2012 Sponsor Opps - Web

download 2012 Sponsor Opps - Web

of 36

Transcript of 2012 Sponsor Opps - Web

  • 8/3/2019 2012 Sponsor Opps - Web

    1/36

    2012SponsorshipOpportunities

  • 8/3/2019 2012 Sponsor Opps - Web

    2/36

    His to ry

    Soundswereestablishedin1978

    PastMLBAffiliation:CincinnatiReds,NewYorkYankees,

    PastSoundsAllStarplayers:DonMattingly,WillieMcGee,

    PrinceFielder,and2011NationalLeagueMVPRyanBraun

  • 8/3/2019 2012 Sponsor Opps - Web

    3/36

    Quic k Fac t s

    2005PacificCoastLeagueChampions

    PlayatHerschelGreerStadium

    Averageannualattendanceof350,000fans

    Nashvillesleading

    summertime

    entertainment

    option

    asa . ootgu tars ape score oar

    Greerstadiumhostotherannualevents

    Nashvilleareahighschoolandjuniorhighbaseball

    JeffFisher

    Celebrity

    softball

    game

    CMAFestsoftballgame

  • 8/3/2019 2012 Sponsor Opps - Web

    4/36

    Core Produc t

    YOURTOWN,YOURTEAM

  • 8/3/2019 2012 Sponsor Opps - Web

    5/36

    Signage

    72NashvilleSoundsHomeGames

    Cityof

    Hope

    Celebrity

    Softball

    Game

    JeffFisherCelebritySoftballGameTBD

    SpecialEvents&Concerts

    YouthLeagueGames

    CorporateOuting

    &

    Meetings

    LeftFieldBillboards: 7x15,7x25,7x35

    RightFieldBillboard:5x20

    GuitarSignage

    OutofTownScoreboard(12X29)

    SpecialtySigns

    FoulPoles

    DugoutTops

    EntrySigns

    S uggersBar&Gri

    Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119

  • 8/3/2019 2012 Sponsor Opps - Web

    6/36

    Conc ourse Signage

    MultipleLocationsAvailable

    4X8inSize

  • 8/3/2019 2012 Sponsor Opps - Web

    7/36

    Tabl ing Night s

    Receiveagreatlocationonourhigh

    traffic

    concourse

    area

    to

    create

    an

    a rac ve sp ayarea

    Bestwaytomeetpotentialclientsface

    tofaceanddistributeinformation

    Rece vetwoPAannouncementsto raw

    fanstowardsyourbooth

  • 8/3/2019 2012 Sponsor Opps - Web

    8/36

    Seat ing Bow l Banners

    area

    Seven(7)signsavailable

    4 tall b 8 wide

    Designateyour

    own

    personal

    area

  • 8/3/2019 2012 Sponsor Opps - Web

    9/36

    Radio

    All144SoundsgamesarebroadcastthroughtheNashvilleSoundsBaseballNetwork.

    AdvertisingthroughtheSoundsBaseballNetworkgivesyouexposureoutsidethe

    stadium. Professionalbaseballisapowerfulbroadcastformatthatissuretobeahit. In

    2011 the Sounds roudl broadcasted 70 home ames lus 5 select awa ames on

    Nashvilles#1sportsstation,104.5TheZone. All144gameswerealsobroadcastviathe

    Internetatnashvillesounds.com.

    :30second

    commercials

    :60secondcommercials

    Sponsoredevents:Pitchingchanges,strikeouts,homeruns,runs,etc.

    Sponsoredfeatures:Triviaquestion,PCLscoreboard, MLBscoreboard,etc.

    R di G ld P k

  • 8/3/2019 2012 Sponsor Opps - Web

    10/36

    Radio Gold Pac k age

    GoldPackageOne 1 10:secon ivepromopergame

    Ingamefeature(ex.HomeRun,Double)

    2seasontickets

    Companymention

    during

    opening

    and

    closingsponsorbillboard

    R di Si l P k

  • 8/3/2019 2012 Sponsor Opps - Web

    11/36

    Radio Si lver Pac k age

    SilverPackageOne 1 10:secon ivepromopergame

    Ingamefeature(ex.HomeRun,Double)

    2seasontickets

    Companymention

    during

    opening

    and

    closingsponsorbillboard

    R di B P k

  • 8/3/2019 2012 Sponsor Opps - Web

    12/36

    Radio Bronze Pac k age

    BronzePackageOne 1 10:secon ivepromopergame

    2seasontickets

    One(1):30secondcommercialpergame

    closingsponsor

    billboard

    P

  • 8/3/2019 2012 Sponsor Opps - Web

    13/36

    Program

    FrontCover

    FullPageInsideCover

    FullPageInsideBackCover

    Full

    Page

    Coloru age w t uc y rogram games

    FullPageAdwithLuckyProgram(36games)

    HalfPageColor

    ScorecardBackCover

    Prom ot ional I t em s

  • 8/3/2019 2012 Sponsor Opps - Web

    14/36

    Prom ot ional I t em s

    MagnetSchedule

    a n a e zz e o e ea

    BaseballCardset

    AdultTshirt

    HatGiveaway

    Mascot/PlayerGrowthChart

    Team Photo ra h

    TeamCalendar

    CustomizeYourOwnItem

    F i reworks

  • 8/3/2019 2012 Sponsor Opps - Web

    15/36

    F i reworks

    Asasponsorofourfireworksshowyoureceivethe

    following:

    1 4

    Digital

    Billboards

    with

    your

    company

    logo

    CommercialSpotson102.5TheGame,102.9The

    Buzz,104.5TheZone,TheRock,TheRiver,WSIXand

    WKDF(subjecttochange)

    4 Ema News ettersamont ea nguptot e

    event

    PromotionalScheduleonwww.nashvillesounds.com,

    , ,

    Companymentioninallpromotionalschedulesin

    printmaterial

    (Scene,

    City

    Paper

    and

    Nashville

    Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119

    T he Fam ous Chic k en

  • 8/3/2019 2012 Sponsor Opps - Web

    16/36

    T he Fam ous Chic k en

    AtruebaseballiconwillreturntoGreerStadiumthis

    season.One

    of

    the

    most

    recognizable

    baseball

    legends

    willentertainthecrowd.ThisisonenightatGreer

    .

    AsasponsoroftheFamousChickenyoureceivethe

    followingpromotion

    leading

    up

    to

    the

    event:

    1 4DigitalBillboardswithyourcompanylogo

    CommercialSpotson102.5TheGame,102.9The

    , . , , ,

    WKDF(subject

    to

    change)

    (4)EmailNewslettersamonthleadinguptothe

    event

    PromotionalScheduleonwww.nashvillesounds.com,

    Facebook,andin350,000pocketschedules

    Companylogo

    on

    a

    concourse

    banner

    (TBD)

    printmaterial(Scene,CityPaperandNashvilleParent)

    andonTV(News2)

    Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119

    In gam e Prom ot ions

  • 8/3/2019 2012 Sponsor Opps - Web

    17/36

    In-gam e Prom ot ions

    excitingandfuningamepromotionsthat

    featurefansinattendanceattheballpark.

    Fromthe

    Dizz

    Guitar

    Race

    to

    the

    Ozzie

    Base

    Race,theSoundshaveafunandexcitinglist

    ofingamepromotionsthatprovidean

    opportunityforyourcompany.

    FullSeason(72games)

    HalfSeason(36games)

    Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119

    Them e Nigh t

  • 8/3/2019 2012 Sponsor Opps - Web

    18/36

    Them e N igh t

    DollarDogNight

    CollegeNight

    GoGreen

    Night

    CountryNight

    LadiesNight

    80sNight

    ChristmasinJuly

    StarWarsNight

    ElvisNight

    Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119

    Spec ia l t y Night s

  • 8/3/2019 2012 Sponsor Opps - Web

    19/36

    Spec ia l t y Night s

    The2011seasonplayedhosttomany

    .

    NashvilleSoundsteamedupwiththe

    AlzheimersAssociation,American

    CancerSociety,

    Musicians

    on

    Call,

    RonaldMcDonaldHouse,andthe

    AutismSociety.

    weara

    special

    jersey

    made

    just

    for

    this

    event.Everyjerseywasauctionedoff

    andproceedsbenefitedtheproper

    organization.

    Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119

    Websi t e/Soc ia l Media

  • 8/3/2019 2012 Sponsor Opps - Web

    20/36

    Websi t e/Soc ia l Media

    WhohasmorehitsthanPeteRose,TyCobb,and

    HankAaron?

    We

    do.

    Our

    website

    received

    more

    than1.4millionhitslastseason and2012

    promisestobeevenbetter.

    NashvilleSounds.comcontainsstats,playerbios,

    ,

    ,

    boxscores,pressreleases,andmuchmore. All

    advertisementsincludealinktoyourcompanys

    website.

    TheNashville

    Sounds

    are

    also

    one

    of

    the

    most

    socialmediaconsciousteamsinMinorLeague

    .

    reachfanswhentheyarenotatthestadiumand

    todrivethemouttogamesandsponsorlocations.

    Websi t e/Soc ia l Media

  • 8/3/2019 2012 Sponsor Opps - Web

    21/36

    Websi t e/Soc ia l Media

    1/6ShareofRotatingBannerAd

    ,

    EmailBlaststoover26,000registered

    fans

    Twitter

    Reading Club

  • 8/3/2019 2012 Sponsor Opps - Web

    22/36

    Reading Club

    TheNashvilleSoundsFoundationsReadingClub

    isanincentivebasedreadingprogramdesigned

    to

    encourage

    students

    to

    read

    and

    reward

    them

    orreac nggoa sset yt e rteac ers.

    TheReadingClubreachesover250schoolsand

    70,000studentsandtheirfamiliesfrom

    out ern entuc yan e ennessee.

    Sponsorshaveastrongpresenceatschool

    presentationsandduringeachReadingClub

    gamesinc u ingon ie giveawaysan apre

    gameparade.

    Reading Club (Gold Sponsor )

  • 8/3/2019 2012 Sponsor Opps - Web

    23/36

    Reading Club (Gold Sponsor )

    FullPagelearningactivity,customizedtosponsor

    FullAd(pagefooterandcouponinclusionineducational

    workbook

    ProminentplacementoflogoinallReadingClubmaterials

    (classroomposter,educationalworkbook,teachersaide,

    informationalpiece,website)

    Opportunitytooffercouponforreadingachievements(base

    prize)Companymentionedduringeachschoolpresentation

    Onfieldsignagerecognitionduringthepregameparades

    Companywouldreceivesponsorshiplogorecognitioninthefirst

    (2)programs

    ScoreboardrecognitionatEducationDayandReadingClubgame

    Opportunityto

    throw

    out

    (1)

    ceremonial

    first

    pitch

    Suitefor(20)peopleduringanEducationDaygame,plus(50)

    ReservedTickets

    OptionstosetupaconcoursetableforeachEducationDay&

    ReadingClub

    PAMention

    as

    a

    sponsor

    of

    the

    2012

    Nashville

    Sounds

    Reading

    Club

    Three(3)personalizedannouncementsateachEducationDay&

    ReadingClubgame

    Two,(1)onehourOzzieappearancesatthecompanyoffice/event

    location

    Reading Club (Si l ver Sponsor )

  • 8/3/2019 2012 Sponsor Opps - Web

    24/36

    Reading Club (Si l ver Sponsor )

    Halfpage

    learning

    activity,

    personalized

    to

    sponsor

    HalfsizedAdandcouponinclusion

    materials

    CompanymentionedduringeachReadingRally

    presentationOnfieldsignagerecognitionduringthepregame

    parade

    Companywouldreceivesponsorshiplogo

    programSuitefor(10)peopleduringoneEducationDay

    game,plus(25)ReservedTickets

    One(1)personalizedPAannouncementduringeach

    EducationDay&ReadingClubgame

    One(1)

    hour

    Ozzie

    appearance

    at

    your

    company

    Reading Club (Bronze Sponsor)

  • 8/3/2019 2012 Sponsor Opps - Web

    25/36

    Reading Club (Bronze Sponsor)

    a s ze an coupon nc us on n

    educationalworkbookforstudents

    CompanymentionedduringeachReadingRally

    presentationOnfieldsignagerecognitionduringthepre

    gameparade

    Companywouldreceivesponsorshiplogo

    Scoreboardrecognition

    at

    each

    Education

    Day

    andReadingClubgame

    PAmentionasasponsorofthe2012Nashville

    SoundsReadingClub

    Read ing Club Program /Wor k book

  • 8/3/2019 2012 Sponsor Opps - Web

    26/36

    g g

    Program/Workbookfor3ReadingClubEducation

    daygames

    FullPageEducationalActivity8X8

    HalfPageEducationalActivity3X6

    FullAd Pa eFooter 2X8

    HalfAd,

    (Page

    Footer)

    2

    X

    4

    Coupon,2X4

    Ozzie s K ids Club

  • 8/3/2019 2012 Sponsor Opps - Web

    27/36

    C

    Ozzie'sKid'sClubisafunprogramforchildren

    ofallages,offeringuniqueopportunitiesand

    loads

    of

    fun

    at

    the

    ballpark.

    EachSundayisdesignatedasanOzzieKidsClub

    game.ChildrenwhoaremembersoftheKids

    Clubreceiveadmissiontofive(5)Sundaygames

    or ree,spec a nv testoexc us veeventsat

    GreerStadium

    (such

    as

    pre

    game

    player

    meet

    andgreets)andabirthdaycardfromOzzie.

    Fai t h Night s

  • 8/3/2019 2012 Sponsor Opps - Web

    28/36

    g

    TitleSponsor

    Inclusioninallmedia(radio,print,billboards)

    NameonallprintmaterialforFaithNights(Including350,000pocketschedulesand

    FaithNight

    posters)

    Abilityforarepresentativetoaddressthecrowdduringeachconcert

    PresentingsponsorforallFaithNightsSeriesconcerts

    StagepresenceduringeachFaithNightsSeriesconcert

    Kioskstation

    on

    concourse

    for

    all

    Faith

    Nights

    games

    VisibilityontheNashvilleSoundswebsiteandenewsletter

    LiveradiodropinsleadinguptoFaithNights

    Two(2)SeasonTickets

    Fai t h Night s

  • 8/3/2019 2012 Sponsor Opps - Web

    29/36

    g

    NameonallprintmaterialforFaithNights

    PublicAddress

    recognition

    during

    Faith

    Nights

    KioskstationonconcourseforallFaithNights

    VisibilityontheNashvilleSoundswebsiteandenewsletter

    10reservedticketsforeachFaithNightgame

    Mentionduring

    all

    radio

    ads

    for

    Faith

    Nights

    on

    partnering

    stations

    Two(2)SeasonTickets

    Fai t h Night s

  • 8/3/2019 2012 Sponsor Opps - Web

    30/36

    g

    Participating

    PublicAddressrecognitionduringFaith

    Nights

    os s a ononconcourse ora a

    NightsTwoseasontickets

    Boy Sc out /Gi r l Sc out Night

  • 8/3/2019 2012 Sponsor Opps - Web

    31/36

    y g

    BoyScoutsandGirlScoutseachhavetheir

    ownnightatGreerStadium

    campoutonthefieldafterthegame

    Greatopportunitytomeetourfanswitha

    concoursetableduringthegame

    Connectwiththescoutaudienceonthe

    fieldbefore

    the

    sleepover

    Bi r t hday Par t y

  • 8/3/2019 2012 Sponsor Opps - Web

    32/36

    Signageonthebirthdaytent

    Receivetitlementionduringanybirthday

    announcementorinprintmaterial

    S onsor lo o on the ift baseball iven to

    thebirthdaychild

    Companymentionduringthesingingof

    HappyBirthdayonthedugout

    T t esponsorment on nt egroup roc ure

    andon

    www.nashvillesounds.com

    Customizabletoincorporateyourowntouch

    intothebirthda ex erience

    Fie ld of Dream s

  • 8/3/2019 2012 Sponsor Opps - Web

    33/36

    Yoursponsorshipwillbringalittleleagueor

    softballteamouttoenjoyaballgameeach

    nightReceivetitlementionandsignageduringthe

    onfieldintroductionoftheteam

    Eachchildwillreceiveatickettothegame

    runto

    his

    position

    before

    the

    game.

    The

    team

    willstandwiththeSoundsfortheNational

    Anthem

    TitlesponsormentiononNashvillesounds.com

    Poc k et Sc hedule

  • 8/3/2019 2012 Sponsor Opps - Web

    34/36

    Stayinthepocketofourfansallseasonlong

    Over350,000copiesprintedanddeliveredto

    businesses in Middle Tennessee and Southern

    Kentucky

    Beapartofthemostconsistentinformational

    pieceforourfans

    ustom zeyourco ora vert sementtoreac

    yourcustomers

    T icke tbacks

  • 8/3/2019 2012 Sponsor Opps - Web

    35/36

    Reacheveryfanwhoenterstheballpark

    fans

    Choosebetween200,000and400,000

    Receivetwo

    (2)

    Season

    Tickets

    Conc er t St age

  • 8/3/2019 2012 Sponsor Opps - Web

    36/36

    Haveastrongpresenceontheconcertstage

    withsignage

    Each Faith Ni ht Thursda Frida and

    Saturdaygamewillfeaturelivemusiconthe

    stage

    TitlesponsorshipmentionduringeveryPA

    announcementa outt estage

    Titlesponsorship

    on

    www.nashvillesounds.com

    andinthegroupbrochure.