Griffin creativity 2011

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Transcript of Griffin creativity 2011

Break Your Crayons and Draw Outside the Lines

beliefs,code of belief, commandments, conclusionscredodeclarationdecreesdirective, doctrine, dogmafindingguidelines,guides, ideals, imperative, judgementlaws, lead, notion,opinion,perspective,point of view,pointsposition,principles, pronouncementstandards, statement of belief, tenets, tips values,

beliefs,code of belief, commandments, conclusionscredodeclarationdecreesdirective, doctrine, dogmafindingguidelines,guides, ideals, imperative, judgementlaws, lead, notion,opinion,perspective,point of view,pointsposition,principles, pronouncementstandards, statement of belief, tenets, tips values,

beliefs,code of belief, commandments, conclusionscredodeclarationdecreesdirective, doctrine, dogmafindingguidelines,guides, ideals, imperative, judgementlaws, lead, notion,opinion,perspective,point of view,pointsposition,principles, pronouncementstandards, statement of belief, tenets, tips values,

beliefs,code of belief, commandments, conclusionscredodeclarationdecreesdirective, doctrine, dogmafindingguidelines,guides, ideals, imperative, judgementlaws, lead, notion,opinion,perspective,point of view,pointsposition,principles, pronouncementstandards, statement of belief, tenets, tips values,

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Break Your Crayons and Draw Outside the Lines

CCrreeaattiivvee Thinkinging Inside, Outside, Along side, Under,Over, with a Newor No Box at All…

Break Your Crayons and Draw Outside the Lines

WhoWhoWhatWhat

WhereWhereWhenWhenWhyWhyHowHow

WhoWhoWhatWhat

WhereWhereWhenWhenWhyWhyHowHow

Break Your Crayons and Draw Outside the Lines

The Whole BoxWhich Paradigm for 2016?Breaking the BoxWarming UP for CreativityAre You Creative?Creative Tools & TechniquesS.P.R.E.A.D.ng Creative Thinking

Which Paradigm for 2016?Breaking the BoxWarming UP for CreativityAre You Creative?Creative Tools & TechniquesS.P.R.E.A.D.ng Creative Thinking

Break Your Crayons and Draw Outside the Lines

Chapter 1Which Paradigm for 2015?Breaking the BoxWarming UP for Creativity

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

What Some Corps Do…

Break Your Crayons and Draw Outside the Lines

What Some Corps Do…

Break Your Crayons and Draw Outside the Lines

% Of Profit

15% Rule

Creativity or Idea Clubs

Company Books (Dupont)

Contests

Creativity/Innovation

Newsletters - Print/Electronic

Creativity/Innovation Rooms

Groups---Oz Group

Guest Speakers

Idea Meetings

Idea Systems

In-House Training

Innovation Fairs

Libraries

Management Support

Newsletters - External

Posters

Problem Solving Teams

Rebel Groups-Unofficial

Retreats

Rewards & Reward Systems

Seminars

Support Conference Attendance

Training Programs

Workshops

What Some Corps Do…

Break Your Crayons and Draw Outside the Lines

% Of Profit

15% Rule

Creativity or Idea

Clubs

Company Books

(Dupont)

% Of Profit

15% Rule

Creativity or Idea

Clubs

Company Books

(Dupont)

What Some Corps Do…

Break Your Crayons and Draw Outside the Lines

Seminars

Support Conference

Attendance

Training Programs

Workshops

What Some Corps Do…

Break Your Crayons and Draw Outside the Lines

% Of Profit

15% Rule

Creativity or Idea Clubs

Company Books (Dupont)

Contests

Creativity/Innovation

Newsletters - Print/Electronic

Creativity/Innovation Rooms

Groups---Oz Group

Guest Speakers

Idea Meetings

Idea Systems

In-House Training

Innovation Fairs

Libraries

Management Support

Newsletters - External

Posters

Problem Solving Teams

Rebel Groups-Unofficial

Retreats

Rewards & Reward Systems

Seminars

Support Conference Attendance

Training Programs

Workshops

What Some Corps Do…

None do it

Systematically

or Throughout

or for more than

18 months

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

THINKERTOYS

ORBITING THE GIANT HAIRBALL

SIX THINKING HATS

THE ART OF INNOVATION

THE ART OF POSSIBILITY

THE CREATIVE HABIT

Broken Crayons THE INNOVATOR'S DILEMMA

JUMPSTART YOUR BUSINESS BRAIN

THE RISE OF THE CREATIVE CLASS

WHACK ON THE SIDE OF THE HEAD

ZAG

Break Your Crayons and Draw Outside the Lines

OO TT TT FF FF _ _

What might the next two letters be?

Break Your Crayons and Draw Outside the Lines

Connect these 9 dots w/ 4 or less straight lines…

Break Your Crayons and Draw Outside the Lines

Classic Answer

Break Your Crayons and Draw Outside the Lines

One or NO “straight lines”

A wide crayonPour paint on itSpray paint on itSquash paper up Line around worldDip in can of paintCut dots out & line upSpiral from center outWide paint roller/brushFold drawing until overlapWrite in cursive “4 straight lines”

3 lines

PossibleSolutions

Break Your Crayons and Draw Outside the Lines

Breaking Paradigmsor simply Re-examiningRe-statingRe-inventing the problem.

Quickest way toCreate or Innovate?

Break Your Crayons and Draw Outside the Lines

Cre8vW A R M - U P S

Break Your Crayons and Draw Outside the Lines

Cre8vW A R M - U P S

WindowRoof top

Envelope4 triangles

Symbol for ductTop of a pyramid

“x” marks the spotUnder side of pyramidClose up view of fence

TentLogoGame boardCeiling light4 arrow headsDecorated boxDisplay shelf unit2 overlapping triangles…….?????????

Break Your Crayons and Draw Outside the Lines

Cre8vW A R M - U P S

?

Break Your Crayons and Draw Outside the Lines

?Break the Box

Use the Box

No BoxNew BoxVirtual Box

Break Your Crayons and Draw Outside the Lines

Cre8vW A R M - U P S

Break Your Crayons and Draw Outside the Lines

Cre8vW A R M - U P S

1122

33

44

5566 77

88

Break Your Crayons and Draw Outside the Lines

1

23

4

5 67

8

12

34

5 6 78

Three cuts….Three cuts….

Break Your Crayons and Draw Outside the Lines

Only one cut….Only one cut….

12

34

56

7

8

Push the edge to the bizarrePush the edge to the bizarre

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1 23

4

56

7

8

Only one cut….Only one cut….

Changing toolsChanging tools

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Warm-Up Exercises

Why do them?

Break Your Crayons and Draw Outside the Lines

Warm-Up Exercises

To open up a group or team's creative thinking Warm-Up Exercises are very helpful.

The exercises help to loosen up paradigms, mindsets, and points of view brought to a creative thinking session.

Break Your Crayons and Draw Outside the Lines

Some goals ofWarm-Up Exercises are to encourage people to:

a. look beyond the obvious or known answers (“correct” answers)

b. stretch thinking c. breakout of establish thinking d. look for multiple possibilities

Break Your Crayons and Draw Outside the Lines

e. take on many different perspectives

f. practice producing a variety of potential solutions

g. to take a few risks and play W/ ideas & possible solutions

h. get discussion going

I. raise interest level

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

Chapter 2Who Might Be Creative?

Are You Creative?

Break Your Crayons and Draw Outside the Lines

What MightWhat MightIt Be?It Be?

What MightWhat MightIt Be?It Be?

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Break Your Crayons and Draw Outside the Lines

Who Might BeWho Might Be

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Jeff BezosAmazon

Jack WelchGE

Richard BransonVirgin, etc.

Fred SmithFedEx

Michael AndreessenNetscape

Bill GatesMicrosoft

Michael EisnerDisney

Michael DellDell

Break Your Crayons and Draw Outside the Lines

Cathleen BlackHearst

Ursula BurnsXerox

Linda QuamOvations

Irene RosenfeldFrito-Lay 20

/100

0

Anita RoddickBody Shop

Mary Kay AshMartha StewartDebi Fields

Mrs Fields’

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Le CorbusierLucio Costa, BrazilCharles Correa, IndiaDomenico da CortonaKeith Cottier, AustraliaJustus DahindenPaeonis and DaphnisHoward Davis, United StatesTown and DavisCharles Davis/ EHDD, United StatesPaeonius and DemetriosJohn DobsonPeter Dodge/ EHDD, United StatesDomitianAdrien DortsmanBalkrishna Doshi, IndiaA. E. Doyle, United StatesDuany and Plater-Zyberk, United StatesWillem Marinus Dudok, NetherlandsBijvoet and DuikerContamin and DutertCharles and Ray Eames, United StatesKarl EhnGustave Eiffel, FranceL. A. Boileau and Gustave Eiffel, FrancePeter Eisenman, United StatesSedad Eldem, TurkeyCraig Ellwood, United StatesCarl Ludvig EngelKobori EnshuArthur C. Erickson, CanadaJohann Fisher von ErlachJoseph Esherick, Esherick Homsey Ralph Erskine, England, UK, Joseph Esherick, United StatesAldo van Eyck, Netherlands

Alvar Aalto, FinlandRobert Adam, Scotland

Steffen AhrendsGregory Ain

Leon Battista Alberti, ItalyGaleazzo Alessi, Italy

Christopher Alexander, United StatesWilliam Van Alen

Amenophis III, EgyptTadao Ando, Japan

John Andrews, AustraliaAnthemios

Apollodorus of Damascus, RomanThe Architects Collaborative (TAC)

ArtonC. R. Ashbee, England

Erik Gunnar Asplund, SwedenArup Associates United Kingdom

Gae Aulenti, FranceM. H. Baillie-Scott

Luis Barragan, MexicoSir Charles Barry, England

William Henry BarlowFalke Barmou

Edward Larabee Barnes, United StatesGeoffrey Bawa

Gunter Behnisch, GermanyPeter Behrens, Germany

Belgiojoso, Peressutti and RogersPietro Belluschi, United States

Henrik Petrus Berlage, NetherlandsGiovanni Lorenzo Bernini, ItalyDominikus Böhm, Germany

L. A. Boileau, FranceFrancesco Borromini, ItalyMario Botta, Switzerland

Etienne-Louis Boullee, FranceDonato Bramante, Italy

Zion & Breen, United StatesMarcel Breuer, United States and Germany

Michiel BrinkmanJohannes Brinkman, Netherlands

Neave BrownIsambard Kingdom Brunel, England

Filippo Brunelleschi, ItalyErik Bryggman, Finland

Charles Bulfinch, United StatesThornton-Latrobe-Bulfinch, United States

Shepley and Bulfinch, United StatesGordon Bunshaft/ SOM, United States

Lord Burlington, EnglandDaniel Burnham, United States

Decimus Burton, EnglandWilliam Butterfield, England

Santiago Calatrava, SpainCallicrates

Ictinus and Callicrates with Phidias, GreeceArnolfo di Cambio

Cambridge Seven AssociatesFelix Candela, Mexico

Cola da CaprarolaDouglas Cardinal, Canada

Giancarlo de Carlo, ItalyCarrere and Hastings

Richard CastleSeverus and CelerWilliam Chambers

G. P. Chedanne, FranceSerge ChermayeffMario J. Ciampi

Henry Ciriani, FranceHenry N. Cobb, United States

ALL peoplein ALL countriesare born withthe capacity to be

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Break Your Crayons and Draw Outside the Lines

Are YouAre YouCreative ?Creative ?Are YouAre YouCreative ?Creative ?

Break Your Crayons and Draw Outside the Lines

32 Traits32 TraitsSee possibilities

Self- knowledgeable

Self-actualizing

Self-disciplined

Sense of destiny

Sensitive

Severely critical

Specific interests

Synthesize correctly

Tolerant of ambiguity

Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming

Not motivated by money

Observant, highly

Open-ended

Original - uniqueness

Passionate about their work

Perceive world differently

Question asker

Break Your Crayons and Draw Outside the Lines

32 Traits32 TraitsSee possibilitiesSelf- knowledgeableSelf-actualizingSelf-disciplinedSense of destinySensitiveSeverely critical of… self, their work, potential of field potential of other people

Specific interestsSynthesize correctly often intuitively

Tolerant of ambiguity

Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming

Not motivated by money

Observant, highly

Open-ended

Original - uniqueness

Passionate about their work

Perceive world differently

Question asker

2828

All born with….All born with….

Break Your Crayons and Draw Outside the Lines

32 Traits32 TraitsSee possibilitiesSelf- knowledgeableSelf-actualizingSelf-disciplinedSense of destinySensitiveSeverely critical of… self, their work, potential of field potential of other people

Specific interestsSynthesize correctly often intuitively

Tolerant of ambiguity

Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming

Not motivated by money

Observant, highly

Open-ended

Original - uniqueness

Passionate about their work

Perceive world differently

Question asker

All are learnable…All are learnable…

Break Your Crayons and Draw Outside the Lines

How Can You HelpOthers to beHow Can You HelpOthers to be

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FluencyFlexibilityElaborationOriginality

FluencyFlexibilityElaborationOriginality

Break Your Crayons and Draw Outside the Lines

Chapter 3We Each Think

Differently!

Break Your Crayons and Draw Outside the Lines

StylesCre8ng™

Break Your Crayons and Draw Outside the Lines Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

ThinkLearnCommunicateSolve Problems

CREATE!

Break Your Crayons and Draw Outside the Lines

- process information, knowledge

- take in, use info/knowledge

- share info/knowledge

- apply info/knowledge

Break Your Crayons and Draw Outside the Lines

SoloConvergently

Divergent

OrganizationallyConvergent

DivergentFamily

Solo/TeamDivergent

Break Your Crayons and Draw Outside the Lines

Rational,Logical,

Analytical,Individual

Systematic,equations,

Step-by-step,Proven Answers

Intuitive,Exploratory,Unknown,Fanciful

Fun,Harmonious,Involving all, Family/Team

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

Innovation-Problem-FindingSelf

Recovery-ImplementingSelf

Imagination-Idea-Generating

Self

Discovery-Idea Sensing

Self

MDd n

i ii iii

your cre8ng style

nnn

nn

i

Break Your Crayons and Draw Outside the Lines

Idea GridAttribute Listing

TRIZ

S.C.A.M.P.E.R.Checklisting

Brain Writing

Excursions Forced Relationships

Metaphors

Writing RelayGroup ExcursionsGuided Imagery

Break Your Crayons and Draw Outside the Lines

QUOTE

We all create Our own

box shapes.”

Barriers, Containers, Limiters, etc.

Break Your Crayons and Draw Outside the Lines

Chapter 4Creativity! on

Demand

Break Your Crayons and Draw Outside the Lines

Thinking ToolsDivergent & Convergent

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=

Divergent Thinking Tool

Brainstorming

Quantity breeds QualityFreewheeling of ideasHitchhike/Combine IdeasNo Judgement

Break Your Crayons and Draw Outside the Lines

=

Divergent Thinking Tool

Brainwriting

Quantity breeds QualityFreewheeling of ideasHitchhike/Combine IdeasNo Judgement

Break Your Crayons and Draw Outside the Lines

=

Divergent Thinking Tool

Alphabetizing

ABCDEFG

HIJKLM

NOPQRST

UVWXYZ

Break Your Crayons and Draw Outside the Lines

S.C.A.M.P.E.R. CHECKLISTING

S.C.A.M.P.E.R. is a form of CHECKLIST. A CHECKLLIST is a prepared list of words, verbs, questions that you can use that can spark new ideas, change your thinking or your point of view or even you mood and the direction your thinking at the moment and take you into many directions.

S.C.A.M.P.E.R. was created by Bob Eberle, teacher/educational consultant in the 1970 s to teach the concept of CHECKLISTING to school children by using a memory device (acronym) that they could easily remember when they needed to generate new ideas or remember existing or past ideas. It is used as the foundation for Michael Michalko’s excellent Creative Thinking Tools book…THINKERTOYS.

First StepWrite out the word S.C.A.M.P.E.R. vertically on a piece of paper or on a flip chart/chalkboard or other surface that the group can see.

Second StepWrite out what the 7 letters stand for.

Third StepThen use each of the 7 by asking questions using these verbs to improve/change/revise your challenge or problem to generate potential ideas and solutions.

Fourth StepRead over the ideas you have produced and select the bestTo work on to turn them into HOT SOLUTIONS to use.

=

S. = substituteC. = combineA. = adapt, adoptM. = minify, magnifyP. = put to other usesE. = eliminateR. = reverse

Divergent Thinking Tool

Break Your Crayons and Draw Outside the Lines

Forced RelationshipsThis is an idea generating technique that appears in many books about creative thinking and creative thinking or innovation tools.

First Stepchoose something totally unrelated to the problem or challengeYou or your group are working on.

Second StepList everything you or your group know about it.(Who? What? When? Where? Why? How?… physical, visual, tactile,…all senses, good and bad)

Third StepList everything you or your group know about your problem or challenge. (WWWWWH…and using all the senses)

Fourth StepTake items/details/aspects from the first list and FORCE FIT them to features Or details from the second list. Your goal is to see if the features from The randomly chosen, unrelated thing/animal sparks ideas for

improving, Changing, correcting features of the problem.

A traditional example or warm-up for doing this consists of…

1st. Ask the person or group to write everything they know about a canary (or a bird in their country.

2nd. Ask the person or group to write everything they know about the chair they are sitting in.

3rd. Then I ask them to combine (FORCE FIT or make a FORCED Relationship) one item from the canary list with The chair’s list with the goal to improve, change, correct the chair design or to generate ideas for designing the ultimate chair.

Sample

+ =

Feathers-Soft + chair is hard = make seat softYellow + chair is ship gray = add color

Divergent Thinking Tool

Break Your Crayons and Draw Outside the Lines

Sample

+ =

Idea 1.

2.

3.

4.

5.

Ideas1. 2. 3. 4. 5.

Idea2

Idea4

Vertical 2 = make the chair out of woodHorizontal 4 = make the color changeable

Ideas might be….cover, removable film or skin

Idea GridsFirst StepWith this Cre8ng Tool we first generate 12 to 24 ideas through Brainstorming or any other technique.

Second StepThen draw a grid made up of as many vertical and horizontalCells as you have ideas.

Third StepCombine the ideas on the vertical side of the grid With the ideas on the horizontal side one by one and write them into the separate boxes where the two ideas meet.. 6 ideas canThen produce 36 ideas, 12 can produce 24, 100 - 10,000

Fourth StepRead over the ideas you have produced and select the bestTo work on to turn them into HOT SOLUTIONS to use.

Divergent Thinking Tool

Break Your Crayons and Draw Outside the Lines

Idea or Morphological Grids

This is a logical/left-brain convergent tool that can be used to generate large numbers of ideas. 6 columns of 10 examples of each variable can produce 1,000,000 possible combinations.

First StepGenerate list of variables of problem or story

Second StepGenerate lists for each of the variables: i.e.: heroes: cowboy,Rancher, sheriff, shopkeeper, teacher, minister.

Third StepNumber each list for each variable 1 to 2 to 3 to …...

Fourth StepRandomly pick one number for each variable column from 1 to ?

Fifth StepThen write a story using one from each of the columns

Sample

1.

2.

3.

4.

5.

Divergent Thinking Tool

hero

es

hero

ines

villi

ans

crim

es

loca

tions

Variables of story

Break Your Crayons and Draw Outside the Lines

Value GridsThis is a logical/left-brain convergent tool that can be used to select ideas to turn into solutions

First StepGenerate ideas

Second StepSelect a workable number of ideas you or the group like

Third StepGenerate a list of values that final solution can be evaluated with.

Fourth StepExamine each idea one by one for each value.OrExamine each value one by one comparing the chairs.

Fifth StepIf one idea ends up better from the analysis than one that you or the group have a strong feeling for then go back and re-evaluate the weak areas and strengthen or change them.

Sample

+ =

Idea A.

B.

C.

D.

E.

Values1. 2. 3. 4. 5.

IdeaB

Value4

Idea B = make the chair out of woodValue 4 = better aesthetics

Wood would make it easier to tool, the grain willGive a natural beauty to the chair

Convergent Thinking Tool

Break Your Crayons and Draw Outside the Lines

PCP-Pluses/Concerns/PotentialsPluses/Concerns/Potentials a convergent thinking tool used for analyzing a list or group of ideas that have been generated by an individual or a group.

First StepNarrow down the number of ideas to a comfortable number (3 to 6)

Second StepThen one by one write out 3 lists of thoughts about each idea.

a. Pluses of the ideasb. Concernsc. Potentials

Third StepThen compare the results.

Fourth StepIf one idea falls behind the others yet the group seems more excited about it or committed to it, then go over each of the concerns and think of ways to eliminate or strength them with that idea.

Sample

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Idea 1Make the chair out of XXX plastic and apply electrical lighting to it.

Pluses - Plastic will be cheaperLighting will make it more useableThe plastic will provide more color options

Concerns - We have no experience with plasticElectrical wiring will add costIt may be too easily tipped over

Potentials - Could lead to a product that could be sold anywhere in the world.Could expand our technical capacitiesCould open up new markets for our other products.

Convergent Thinking Tool

Break Your Crayons and Draw Outside the Lines

Hits & MissesHits & Misses is a convergent thinking tool used for quickly choosing ideas from several that have been generated.

First StepGenerate many ideas….24, 48, 144…..on Post-It notes or slips of paper or index cards or simply write them on a surface where everyone can see them easily.

Second StepTell the group to go up and scan the total group of ideas and mark which ones their “gut” tells them is a hit. No discussion. Just simply read and react.OrTell the group to go up and move the ideas they think are HITS to an area labeled HITS and the MISSES to another area labeled thus. Leave the “NOT SURE” ones where they are.

Third StepThen discuss, organize by popularity, group, cluster the ideas by categories.

Fourth StepSelect the one or more that can be used at the same time or the ones that can be combined into a single idea

Sample

Hits Unsure? Misses

Convergent Thinking Tool

Break Your Crayons and Draw Outside the Lines

Being creativeBeing creativeis a choice…is a choice…a daily choice!a daily choice!

Individuals, leaders,Individuals, leaders,entire organizationsentire organizationscan make the choice.can make the choice.

Break Your Crayons and Draw Outside the Lines

Break Your Crayons and Draw Outside the Lines

May you all…May you all…as individualsas individuals& future leaders make& future leaders makethe choice to be...the choice to be...

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And may all yourAnd may all yourorganizations andorganizations andcompanies becomecompanies become

CommunitiesCommunitiesCCrree88nnggCCrree88nngg

Break Your Crayons and Draw Outside the Lines

Contact information

Robert Alan Black, Ph.D., CSPCre8ng People, Places & PossibilitiesP. O. Box 5805Athens, Georgia 30604

alan@cre8ng.comhttp://www.cre8ng.com