Engagement starts at home... using storytelling to connect and inspire your colleagues

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Transcript of Engagement starts at home... using storytelling to connect and inspire your colleagues

Engagement starts at home...

using storytelling to connect and

inspire your colleagues

Michelle Baillie, Senior Communications &

Marketing Officer

Bit of background…

We are the UK’s leading charity for children with brain injury.

We support thousands of children & their families every year.

We provide rehabilitation and support to children with acquired

brain injury, education and nursing care for children with

complex medical needs, and online support too!

#CCengagement @mmnotes

What is engagement?

To us it’s about… connecting & giving a voice

#CCengagement @mmnotes

One hit wonder?

#CCengagement @mmnotes

Start with what you know

#CCengagement @mmnotes

The power of the story

#CCengagement @mmnotes

Learning from this…

#CCengagement @mmnotes

What tools do you have in your box?

#CCengagement @mmnotes

Us…

HQ in Surrey, satellite sites in Sheffield,

Nottingham, London & Southampton

22 charity shops

600 staff

500+ volunteers

Equals = LOTS of stakeholders…

lots of potential to inspire & advocate

for your charity and brand!

#CCengagement @mmnotes

But you need to be inspired first!

#CCengagement @mmnotes

Connectivity is key

#CCengagement @mmnotes

Maggie

#CCengagement @mmnotes

Elliott

“Thank you also to Michelle for

enabling & empowering the

children & young people by

providing these opportunities.”

#CCengagement @mmnotes

No one size fits all (sadly)

#CCengagement @mmnotes

Be creative not costly

#CCengagement @mmnotes

So…

#CCengagement @mmnotes

Visit the CharityComms website to

view slides from past events, see what

events we have coming up and to

check out what else we do:

www.charitycomms.org.uk

Engagement

conference

Conference

22 October 2015

London

#CCengagement

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