Download - #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

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Page 1: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

Thank You for joining us, we’ll be starting soon!

Managing Director EMEA Sales Director

Page 2: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @OracleTim

Welcome to the Interview

Managing Director EMEA Sales Director

Page 3: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

Who are Really Connect?

We were the World’s 1st Certified LinkedIn

Training Company in 2010

Page 4: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

500+ Enterprise & Corporates & 1000’s of SMEs

Page 5: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

Our guest, Timothy (Tim) Hughes

One of the Forbes Top 100 Social Sellers31st - Top UK Online Marketing Influencer27th - Top 50 Global ERP Thought Leaders70th and 98th - Top Global Influencers BigData and Cx

Page 6: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

Follow our Company pages to get the latest Social Selling Updates…

company/Really-Connect

company/Really-Connect-Benelux

company/Really-Connect-Ireland

Page 7: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

If you like what you hear, share it…

uk.linkedin.com/in/timothyhughes1

@Timothy_Hughes @OracleTim

timothyhughesuk.wordpress.com#SocialSelling

Page 8: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

If you like what you hear, share it…

uk.linkedin.com/in/mikeclark3/

@MikeClark03 @ReallyConnect

#SocialSelling

Page 9: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

Thank You to

www.scredible.com

Page 10: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

What is this new buzzword, Social Selling & what

does it mean?

Managing Director EMEA Sales Director

Page 11: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @OracleTim

Does Social Selling work?

Do you have any examples or case studies?

Managing Director EMEA Sales Director

Page 12: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

What does it take to get it right?

Which departments need to be involved?

Managing Director EMEA Sales Director

Page 13: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

It’s said that content is king…

Is it content or context?

Managing Director EMEA Sales Director

Page 14: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @OracleTim

What are the key internal challenges you've had to

deal with?

How have you worked to resolve these? Managing Director EMEA Sales Director

Page 15: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

What are the conversion rates and how do you prove ROI?

And, how has this changed the way you do business?

Managing Director EMEA Sales Director

Page 16: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @OracleTim

How can different departments (Sales, Marketing & HR) work

together to drive traffic to a company website?

JohnManaging Director EMEA Sales Director

Page 17: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

LinkedIn doesn't seem to engage users the way Facebook does - is

it really a worthwhile platform?  Simon

Managing Director EMEA Sales Director

Page 18: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @OracleTim

What platforms and tools are needed for an effective Social

Selling Strategy? Dietrich

Managing Director EMEA Sales Director

Page 19: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

Does Social Selling work for any type of business or is it just for

technology companies?  Ton

Managing Director EMEA Sales Director

Page 20: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @OracleTim

How did you achieve company buy-in?

Where did you get resistance from and how did you resolve it?

Managing Director EMEA Sales Director

Page 21: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

How long does it take to make your team successful with social

selling?

If a company is at the early stages of their journey, what advice would

you give them?Managing Director EMEA Sales Director

Page 22: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_HughesManaging Director EMEA Sales Director

Q&A

Page 23: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

7 Stages of your Social Selling journey?Awareness

InterestFearsConcernsInsightInspiration

1 2

Aspiration

GoalsObjectivesRolesDutySponsoring

3

Strategy

ContentRolloutBudgetSupport

4

Content

PlanApprovalExecution

5

Rollout

TrainingCoachingWebinarsBlended

6

Metrics

TrackingTracingScoringAdapt

7

Scale up

Next LevelLocationLanguageBest Practices

Page 24: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

Training for passive profiles

Training for active profiles

Strategy session with management team

Tactical Consulting (Part 1 & Part 2) with management of marketing, sales & recruiting

Pilot Training & Evaluation with “Ambassadors”

Awareness sessionfor all co-workers

Classroom Training for proactive profiles

TrainingLinkedIn 1

Training LinkedIn 2

Training LinkedIn 3

Home StudyCourses Webinars

11

12 13

14 15

16

17

18

19

How to implement a Social Selling Strategy

Page 25: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

In-Company Training & Consulting Starting with a complimentary consultation

Book your Social Selling Consultation nowGo to www.reallyconnect.com/oracle

How can we continue to help you?

Page 26: #SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with Tim Hughes, Oracle's Social Selling Evangelist

@MikeClark03 @ReallyConnect @Timothy_Hughes

Thank You for joining us!

Managing Director EMEA Sales Director