Post on 06-Jul-2015
description
FA102a, Research and Brand
Development
The Ubiquitous Computer Corey Powell
“The Ubi Ubiquitous Computer is
Here”http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched
The Ubiquitous Computer Corey Powell
Assignment One, Research
- ”Plug it into a power outlet and the WiFi-
connected, voice-operated Ubi gadget will
magically make the environment around it
Internet-enabled.”http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched
The Ubiquitous Computer Corey Powell
Assignment One, Research
-“The most profound
technologies are those
that disappear. They
weave themselves into
the fabric of everyday
life until they are
indistinguishable from
it.”http://www.ubiq.com/hypertext/weiser/SciAmDraft3.html
The Ubiquitous Computer Corey Powell
Assignment One, Research
-“Ubiquitous computing names the
third wave in computing, just now
beginning.”http://www.ubiq.com/weiser/UbiHome.html
The Ubiquitous Computer Corey Powell
Assignment One, Research
The Ubiquitous Computer
The Ubiquitous Computer Corey Powell
Assignment One, Description of Future Product or Service
“Professional”
The Ubiquitous Computer Corey Powell
Assignment Three, Logotype Research, Word from Diagram
http://www.microsoft.com/en-us/default.aspx
The Ubiquitous Computer Corey Powell
Assignment Three, Logotype Research
- I found these logos gave off a sense of professionalism. I used the
Microsoft and BBC logos as inspiration by adapting the squares used in
each of them. The square shape also represents the shape of the UBI
device itself.
http://www.bbc.com
http://www.sony.com
The Ubiquitous Computer Corey Powell
Assignment Three, Finished Logotype
The Ubiquitous Computer Corey Powell
Assignment Four, Social Media Branding, Research
Sonyhttps://www.facebook.com/Sony/info
Applehttps://www.facebook.com/authorized.apple/timeline
Samsung Mobilehttps://www.facebook.com/SamsungMobileUSA
The Ubiquitous Computer Corey Powell
Assignment Four, Social Media Branding, Creating Community
1. Shared the UBI Facebook page explaining my assignment from my existing
account.
2. Sent page invites to my entire friends list in order to increase the probability of
all of my connections seeing the UBI page.
3. Contacted (private message and in person) close friends and relatives informing
them of the page and directed them towards the UBI page.
4. Had my close friends and relatives share the UBI page on their own Facebook
accounts to reach even a further audience.
5. Created a promotional offer from the UBI page offering a prize to one random
fan once the page reached 20 posts.
The Ubiquitous Computer Corey Powell
Assignment Four, Social Media Branding, Facebook Pages
https://www.facebook.com/UBIUSA
The Ubiquitous Computer Corey Powell
Assignment Four, Social Media Branding, Facebook Pages
The Ubiquitous Computer Corey Powell
Assignment Four, Social Media Branding, Facebook Pages
The Ubiquitous Computer Corey Powell
Assignment Three, Web Layout Research for Wireframes
http://www.nike.com/us/en_us/
The Ubiquitous Computer Corey Powell
Assignment Three, Web Layout Research for Wireframes
http://www.tomtom.com/en_us/
The Ubiquitous Computer Corey Powell
Assignment Three, Wireframe
Photo with Tagline Text
Logotype About SupportUBI App
Short
Description
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