Post on 07-Jul-2020
Copyright Coeus Creative Group ‐ 2019 1
Pitch Perfect: Present, Perform, Persuade
Jay JohnsonCEO & Master Trainer, Coeus Creative Group Vice President, Junior Chamber International (JCI)
https://www.jci.ccwww.coeuscreativegroup.com
Jay@coeuscreativegroup.comwww.linkedin.com/in/jayjohnson5790
Copyright Coeus Creative Group ‐ 2019 2
What is Behavioral Intelligence?
Explain Predict
Influence Control
Behavioral Intelligence:
The application of skills and abilities to accurately explainexisting behavior, predict future
behavior, influenceother people’s
behavior, and controlone’s own behavior.
What is a “Pitch?”
Copyright Coeus Creative Group ‐ 2019 3
What Can You Pitch?
Pitch PerfectPresent & Perform – Rules for Success
Copyright Coeus Creative Group ‐ 2019 4
Rule #1 – Be Prepared
Know Your Audience
Copyright Coeus Creative Group ‐ 2019 5
Know Your Numbers
Know the Markets/Trends
Copyright Coeus Creative Group ‐ 2019 6
Know Your Weaknesses
Rule #2 – Be Confident
Copyright Coeus Creative Group ‐ 2019 7
Mind Follows Body-Body Follows Mind
If you are not careful, your body will betray you…
Copyright Coeus Creative Group ‐ 2019 8
Share Your Passion
Rule #3 – Demonstrate Your Value
Copyright Coeus Creative Group ‐ 2019 9
Does Your Product…
Solve a Problem? Improve Existing IdeasDisrupt the Status Quo?
Be Realistic
Copyright Coeus Creative Group ‐ 2019 10
Rule #4 – Communicate Your Plan
Be Clear, Be Precise, Be Quiet
Copyright Coeus Creative Group ‐ 2019 11
Share Your Marketing Strategy
Share Your Growth Strategy
Copyright Coeus Creative Group ‐ 2019 12
Share How You Will Inspire
Share Your Timeline for R.O.I.
Copyright Coeus Creative Group ‐ 2019 13
Rule #5 – Know Your Ask
What Do You Want?
Copyright Coeus Creative Group ‐ 2019 14
What Terms Are You Comfortable With?
Bonus Round:Be Resilient – Try, Try Again…
Copyright Coeus Creative Group ‐ 2019 15
Messaging StrategiesPersuade
Structuring Your Pitch: Problem/Solution
Problem SolutionPain Point
Copyright Coeus Creative Group ‐ 2019 16
Structuring Your Pitch: Storytelling
Status Quo Future WorldSolution
Structuring Your Pitch: Start with Why
Vision SolutionProblem
Copyright Coeus Creative Group ‐ 2019 17
Perfecting Your PitchPractice Makes Perfect
Thank you!!Questions?