But Crowdfunding really isn’t so new

In 1884, $101,091 was raised from more than 160,000 donors in order to build the base of the Statue of Liberty

131 years later, lady liberty symbolizes the very freedom that allows Americans to invent and profit from one another’s inventions!


Crowdfunding is based on the same underlying principle that built

America

The Freedom to invent and profit from inventions


This basic principle transformed America from a vast farmland to the greatest economic superpower in the history of the world


Georgia’s Crowdfunding Laws are Setting New Precedents for the Country


The willingness to accept failure


Never Give Up

And remember that sometimes our most crushing failures lead us to our most

valued accomplishments!


Be crazy and change the world!


Crowdfunding Your Idea into a Viable Business - presentation for 4th grade TAG class

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