Post on 13-Apr-2017
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SXSW INTERACTIVE 2016
IN QUOTES
3/24/16
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“People who say it cannot be done should not interrupt those who are doing it.”
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Chinese proverb quoted by Dirk Ahlborn, CEO Hyperloop Transportation Technologies
Crowdsourcing the Hyperloop
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“The new loyalty is participation.” Rick Badgley, VP Retail, Toms Culture: The New Currency of Retail
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“Future of technology is getting out of the way and allowing it to amplify humanities best traits.”
Biz Stone, Co-Founder of Twitter, Medium, and Jelly Accessing the Inaccessible: Evolving Search
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“Having a company that asks people to let others into their house when they’re not there requires building a brand that
you really f@cking trust.”
Marcela Sapone, Co-founder & CEO of Hello Alfred Building Influential Tech Brands
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“VR is existential for us. If we don’t execute our strategy well and try new stuff we won’t exist. We have to experiment.”
Mark Thompson, President & CEO New York Times New York Times Reality Through VR-Tinted Glasses
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“The brain doesn't like complexity or ambiguity. In absence of data it will make up its own story. “
Brené Brown, Founder & CEO, The Daring
Way and COURAGEworks Daring Greatly
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“Thinking that hiring more women will ‘lower the bar’ is sexist. Thinking that hiring more minorities will ‘lower the bar’ is racist.“
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Tracey Chou, Software Engineer, Pinterest Tech Diversity: Why We’re Still Talking About It
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“The language of innovation sounds remarkably similar to the language of diets.”
Regina Dugan, VP Engineering, Advanced Technology & Projects, Google
Making Epic Sh*t
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“Taking something that's second nature in one industry and applying it in another area is where it will be revolutionary.”
Megan Smith, US Chief Technology Officer, White House Office Of Science And Technology Policy We the People: Using Tech to Solve the Big Challenges
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“Despair is an act of intellectual arrogance.”
Bruce Sterling, Author SXSW Closing Remarks: Bruce Sterling
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“Publishing is more than just pushing out content, it’s about inspiring the customer to share and tell their own stories.”
Kenny Mitchell, Senior Director of Consumer Engagement, Gatorade Content Now! Stop Advertising, Start Publishing
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“Autonomous cars will be autonomous when you ask them to go to work and they take you to the beach.” Jerry Kaplan, Futurist Robot Armageddon: AI, Jobs and Inequality
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“The route to sustained success is to make your customers rich. Don’t extract value, circulate it. “
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Douglas Rushkoff, Author
Distributed: A New OS for the Digital Economy
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"If you can’t improve on silence, you probably shouldn’t say anything at all.”
Andy Puddicombe, Co-Founder, Headspace Inc
Why Happiness Is Hard and How to Make It Easier
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“It’s easier to order a pizza… than it is to perform the single most important task in a democracy: to select the person that will represent you”
Barack Obama, President of the United State of America President Barack Obama Keynote Conversation
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VERSION:ONE TEMPLATE (iris)® MARCH 2014
VERSION:ONE TEMPLATE (iris)® MARCH 2014
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“Everyone has in their pockets a movie studio and a distribution system.” JJ Abrams, Founder & President, Bad Robot Productions
The Eyes of Robots and Murderers
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“The problem with having a designer on your board is that you’re afraid they’ll ask a question.“
John Maeda, Design Partner, KCPB
Design in Tech Report
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“Doing good is good business. It just makes sense!”
Dani Lachowicz, Founder & CEO, Bloom + Grace
Social Good Business: Benefits, Barriers, Branding
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“We can’t always influence someone's environment but we can influence how people perceive, navigate and interact with it. “
Chris Risdon, Lead Experience Designer, Adaptive Path Behavior Change as Value Proposition
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THANK YOU Thanks for taking the time to read our little bite out of SXSW!
If you’d like to know more, or arrange a session to dive into the content and trends in more detail, then please email:
Sarah Aitken, CMO, Americas sarah.aitken@iris-worldwide.com
A special thanks to our contributing editors: Mike Navarrete, Director - Concise, New York Jordan Harper, Technical Director, London Evan Heigert, Creative Director, Chicago