Post on 24-Apr-2015
description
Providing Knowledge To Grow Your Practice
“3 Easy Ways to Get 30% More Clients Without Spending
More Money”
with Ken HardisonThe Legal Marketing & Management Authority
You’re About To Discover…
“The only way to get more cases is to spend MORE dollars on advertising
and marketing your law firm.”
WRONG!
MY FREE GIFTAt the end of this
presentation!
Tactic #1Allocate your dollars to where you are getting your best…
ROI
- eturn- n- nvestment
Offline Tracking Methods:
Track telephone numbers
Ask them!
Online Tracking Methods:
Different Landing Pages with Different URLs
CRM Tracking:
Spend your money on what’s working!
Tactic #2Create a follow-up system
Results:
56Calls
8Cases
Tactic #3Improve your intake handling of new callers
Training:
Role PlayingIntake in a Box
Hold Your Staff Accountable
Ghost Calls
Daily Records:
Number of calls
Number of intakes
Number of appointments
Key Performance Indicator:
Each Day
Each Week
Each Month
Conversion Rate
Your Intake Staff…
Should not be paralegals
Dedicated staff member
Plantronics headgear
If you implement…
Tactic #1: Allocate your dollars to where you get the best ROI
Tactic #2: Create a follow-up system
Tactic #3: Improve your intake handling of new callers
You will increase your new case intakes by 30% - Guaranteed!
“Most will increase 50-70% within the first 6 months!”
www.NTLsummit.com
Get My Free Report & Toolkit at
www.CreateAusp.com
Questions?