Advertising at Gold’s Gym

Company Brief

• Has emerged as a strong Brand Name in the fitness Industry over a decade.

• Gold’s Gym has over 700+ facilities all over the world.

• Fastest growing international gym chain in the Asia Pacific with 2 gyms opening every month

• Currently we are 79 gyms across 43+ cities of India.

INDIAN FOOTPRINTS- 79 Gyms

• Mumbai – 13 Gyms• Kolkata – 3 Gyms• Guwahati – 1 Gym• Bangalore – 10 Gyms• Hubli – 1 Gym• Coimbatore – 1 Gym• Ahemdabad – 1 Gym• Baroda- 1 Gym• Surat - 1 Gym• Pune – 5 Gyms• Faridabad – 1 Gym• Lucknow – 1 Gym• Raipur- 1 Gym• Kanpur- 1 Gym• Mangalore- 1 Gym• Agra – 1 Gym • Chennai – 1 Gym • Cochin – 1 Gym

• Kolhapur – 1 Gym• Nasik - 1 Gym• Indore – 3 Gyms• Jaipur - 2 Gym• Udaipur – 1 Gym• Mohali – 1 Gym• Jalandhar – 1 Gym• Amritsar - 1 Gym• Noida – 2 Gyms• Delhi – 7 Gyms• Gurgaon – 2 Gyms• Ghaziabad- 2 Gym• Panchkula – 1 gym • Meerut- 1 Gym• Cochin- 1 Gym• Sangli- 1 Gym• Belgaum- 1 gym• Patna – 2 Gyms

360 degree Branding

• Displays/Interactive media.• Electronic media.• Print media – PULSE.• Static branding.• SMS’s.• Website branding.• E-mailers.• Direct mailers.• Sponsoring event .• OOH .• Scrollers .• Gold’s Gym Radio .

Demographics :-

• Clientele:- Gold’s Gym caters to the elite namely directors, CEO’s, MD’s and top level executives. Members include the likes of: Niranjan Thakur, Surendra Hiranandani, Sunil lulla, Avanti and Yash Birla, Atul Ruia, Ambika Hinduja, Ajit Agarkar, Mahesh Bhupati, Mohamad Azruddhin, Shammi Kapoor, Rishi Kapoor, Salman Khan, John Abraham, Rocky S, Sabina Merchant and many more.

• All Gyms have a 30% female : 70% male ratio• Age group :- -15% below 24 years

- 75% between 24-50 years- 10% above 50 years

• Footfalls:- on an average we have 350 workouts per day per gym.

• Gym size: 7000Sq Ft to 15000 Sq Ft

Some landmark locations providing reach and scale…

Gold’s Gym Bandra-Mumbai

Gold’s Gym Kandivali West-Mumbai

Gold’s Gym Hadapsar –Pune

Gold’s Gym Peddar road – Mumbai

Interactive space and sampling activity :-

Display :-

Gold’s Gym Pulse magazine

• Gold’s Gym magazine • Prospective target audience of 90,000

members across 43 cities

Advertising Options in PULSE

• Right hand full page• Back inside/front inside cover• Back cover• Belly Wrap• Insertion of fliers/Pamphlets• Tear off coupon• Index page branding• Sampling of product with PULSE

Static branding:-

TENT CARDS

DROP BOX ROLL UP STANDEE

WALL BRANDING

ACRYLIC SHEETS

Innovative branding

Mirror Strip Branding

6*3 feet Scrollers

Tags on the handles of each locker

Locker room – Main Doors

Changing Room Door

A Translucent branding on the glass doors of the changing room

Shower Area Doors/Curtains

Event Properties of Gold’s Gym:-

Calendar Model hunt

Fit & Fab

Super Spin

Body Transformation

Media

Cars

Watches

Brands who worked with Gold’s Gym

Music Systems /Plasma

Clothes and accessories

Perfumes and skin products :-

Lingerie

Sports and health products:-

AND SOME MORE…

Banks

Durable lifestyle stores/ goods

Travel

Car Placement- Mercedes at Pune Gold’s Gym ; Jaguar at Mumbai and Pune ;Audi at Mumbai gyms and Fit & Fab 2011

We PROMOTE You PROFIT !!!

Contact

• Pooja Thakur – pooja@goldsgymindia.com Mobile no. - 09223593185.• Sanyukta Khandke – sanyukta.khandke

@goldsgymindia.com Mobile no. - 09223300255• Bhagyashree Shukla –

bhagyashree@goldsgymindia.com Mobile no . – 09223394389 • Aseem Chaturvedi –

aseem.chaturvedi@goldsgymindia.com - North Mobile no. - 09560588057• Swagata Prasad – Swagata@goldsgymindia.com –

South