Welcome to Advertising - A brief introduction

Post on 24-Jun-2015

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A presentation I held for the first years of my course Creative Advertising Strategy at London College of Communication.

Transcript of Welcome to Advertising - A brief introduction

An introduction

Welcome to advertising

It will never be boring

Welcome.

Diverse industry

Business problems solved creatively.

It’s a tough industry

Genius, creativity,originality.

It’s a fun industry

You’ll never quit at 6 o’clock

What do you want to be?

Account ManagerCreativePlanner

What do they do?

AttackMidfield Defenders

Get rich or die trying

Placementsand Graduate Schemes.

Creatives

PortfolioPlacementsAwards

Planners / Accounts

Graduate Scheme1st and 2nd interviewTrainee

Good news

TeachersEach otherReputation

Contact

alfredmalmros.com

alfredmalmros.tumblr.com

delicious.com/minimalfest

flickr.com/photos/minalfred

affe.jaiku.com

alfred@alfredmalmros.com