We looked at magazine covers as research and to gain an insight into the

genre of R&B and Grime.

Magazines such as ‘Vibe’ are dedicated to the genre of R&B, hip-hop and Grime. Promoting singles and albums in magazine is a way of directly appealing to target audience.

The advert is aimed at a younger audience as the more brighter colours used such as pink and blue

White back ground is same as the colour he is wearing. White is associated with ideas such as angelic and pure. Giving the artist a good reputation is key to sales of a younger demographic.

Promoting to vote for the artist

Intertexuality- promoting the website

The artist is facing directly towards the camera

A simple design which allows the audience to focus on the content; the artist and what he is advertising; his single and himself.

His position can be linked to his religious beliefs of Christianity

White writing on a dark background contrasts the colour making the writing more bolder

Promoting downloading from iTunes

He's looking up, away from the camera and audience. Gives the idea he’s looking up to God.

Red background. Colour associated with the idea of passion, blood and love.

Clothing if sports wear, not typical of the genre but shows more of his personality and hobby

Lack of clothes is common amongst the genre to add sex appeal and attract audience. Also gives the idea ‘this is me’ which is a reflection of their music.

Colour white associated with angelic and pure, giving the artist a good reputation. But the sexual pose contrast this and gives the idea of a good girl gone bad.

Font is as if it is hand written which gives the idea that it is very personal

Graffiti writing, typical of genre

This is aimed at an older audience with its sexual nature

Artist looking directly at the camera acknowledging his audience.

Clothing typical of the genre with hats and t-shirts

Intertextuality- writing is the same as it links the poster to the album cover

Advertising guest stars on his album to gain a higher status

Colour white contrasts the coloured background to stand out and allow the audience to focus on the main part- the artist and the title